After a wave of plastic waste hit the coasts of the Dominican capital in mid-2018, a lot of people, companies and brands have tried to find a solution so that it does not happen again. The laws that regulate the use and handling of these materials take time to be put into effect because Dominican consumer habits and daily purchases still depend on these materials. Alpha Inversiones, a brokerage firm that understands that investments can change the future of a person or a country, decided to apply its philosophy by converting its outdoor advertising into more than 1,000 reusable bags. The bags display the message, "This Bag was Once a Billboard" and now circulate in some retail outlets. At the same time, it requested by means of its social networks that its followers tag other brands prompting them to donate their billboards and thus continue to make bags to establish a new culture with habits of recycling and reuse. Outdoor advertisement created by Ogilvy, Dominican Republic for Alpha Inversiones, within the category: Finance.

Experiential advertisement created by Miami Ad School, Germany for Dropbox, within the category: Electronics, Technology.

Road rage and traffic stress is a mayor issue in Denmark when it comes to car accidents. Flirt Coach Louise Scheele Elling and Europcar presents a feel-good video with tips for anger management when driving and having a great, happy road trip. Film advertisement created by Miffen, Denmark for Europcar, within the category: Automotive.

Film advertisement created by Grey, Malaysia for Pantene, within the category: Beauty.

Audio advertisement created by Talent, Brazil for Toshiba, within the category: Electronics, Technology.

VFX Supervisor Andy Mac Flame Artists Andy Mac and Dave Sarbell Executive Producer Matthew McManus Film advertisement created by Saatchi & Saatchi, United States for Miller Light, within the category: Alcoholic Drinks.

Outdoor advertisement created by Twiga, Russia for LizaAlert, within the category: Public Interest, NGO.

The Swedish Civil Contingencies Agency is responsible for issues concerning civil protection and public safety. With this campaign they want people to become more careful when it comes to sharing sensitive information on the Internet. We raised the question: “Why do we share information on the Internet, that we would never share elsewhere." Film advertisement created by Le Bureau, Sweden for Swedish Civil Contingencies Agency, within the category: Public Interest, NGO.

Our Alpha creators are ones who dare to imagine, push boundaries and are relentless in perfecting their craft. Alphas see where others don’t and go where others won’t. We come from all walks of life. Film advertisement created by Collabtive, Singapore for Sony, within the category: Electronics, Technology.

Digital advertisement created by Brad, Canada for Together Against Bullying, within the category: Public Interest, NGO.

Dozens of volunteers hung the 1,500 keys in this installation, by hand. Each key represents one of the thousands of women, youth and families Adsum for Women & Children has provided with shelter, since 1983. Film advertisement created by Arrivals + Departures, Canada for Adsum for Woman & Children, within the category: Public Interest, NGO.

Film advertisement created by Publicis, Italy for Diesel, within the category: Fashion.

Film advertisement created by BBH, Indonesia for Happydent, within the category: Confectionery, Snacks.

Film advertisement created by David, Colombia for Virgin Mobile, within the category: Electronics, Technology.

Film advertisement created by Arnold, United States for Santander, within the category: Finance.

Art Series Hotel’s have launched ‘Art in Micro’ an exhibition of micro art - the next big thing in the art world. Guests will be given the opportunity to win a trip for two to Le Louvre, Paris during their stay. On check-in they’ll be handed a magnifying glass, along with a catalogue of the artwork and prompted to find every micro art piece - some of which may prove to be all too tricky to see with just the naked eye. Experiential advertisement created by Thinkerbell, Australia for Art Series Hotels, within the category: Recreation, Leisure.

We’ve all likely experienced shifts in our sleep patterns this last year due to abnormalities/anxieties of the pandemic, but sleep patterns may have been impacted by something else quite surprising: our cats. Cats are crepuscular creatures and notoriously more active (and hungry!) during early morning hours. While many cat parents are happy to cope with that 4 a.m. feed, this ad targets them in the early morning hours when they may be reaching for their phones most, helping them to get back to sleep after giving in. Developed by AMV BBDO, the hero film – which is an evolution of the brand’s “4 a.m.” program – has been produced with the latest research in sleep science at its heart. The agency wanted to find a way to create engaging and entertaining content, but also something that would (literally) put people to sleep. Finding a fine balance, and using a combination of the best sleep techniques– including body scans, ASMR voices, calm visual effects, meditation and soothing colors – this ad has turned mobile devices into sleep-inducing aids, all aimed at getting pet parents back to dreamland more easily. Content advertisement created by BBDO, United Kingdom for Sheba, within the category: Pets.

We are at a funeral. The person who has died was very good at his job, but did not pass his professional skills forward. The priest is very disappointed about this. He thinks it's a huge waste of talent, skills, experience and knowledge. Film advertisement created by Le Bureau, Sweden for WorldSkills, within the category: Education.