Under the sponsorship of Turkish Airlines, Istanbul became the host city of the 2017 Istanbul Euroleague Final Four. As a team of Efabrika, we have made a business alliance with Turkish Airlines using the #Final4LandsinIstanbul motto to reflect this great excitement in the best possible way and to show the glory of the city to the whole world. Within the scope of the project, the famous Youtuber How Ridiculous team, have achieved extraordinary and successful basketball shots in Galata Tower, Rumelian Castle, Maiden's Tower and Bosphorus Bridge. Content advertisement created by eFabrika, Turkey for Turkish Airlines, within the category: Transport.

Digital advertisement created by We Are Pi, Netherlands for Wrangler, within the category: Fashion.

Film advertisement created by JWT, France for Mountain Riders, within the category: Public Interest, NGO.

Hang Back is a PSA for cyclist safety that has been nominated for PSA of the Year by Shots. The PSA warns of the dangers of riding alongside lorries (big trucks in USA speak) as they turn left. ⅓ of cyclist collisions in the UK involve left-turning lorries. The UK Department of Transport created this spot to raise awareness of the dangers of being caught between a lorry and a left turn and do so by depicting a number of things that riders wouldn’t want to me caught between, including a falling piano and a butcher’s knife. Digital advertisement created by BBDO, United Kingdom for UK Department of Transport, within the category: Transport.

Why is it necessary to include the word “black” to find black people pictures on search results? This is what the NGO Desabafo Social is questioning in the experiment #SearchForEquality (#BuscaPorIgualdade, in Portuguese) addressed to the largest image banks in the world – Getty Images, Shutterstock, Depositphotos and iStock Photos. The movement #SearchForEquality has engaged millions of people in Brazil in only a week making Google, Shutterstock and Depositphotos to discuss how to change their algorithms globally. Digital advertisement created by WE, Brazil for Desabafo Social, within the category: Public Interest, NGO.

A colourful teaser trailer for the release of the Q Acoustics M3 Soundbar, What Hifi’s soundbar of the year.

Film advertisement created by JWT, Australia for Kelloggs, within the category: Food.

Since the launch of the first generation, Renault Kangoo Van has always been able to innovate to meet the expectations of the most demanding professionals. The new Renault Kangoo Van is no exception to the rule, offering a new design but also a major innovation: "open sesame by RenaultTM ", the side opening of 1.45m without a central pillar, which makes it the widest side access in its category To highlight this innovation, which provides an unparalleled level of practicality, Renault and Publicis Conseil produced a campaign featuring a craftsman developing his business using the new Renault Kangoo Van. Film advertisement created by Publicis, France for Renault, within the category: Automotive.

Digital advertisement created by Force of Nature, Denmark for Adidas, within the category: Fashion.

Film advertisement created by Anti, Norway for Coop, within the category: Retail Services.

Film advertisement created by Innocean, United Kingdom for Hyundai, within the category: Public Interest, NGO.

Film advertisement created by Khanna\Reidinga, Netherlands for NN Group, within the category: Finance.

The global campaign aims to inspire and educate every runner to get faster. The simple message is with ASICS Flytefoam, 'Don't run, fly'. Digital advertisement created by 180 Amsterdam, Netherlands for ASICS, within the category: Fashion.

Digital advertisement created by DM9Rio, Brazil for Amaral Carvalho Hospital, within the category: Public Interest, NGO.

Working parents spend less than 36 minutes of quality time each day with their children due to the demands of everyday life. We decided to help parents connect more with their families through a toy car called Family Sync which utilizes BMW Connected Drive, an integrated navigation system that directs drivers to their destination, precisely on time. Family sync activates the moment a parent chooses “HOME” as a destination on their Connected Drive. The windshield of the toy car then displays a countdown to the arrival time along with a real-time map of the car’s location. An additional feature includes the ability for children to send voice messages as well. This won Gold - 2017 One Show Young Ones and Bronze (Third Prize) - 2017 New York Festival International Advertising Award Integrated advertisement created by School of Visual Arts, United States for BMW, within the category: Automotive.

Digital advertisement created by Circus, United States for Warner Bros. Pictures, within the category: Electronics, Technology.

Production HouseTemple Productions Film advertisement created by TBWA, Canada for TBWA, within the category: Agency Self-Promo.