Film advertisement created by Grey, India for Raymond, within the category: Retail Services.

Direct advertisement created by Red Pepper, Russia for Vatel, within the category: Food.

Film advertisement created by Contrapunto, Spain for Cruilla Music Festival, within the category: Recreation, Leisure.

Ambient advertisement created by Grey, Israel for Shanti House, within the category: Public Interest, NGO.

Film advertisement created by Spark44, United Kingdom for Jaguar, within the category: Automotive.

Desert off-road driving in the Middle East is practically a sport. For years car brands have been using horsepower to measure its desert capabilities, but on mighty dunes, having high horsepower is not enough. The GTR is the perfect example of a car that has high horsepower and zero desert capabilities. Nissan United Middle East has partnered with National Geographic to present 'Camelpower,' a concept that has been in the work for more than a year and a half now, a new measurement unit for desert performance. And just like horsepower was based on a horse, this new unit is based on a true desert beast and icon of the middle east region, The Camel. The concept was developed by Nissan Engineers and it now has full support of the Emirates Authority for Standardization and Metrology (ESMA) who plans to take this unit to a global ISO accreditation and get all car brands to apply it to their SUV desert models. See the full documentary at: http://camelpower.ae/en/ Film advertisement created by TBWA\RAAD, United Arab Emirates for Nissan, within the category: Automotive.

It’s getting harder and harder to focus on just one thing. And when it comes to UEFA Champions League matches, every blink could be crucial. Heineken decided to find and reward the most concentrated fans by challenging them to a stare-down with one of the most cool-headed football players — Andrea Pirlo. We created a website that tests the concentration of each visitor in a battle with Pirlo himself. Using AI-powered face tracking technology, we detected the movement of each player’s eyes, both on desktop and mobile devices. Those who managed to withstand Pirlo’s stare the longest without blinking or looking away won a ticket for an exclusive screening of the Final. Digital advertisement created by NEXT-DC, Bulgaria for Heineken, within the category: Alcoholic Drinks.

Film advertisement created by Kabane, Canada for Portfolio Night, within the category: Professional Services.

Film advertisement created by McCann, United States for Xbox, within the category: Gaming.

Digital advertisement created by McCann, Germany for Stiftung Artenschutz, within the category: Public Interest, NGO.

Help raise money for the American Red Cross simply by donating flight bonus miles. Digital advertisement created by Miami Ad School, Germany for Red Cross, within the category: Public Interest, NGO.

Film advertisement created by Hitparade, Germany for PlayStation, within the category: Gaming.

Film advertisement created by McGarrah Jessee, United States for YETI, within the category: House, Garden.

Film advertisement created by Naked, Australia for Gidget Foundation, within the category: Public Interest, NGO.

http://love.super-sobaka.ru/ In this project, nine dogs from the shelter will share their thoughts on why they would become great life partners. Each dog can be invited for an actual walk in Moscow.

Spykar, one of India’s leading denim brands, wanted to excite the country's digitally-hooked youth with its Autumn Winter ’15 Collection: the indigo dyed Spykar Blue Collection. Like most youngsters, Indian youth are on the lookout for adult content, online. Incidentally, in India, porn films are called Blue Films. This inspired a nationwide prank - India's first ever blue film festival. 10 digital films with international models clad in Spykar's Blue collection were shot. The twist was - their denims were pixelated - making these videos look like adult content. These teasing videos, shared on social media, helped grab the attention of the youth of India. Ultimately, the videos were un-pixelated, revealing the stylish Blue collection. Results: Brand’s boldness-quotient and youth-connect increased | Twitter: Trended #1 | Reach: Over 40 million people | Store footfalls: 50% increase. Digital advertisement created by Scarecrow, India for Spykar, within the category: Fashion.

Film advertisement created by MK, Norway for Mitsubishi, within the category: Automotive.

Access to credit or financial institutions is not a given for everyone everywhere in the world. But the desire to build something for oneself still exists. By investing in microcredit we can all help entrepreneurial individuals achieve their dreams. This is the message Fitzroy wants to communicate in the new commercial for Oikocredit. Film advertisement created by Fitzroy, Netherlands for Oikocredit, within the category: Finance.

Film advertisement created by Ogilvy, India for Unilever, within the category: Public Interest, NGO.