Film advertisement created by McCann, United States for Xbox, within the category: Gaming.

Digital advertisement created by BDDP, France for Darty, within the category: Retail Services.

Featuring Donald Trump and Manning Brothers Film advertisement created by FCB, United States for Oreo, within the category: Confectionery, Snacks.

How do we show that Ford Predictive Technologies help people to drive by predicting the unpredictable? Digital advertisement created by GTB, France for Ford, within the category: Automotive.

Film advertisement created by FCB, Canada for BMO, within the category: Finance.

Helping people to recognise the early stages of a mental health issue, before it comes a life-threatening crisis. Integrated advertisement created by WPP, Ireland for Turn2Me, within the category: Public Interest, NGO.

They say no man is an island and the same can be said about our beloved pets. Even though it might weigh on our consciences, most pets are left alone at home while their owners work to pay for their treats, leaving our furry, feathery and scaly buddies with a couple hours of, let’s admit, sheer boredom. Well music streaming giant Spotify with the help of Stink Studios comes to the rescue with new content curated especially for stay-at-home pets. “My Dog’s Favourite Podcast” and a large array of algorithmically supported playlists are now available for the platform’s 133 million subscribers, matchmaking an owner’s musical tastes to their pets’ needs.

Digital advertisement created by Blink, India for KFC, within the category: Food.

Most men do not feel comfortable expressing their feelings towards their father. But what happens when someone else does it in their place? On the occasion of Father's day, we conducted a social experiment starring real-life people. StuntSon was an actor who impersonated the son's voices and called their fathers to say the words their actual sons couldn't ever say. Digital advertisement created by Ogilvy, Greece for Dove, within the category: Health.

Film advertisement created by JOY, Australia for Emporium Melbourne, within the category: Retail Services.

Audio advertisement created by Alma, United States for Tobacco Free Florida, within the category: Public Interest, NGO.

Spykar, one of India’s leading denim brands, wanted to excite the country's digitally-hooked youth with its Autumn Winter ’15 Collection: the indigo dyed Spykar Blue Collection. Like most youngsters, Indian youth are on the lookout for adult content, online. Incidentally, in India, porn films are called Blue Films. This inspired a nationwide prank - India's first ever blue film festival. 10 digital films with international models clad in Spykar's Blue collection were shot. The twist was - their denims were pixelated - making these videos look like adult content. These teasing videos, shared on social media, helped grab the attention of the youth of India. Ultimately, the videos were un-pixelated, revealing the stylish Blue collection. Results: Brand’s boldness-quotient and youth-connect increased | Twitter: Trended #1 | Reach: Over 40 million people | Store footfalls: 50% increase. Digital advertisement created by Scarecrow, India for Spykar, within the category: Fashion.

Film advertisement created by TBWA, Sweden for K-rauta, within the category: Public Interest, NGO.

In the midst of the pandemic, femicides and domestic violence cases reached alarming numbers. The Puerto Rico Section of Amnesty International (AIPR), a worldwide movement of people fighting against human rights abuses, decided to put the distressing data in front of the people to compel action. The result was The Bloody Data, a shocking campaign highlighting the statistical data on women who have bled from femicides in Puerto Rico during 2020. The campaign launched on November 25, International Day for the Elimination of Violence against Women. The twist? Menstrual blood remains a taboo in Puerto Rico and is considered by many to be repulsive. Still the bloodshed of women due to violence doesn’t generate such disgust. Amnesty presents de data using menstrual pads, cup and tampons, challenging viewers to rethink their bias and direct outrage to the only blood that should be disgusting: the blood spilled by gender violence. The campaign lived in print, outdoor, social media and www.thebloodydata.com, a website were ultimately you could sign a petition calling for an official stance from Puerto Rico’s government against gender violence. The petition gathered hundreds of signatures and attracted support in more than 25 countries around the world and grabbed the attention of newspapers and online media. Two months after its launch, Governor Pedro Pierluisi declared a State of Emergency for Gender Violence in Puerto Rico. The executive order prioritizes gender issues in all government agencies, calling for the implementation of comprehensive sexual education with gender perspective, a deep change in the police and judicial system to serve victims with dignity and allocates money from the national budget to address gender violence. Integrated advertisement created by Arteaga & Arteaga, Puerto Rico for Amnesty International, within the category: Public Interest, NGO.

Independent Melbourne agency, Online Circle Digital created its "Love is Love" video for client Mercedes-Benz AUNZ, a short clip of hands of all races, colours, sexes and backgrounds holding the Mercedes-Benz star with one simple, global message: Love is Love. The video was published on the Mercedes-Benz social channels. Both Online Circle Digital and Mercedes-Benz proudly stand for equality in status, rights and opportunities. In an age where our society is changing and evolving, both companies believe that equality is a fundamental social principle. Film advertisement created by Online Circle Digital, Australia for Mercedes, within the category: Automotive.

Film advertisement created by 84.Paris, France for Ubisoft, within the category: Gaming.

Digital advertisement created by DDB, Belgium for B Classic, within the category: Recreation, Leisure.

Film advertisement created by TBWA, Netherlands for Hermitage Amsterdam, within the category: Recreation, Leisure.

Salles / Lobo Group, Patrizia Fanganiello / Lobo