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Digital advertisement created by InfinityList, Australia for Bounce, within the category: Recreation, Leisure.
Film advertisement created by Dare, Canada for Boys and Girls Clubs of Canada, within the category: Public Interest, NGO.
Film advertisement created by Wunderman Thompson, United Kingdom for Hastings Direct, within the category: Finance.
Why is it necessary to include the word “black” to find black people pictures on search results? This is what the NGO Desabafo Social is questioning in the experiment #SearchForEquality (#BuscaPorIgualdade, in Portuguese) addressed to the largest image banks in the world – Getty Images, Shutterstock, Depositphotos and iStock Photos. The movement #SearchForEquality has engaged millions of people in Brazil in only a week making Google, Shutterstock and Depositphotos to discuss how to change their algorithms globally. Digital advertisement created by WE, Brazil for Desabafo Social, within the category: Public Interest, NGO.
Film advertisement created by Red Keds, Russia for Central Bank of Russia, within the category: Finance.
Film advertisement created by Saatchi & Saatchi, Russia for Dad Can, within the category: Food.
Digital advertisement created by Forsman & Bodenfors, Sweden for Volvo, within the category: Automotive.
Film advertisement created by Kitchen, Spain for Oxfam Intermon, within the category: Non-Alcoholic Drinks.
Film advertisement created by The BAM Connection, United States for TheraTears, within the category: Pharmaceutical.
Film advertisement created by JWT, France for Hawaiian Tropic, within the category: Health.
Film advertisement created by BBDO, United Kingdom for Department For Transport, within the category: Public Interest, NGO.
The film starts with inspiring sequences of beautiful landscapes. A woman is alone on her board, facing and waiting for the waves. In a series of cuts plans, we discover other great landscapes of mountains, deserts, foreign cities and cultures. We also discover people, tourists, climbers, adventurers or inhabitants. A female voice-over invites us to discover new horizons, to travel further, to rediscover the world around us. This clearly looks like an invitation to travel, with a deep and inspiring orchestral soundtrack. But at the very end, a voice-over reveals that this is not an advertising for any travel company or country. But a film entirely made from Getty Images’ contents, images and music included. Film advertisement created by La Chose, France for Getty Images, within the category: Professional Services.
Ambient advertisement created by Duval Guillaume, Belgium for Plan Belgium, within the category: Public Interest, NGO.
Digital advertisement created by Lowe, Brazil for Sao Paulo Creative Club, within the category: Professional Services.
Cognac’s history could be traced back hundreds of years. Though we have our own story of 90 seconds – 2160 frames - presented in the new commercial for cognac Koblevo. In every shot, we did our best to disguise typical cognac’s advertising. It’s enough! Stop keeping cognac for fancy feasts. Let the drink be free. Let it attend noisy parties, keep two lovers warm on a roof and dance with you at night clubs. It’s our manifesto with no words! Cognac is not for an old theater actor in front of his fireplace at home. It’s for every free young person out there. Screw bras and ties! You are not used to drinking cognac like this? Change your habits! Bezos became the richest person on Earth when he was 50. We don’t promise to make you a millionaire, no! But we do promise to set your mood a million times! Film advertisement created by Kinograf, Ukraine for Koblevo, within the category: Alcoholic Drinks.
Film advertisement created by Publicis, Portugal for Renault, within the category: Automotive.
Film advertisement created by TBWA, France for McDonald's, within the category: Food.
Digital advertisement created by Artplan, Brazil for Rock in Rio, within the category: Recreation, Leisure.
Film advertisement created by Ogilvy, Brazil for Hasbro, within the category: Toys.
Khadi, the greatest symbol of defiance in India’s freedom movement was born from a handicraft that was hand-woven and hand-spun by villagers across the country. On India’s 70th Independence Day, Turtle, the fashion brand with a conscience which has a Khadi line of fashionable menswear pays tribute to the thread that strung together our freedom. These three 8ft x 5ft string art canvases beautifully captures an iconic picture of freedom connected by nearly 9000 nails holding together over 20 kms of hand-spun thread. These canvases were exhibited in major shopping malls across India and have become permanent displays in Turtle stores. Ambient advertisement created by JWT, India for Turtle Khadi, within the category: Fashion.