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With a pair of pants on a washing line Shaun and the flock are in their element as they take it in turns to launch themselves into a wobbling stack of balancing sheep in a bid to reach the unguarded plate of doughnuts! Players must create their stack of sheep overcoming the numerous challenges of platforms, precarious platforms, swinging see-saws, tumbling tyres and whizzing water-wheels to ensure their woolly wonder does not come crashing to the ground! Players can explore 60 levels across two fun-filled environments with achievements being earned for the number of sheep used combined with the speed of completing a level. To celebrate the launch, Aardman plan to engage the online Shaun the Sheep community to design their own levels for the game and submit their ideas - with the best ideas being made into actual levels for future releases. One lucky winner will be invited to come to Aardman and help the game developers bring the level to life! The competition ties in with the studio’s ongoing commitment to provide inspiration and learning resources to encourage young people to become digital creators rather than just consumers. Dan Efergan, Digital Group Creative Director at Aardman says “Making games is something we’re hugely passionate about, and a creative craft we believe in alongside storytelling and animation. Obviously we hope people will play the game, but even more so we hope they’ll take part in the competition, as any opportunity to inspire young minds to ‘have a go’ is key to unlocking their own passions.”

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Film advertisement created by Big Communications, United States for Valvoline, within the category: Automotive.

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You can't beat real, can you? Real photos, real face time and definitely real food. That's why Kettle Chips only use 100% real food ingredients in their crisps. Really. Film advertisement created by Joint, United Kingdom for Kettle, within the category: Food.

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Film advertisement created by M&C Saatchi, Australia for Wotif, within the category: Professional Services.

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Who's never turned to a quick tutorial online to learn how to make a dish or watched, hypnotized, as a sped-up step-by-step turns eggs, flour, and sugar into a magnificent cake? These express recipes, social-media darlings, always seem to go right. But in practice, that's not always the case. And what if things go wrong? Taking this as its jumping-off point, iFood, in a campaign created by AlmapBBDO, presents parodies of online recipes, suggesting to the audience that when things don't turn out perfectly, they can always fall back on the countless possibilities and ease of the leading platform for online food delivery in Brazil. The ads poke fun at the audience with the tagline: "Didn't work? Order it from iFood." Film advertisement created by BBDO, Brazil for iFood, within the category: Food.

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Digital advertisement created by Ogilvy, India for Mumbai Police, within the category: Public Interest, NGO.

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In order to raise funds for three new research projects, CRIS against Cancer organized a classical music concert in Madrid.The idea was that the orchestra played the 9th Symphony of Beethoven according to audience response. But, each bar of the score corresponded to a seat in the National Auditorium, therefore any un-sold tickets would mean an unplayed bar, and silence in Beethoven's 9th Symphony score. This is what happened. Ambient advertisement created by Grey, Spain for Cris against Cancer, within the category: Public Interest, NGO.

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Billboards Beyond Borders broke new ground by using a loophole in Google Maps to create a new type of impactful advertising, by replacing existing messages on big billboards in countries where freedom of speech is under threat, with messages from journalist that had been censored or silenced. By rethinking digital advertising and repurposing Google Maps, we made a global statement on a zero media budget, and opened up new possibilities for marketing in a world where the line between physical and digital is increasingly blurred. Our billboards gave people all over the world the possibility to walk around in a world more free than the one we live in. Digital advertisement created by Åkestam Holst, Sweden for Reporters Without Borders, within the category: Public Interest, NGO.

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The Harlem Shake became a global Internet hype in no-time. Millions participated. They danced the Harlem Shake like they lost control of their body for a moment. There’s no message behind it, it’s just plain fun to watch. But we do have a clear message: Parkinson’s patients lose control over their bodies, forever. There’s no acting in this film. De main character, a Parkinson’s patient (and the chairman of the foundation), is shown shaking out of control as a result of lack of his medication. Shaking. Fun for some… Daily struggle for others. Film advertisement created by Saatchi & Saatchi, Netherlands for Parkinson Vereniging, within the category: Public Interest, NGO.

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Digital advertisement created by Blink, India for KFC, within the category: Food.

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If we all would use a bit more Tolerance the world would be a better place. Ask the people in Israel & Palestine. SIRE is a non government organization that focuses on social relevant issues. Its members are Advertising professionals who contribute for free. It's a small step... Short rationale: Film advertisement created by Doom&Dickson, Netherlands for SIRE, within the category: Public Interest, NGO.

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How do you show that Lidl has fresh fruit to cut price? By slicing the fruits with a samurai sword of course. Btw, do not try this at home… Film advertisement created by Volt, Sweden for Lidl, within the category: Retail Services.

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Audio advertisement created by TBWA, Brazil for Radio Transamerica, within the category: Media.

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Technology Partner: Inventica.mobi Ambient advertisement created by Saatchi & Saatchi, Poland for Polish Humanitarian Action, within the category: Public Interest, NGO.

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Digital advertisement created by Boondoggle, Belgium for Thomas Cook, within the category: Transport.

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Emirates unveiled a video today featuring popular players from Real Madrid on board the iconic Emirates A380. The video includes Sergio Ramos, Gareth Bale, Marcelo Vieira, Karim Benzema, Toni Kroos, and Carlos Casemiro and shows the players discovering unlikely talent at 40,000ft. Film advertisement created by Buzzman, United Arab Emirates for Emirates, within the category: Transport.

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Kizik, an e-commerce footwear company known for their hands-free technology is debuting its first brand campaign this week. The campaign was created by Little Big Engine, which won the assignment after a review. The campaign will also incorporate direct-response (DR) advertising, which is part of the company’s success to date. Film advertisement created by Little Big Engine, United States for Kizik, within the category: Fashion.

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Film advertisement created by BBDO, Australia for Seek, within the category: Professional Services.

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Desert off-road driving in the Middle East is practically a sport. For years car brands have been using horsepower to measure its desert capabilities, but on mighty dunes, having high horsepower is not enough. The GTR is the perfect example of a car that has high horsepower and zero desert capabilities. Nissan United Middle East has partnered with National Geographic to present 'Camelpower,' a concept that has been in the work for more than a year and a half now, a new measurement unit for desert performance. And just like horsepower was based on a horse, this new unit is based on a true desert beast and icon of the middle east region, The Camel. The concept was developed by Nissan Engineers and it now has full support of the Emirates Authority for Standardization and Metrology (ESMA) who plans to take this unit to a global ISO accreditation and get all car brands to apply it to their SUV desert models. See the full documentary at: http://camelpower.ae/en/ Film advertisement created by TBWA\RAAD, United Arab Emirates for Nissan, within the category: Automotive.

WVA

When you receive the news that your child will be born with Down Syndrome, there are a lot of reasons to worry, and many people tell us that. What no one tells us, is that people with Down Syndrome also bring unique contributions to society, and to their families' and friends' lives. This is a story about what people tell us about Down Syndrome, and about what we want to say to them, in return. Film advertisement created by Mojobrands, Portugal for World Down Syndrome Day, within the category: Public Interest, NGO.




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