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fizy is Turkey’s biggest music app with 22 Million users. The identity of such a rich platform consisting of tons of genres of music couldn't be a static one. A new design approach that would convey the language of music was needed. We created a Musical Font by using the Variable Fonts technology in a disruptive way. First, a new fizy base font is designed. 6 different axes are constructed within one font. Then, the font’s typographic features are connected to different frequency levels of sound. Digital advertisement created by TBWA, Turkey for Fizy, within the category: Media.
Ambient advertisement created by Y&R, Chile for Polla Chilena, within the category: Gaming.
Film advertisement created by Tino París, Spain for Granada C.F., within the category: Recreation, Leisure.
Experiential advertisement created by Mark+, Brazil for Multisom, within the category: Electronics, Technology.
Film advertisement created by BBDO, United Kingdom for Guinness, within the category: Alcoholic Drinks.
Before taking an action we have to realize the values. Film advertisement created by DDB, Latvia for Ergo, within the category: Finance.
We portray a different reality of kids with disabilities by showing the essence of being a kid: monkeyshines Film advertisement created by DDB, United States for Promart, within the category: Health.
The film has come about as part of a collaboration between Extinction Rebellion and the advocacy group Amazon Watch. The short film marks the beginning of a new outreach strategy, which is looking to grip the wider public and get them engaging on a more visceral level with feelings and topics related to the climate and ecological emergency (CEE). Moving forwards, it looks likely that other A-listers will take part in further short films dealing with different aspects of the CEE, such as species extinction. This could be the first significant step in Hollywood tangibly engaging with the threats we face globally.
Film advertisement created by Visual Crafters, Poland for Eobuwie, within the category: Fashion.
A study commissioned by the brand (Hygiene has no gender, Validata, March 2020) proves that in the families of our target audience, household chores are usually not shared quite fairly - on average, 67% of household chores fall on the shoulders of women. Children, copying the behavior of their parents, are likely to build their families on the same principle. ZEWA states that it is important to share responsibilities fairly between all family members - this example increases the chances of children to successfully fulfill themselves in all areas of life. Integrated advertisement created by RODNYA Creative PR Studio, Russia for Zewa, within the category: House, Garden.
Film advertisement created by Cavalry, United States for Coors, within the category: Alcoholic Drinks.
The Agency has been exploring different ways of working, creating and producing and has launched its own Content Lab: a space where the pace is reduced, pressure from daily tasks removed along with the ability to give sufficient time to take a big step back in order to find the right partners, produce, think and put things into question. The driving force being Freedom. From this was born the Citroën Forward project. One year ago the Agency presented a wild idea to the Citroën Client and proposed a completely different way of approaching and producing it. The story of a man face to face with nature in which the Agency was free to create it's own form and tone. The car is shown in a way that has never been seen before and the brand logo appears nowhere in the film. When confronted with the question should we have a classic logo at the end of the film? The answer from Xavier Beauregard was is it possible to have missed the brand? In conclusion the Agency has produced a hybrid piece of work which is hard to identify or even name: in short an unidentified advertising object. Film advertisement created by HUMANSEVEN, France for Citroën, within the category: Automotive.
Film advertisement created by Publicis, Brazil for Heineken, within the category: Alcoholic Drinks.
Film advertisement created by BBDO, Australia for Motor Accident Commission of South Australia, within the category: Public Interest, NGO.
Film advertisement created by 4creative, United Kingdom for Channel 4, within the category: Media.
Digital advertisement created by Publicis, Belgium for Reporters Without Borders, within the category: Public Interest, NGO.
Supervising Assistant Creative Directors: Rich Weinert, Kathy Speck Film advertisement created by Commonwealth, United States for Chevrolet, within the category: Automotive.
Created to support Just Eat official sponsorship of Milan Pride 2019, “Just Amore” is the struggling love story between a slice of pizza and a pineapple aiming at turning a polarizing meal into a symbol of freedom of choice. Because “no match is a wrong match”. Film advertisement created by AKQA, Italy for Just Eat, within the category: Food.
Film advertisement created by Havas, Belgium for Lotto, within the category: Gaming.
Nissin apologizes to Brazilian consumers and creates a special package. The brand’s president comes forward to recognize that Nissin does not know how to cook the perfect ramen and signs the product’s special packages to highlight the Brazilians way of cooking. After 53 years of insistence on the ideal way of preparing the ramen, Nissin Foods surrended to the Brazilian way of cooking. The Brazilian public cooks the most famous instant noodles in the world the way they want, being able to make it even more delicious. The brand saw no alternatives other than recognizing that it does not know how to cook the “Perfect Nissin Lámen” in films, a special package and a promotion, which counts with the presence of the brand CEO, Mr. Takashi. Integrated advertisement created by Dentsu, Brazil for Nissin Lámen, within the category: Food.