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Film advertisement created by The Richards Group, United States for GameStop, within the category: Gaming.
Outdoor advertisement created by TBWA, Finland for Helsinki Police Department, within the category: Public Interest, NGO.
Film advertisement created by CP+B, United Kingdom for Letgo, within the category: Professional Services.
Film advertisement created by Gruber Pictures, United States for Adult Swim, within the category: Media.
Film advertisement created by la comunidad, Argentina for FilmSuez, within the category: Recreation, Leisure.
Nick teaches you how to be a true 'legend’ in this anti drink-driving ad for NZTA. He drives the message home (so to speak) by reminding you of the things you'd miss out on if you drink and drive. Told through a loving montage of reckless memories, it talks to the true provincial lad - the motorbiking, mud wrestling, banger racing lad who lives a life full of lols. Film advertisement created by BBDO, New Zealand for New Zealand Transport Agency, within the category: Transport.
Film advertisement created by Chemistry, United States for Four Loko, within the category: Alcoholic Drinks.
Bookfest is the world's biggest second-hand book sale. It raises funds for Lifeline, a crisis counseling hotline. Lifeline Bookfest is quite well known as an event in Australia, with tens of thousands of books on offer. So our job was to remind people about the thrill of the hunt. And do it in a way that awakens the theatre-of-the-mind that comes from reading books - and listening to the radio. Audio advertisement created by BBDO, Australia for Lifeline Bookfest, within the category: Public Interest, NGO.
Experiential advertisement created by Miami Ad School, Germany for Burger King, within the category: Food.
We decided to ask Cannes Lions to give us the first Lion for Bolivia, so the creatives of the country can stop thinking about festivals and get thinking about the real problems that it’s citizens suffer everyday. Film advertisement created by Athos, Bolivia for Athos, within the category: Agency Self-Promo.
Lawn Doctor mosquito treatments let homeowners enjoy their outdoor spaces in peace. Film advertisement created by Sleek Machine, United States for Lawn Doctor, within the category: House, Garden.
ING doesn’t like being JUST a bank. They believe in the next generation of banking. A bank that doesn’t look or feel like a bank. One that believes in life. In a life well spent, not a life full of spending. One that empowers you to transform your work – your blood and sweat - into the means to achieve the things that you want, and the experiences you wish for. Effortlessly and pain free. Through this campaign we visualize the every day lives, desires and needs of people for a life well spent. We don’t show a world where everything’s perfect, because that’s just not how life is. Life is full of small, imperfect moments – and more often than not they’re the times we reflect on fondly, and that drive us to strive for a better quality of life. Film advertisement created by McCann, Czechia for ING, within the category: Finance.
Film advertisement created by 180 Kingsday, Netherlands for Replay, within the category: Fashion.
For people with cystic fibrosis, some questions simply can’t be answered. How do you know where you’ll see yourself in the future when you’re not sure you have one? What do you say when someone asks if you want kids and you’re not sure you’ll live long enough to live that dream? Cystic fibrosis is a genetic disorder with no cure. The life expectancy is about 53 years old but many born with CF die sooner or face life-long complications that not only inhibit everyday living, but also make the things we all strive for in life difficult or impossible to achieve. Although people with cystic fibrosis live with so many uncertainties today, donations will help fund important research that brings hope and helps provide answers in a cure. Film advertisement created by Grassriots, Canada for Cystic Fibrosis Canada, within the category: Public Interest, NGO.
In recent years, Latin American movement, especially LGBTQ and feminists, began to denounce that the Spanish language was sexist. The grammatical rule of these language, unlike other languages in the world, indicates that words in the plural are always masculine, leaving out the other genres involved in mixed groups of individuals. These movements began to promote the use of gender neutral Spanish, generating a broad debate in the whole society. In this context, FOX Premium would launch the new series "Pose", composed of more than 120 transgender actors and actresses. In this way, when subtitling the series, the brand decided to do so in the Spanish that included them all. We worked side by side with LGBTQ and feminist associations that promoted neutral language in order to change that grammatical rule of Spanish, analyzing the groups characters scene by scene. In groups of male characters, they were "todos"; in groups of female characters, they were "todas"; but in groups of mixed individuals (women and men, cisgender and / or transgender), they were "todes”. The idea positioned FOX Premium as the first television and streaming brand to support neutral language, generating wide acceptance among its target and minorities and great visibility in the big Spanish-language newspapers and news. This decision ignited the debate on gender diversity throughout Latin America, naming "Pose" as the first series to dare to change the rules of Spanish. Integrated advertisement created by Astillero, Argentina for FX Networks, within the category: Media.
When Burger King asks you to hack into Halloween with a big and bold idea you can only do one thing: create crazy stuff. This is how we created 'The Whooopper' a halloween special burger that disappears while you eat it: like a ghost! Merit Winner - The Young Ones (One Show Club of New York)
A true Sword-and-sandal project. Historical personality Julius Caesar is taking centerstage in this 60 seconds commercial for Bake Rolls. Caesar’s major generals present gifts, selected and sent by Roman territories. Though they bring yummy presents, the spokesman seems to be rather nervous. Film advertisement created by Black Cherry, Greece for Bake Rolls, within the category: Food.
EMwatch is a stress tracker with Al-based mental health advisor designed by Ukrainian tech startup Emotion Labs. It is able to prevent 75% of stress-related diseases thanks to more than three years of research conducted by a team of bioengineers and technological scientists. Following its mission “to reshape completely daily stress management practices”, the company launched a new stress-less productivity tool called “Tame The Time”. The most stressful time for the majority of people is the last hour before a deadline. Especially the final 15 minutes. During this period, it is natural for a person to speed up beyond his abilities. At the same time, the person is overwhelmed because of the feeling that time has also sped up and started pushing them. Digital advertisement created by Saatchi & Saatchi, Ukraine for Emwatch, within the categories: Electronics, Technology, Personal Accessories.
A woman struggling with the heat and slow wifi speeds of her local internet café takes a refreshing sip of Coca-Cola; her mood and environment instantly transformed. She begins to dance and lose herself in the moment, feeling revived and reinvigorated. Film advertisement created by FCB, South Africa for Coca-Cola, within the category: Non-Alcoholic Drinks.
Film advertisement created by Pong.land, Denmark for Rose Chicken, within the category: Food.