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Digital advertisement created by Y&R, Italy for Advertball, within the category: Agency Self-Promo.

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Integrated advertisement created by RBK Communication, Sweden for Alla Kvinnors Hus, within the category: Public Interest, NGO.

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Film advertisement created by DDB, New Zealand for Instant Kiwi, within the category: Gaming.

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AMV BBDO has created a digital campaign for MARTINI to help drive awareness of the brand’s pivotal role and heritage in F1 racing. The campaign is a celebration of the iconic brand’s long standing passion for racing that it shares with fans, which can be traced back to its founders. It will launch with a film this week across Facebook, Instagram and Twitter announcing the opportunity for one lucky fan to win a one-of-a-kind, hand painted helmet designed by contemporary Spanish artist Kenor and worn by Felipe Massa. All fans have to do to be in with a chance of winning is tell MARTINI what the joy of racing means to them via the social channels using #JoyOfRacing. The winner will then be selected from a shortlist on 8th Aug and receive a Williams Martini Racing experience in Spa, Belgium; flights, transfers and four nights’ accommodation; and the #JoyOfRacing helmet presented by Felipe Massa. The launch film tracks the journey of the creation of the racing helmet from the inspiration to concept, design and production, highlighting the love and attention that goes into every stage. It also shows the audience what #JoyOfRacing means to superstar driver Felipe Massa to help spark ideas for entries, and gives full details of this money-can’t- buy prize. Kenor was briefed to create a design that embodies the joy of racing. This design was then transferred to an F1 racing helmet by leading helmet designers JMD. The bespoke helmet is to be worn by Williams Martini Racing driver Felipe Massa at the 2017 FORMULA 1 PIRELLI BELGIAN GRAND PRIX. Racing is a sport MARTINI has been involved in for nearly 50 years across a variety of iconic liveries. The brand returned to Formula One in 2014 as the title sponsor of the Williams F1 team, aiming to make a new generation fall in love with the gioia di vivere - the Italian "joy of living" - that MARTINI brings to the racing world. Design advertisement created by BBDO, Italy for Martini, within the category: Alcoholic Drinks.

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The sun rises in a training room. A boxer is ready to step into the ring. He is determined. In a series of cuts plans, we discover sportsmen and sportswomen who get ready and repeat their scales tirelessly. We also see unknown persons for whom sport is a game, who enjoy the life. Inspiring slogans, that became a common thing in sports advertising, appear in overprinting. But at the very end, a voice-over reveals that this is not an advertising for any sports brand. But a film entirely made from Getty Images’ contents, images and music included. Film advertisement created by La Chose, France for Getty Images, within the category: Professional Services.

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Road rage and traffic stress is a mayor issue in Denmark when it comes to car accidents. Flirt Coach Louise Scheele Elling and Europcar presents a feel-good video with tips for anger management when driving and having a great, happy road trip. Film advertisement created by Miffen, Denmark for Europcar, within the category: Automotive.

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What would Santa look like if his legend was being created by some groovy bunch of creatives today?

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Film advertisement created by CJ WORX, Thailand for Google, within the category: Electronics, Technology.

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Based on its hydrogel technology, the Swedish sports nutrition brand Maurten has revolutionized the field of sports fuel. Since the launch just two years ago some of the best endurance athletes in the world are today officially fueled by Maurten. But a great number of athletes use Maurten unofficially – athletes sponsored by the larger brands in the category. This, this one's for them. To make life easier for those athletes, Åkestam Holst together with Maurten is now launching Maurten Unofficial. A brand new, un-branded product range, designed for athletes sponsored by others.

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Digital advertisement created by Saatchi & Saatchi, United Arab Emirates for Good Night, within the category: Non-Alcoholic Drinks.

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WE uploaded a video to promote a Guns 'N Roses concert. While we knew most people wouldn't watch it with the sound on, for those who did, American Express had a surprise in store. Experiential advertisement created by Saatchi & Saatchi, Israel for American Express, within the category: Finance.

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Film advertisement created by DDB, Poland for Tiger Energy Drink, within the category: Non-Alcoholic Drinks.

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Outdoor advertisement created by Twiga, Russia for LizaAlert, within the category: Public Interest, NGO.

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After a wave of plastic waste hit the coasts of the Dominican capital in mid-2018, a lot of people, companies and brands have tried to find a solution so that it does not happen again. The laws that regulate the use and handling of these materials take time to be put into effect because Dominican consumer habits and daily purchases still depend on these materials. Alpha Inversiones, a brokerage firm that understands that investments can change the future of a person or a country, decided to apply its philosophy by converting its outdoor advertising into more than 1,000 reusable bags. The bags display the message, "This Bag was Once a Billboard" and now circulate in some retail outlets. At the same time, it requested by means of its social networks that its followers tag other brands prompting them to donate their billboards and thus continue to make bags to establish a new culture with habits of recycling and reuse. Outdoor advertisement created by Ogilvy, Dominican Republic for Alpha Inversiones, within the category: Finance.

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Film advertisement created by DDB, Italy for IKEA, within the category: House, Garden.

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Ambient advertisement created by BBDO, Brazil for HP, within the category: Electronics, Technology.

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Forty students from the Jerusalem Academy of Music and Dance took a classical approach to the flashmob as they flashwaltzed Tchaikovsky's Waltz of the Flowers at the new Sarah Wetsman Davidson Hospital Tower in Jerusalem. Doctors, patients and passers-by joined in the fun. The surprise concert was part of Good Deeds Day, an annual event that originated in Israel in 2007 and now takes place in over 50 countries worldwide. On this day volunteers reach out to the less fortunate and the vulnerable. The Academy students enjoyed the day so much that they have decided to schedule regular concerts at the hospital. Hadassah Medical Organization treats over one million patients annually, without regard to race, religion or national origin.

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10th anniversary celebrating & empowering women through 10 statements. Monki is owned by H&M and is a global fashion brand for women. #Monkifesto is a value-driven campaign empowering women all over the planet. This is a bold and important campaign containing 10 statements delivered by 10 brilliant and edgy women – Kiran Gandhi, Karley Sciortino, Rita Popova and many more. It's OK to masturbate (we all do it). It should be ok to be gay or transgender. It´s NORMAL (painful and messy) to have your period. It´s OK to be a drama queen. The campaign boosts Monki's target audience to believe in themselves and to go their own way. Our deliverables contain communication concept, creative direction in collaboration with Monki and photo and film production. We took the content; the ambassadors and the statements and made them the actual visual language for the campaign. Creating all the set design and typography by hand on banners, flags, and signs. Digital advertisement created by Snask, Sweden for Monki, within the category: Fashion.

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Film advertisement created by Leo Burnett, United States for Shriners Hospitals for Children, within the category: Health.




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