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Film advertisement created by Garbergs, Sweden for Jula, within the categories: House, Garden, Retail Services.

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World’s first VR experience for the public that helps people relief their pain using virtual reality. Ambient advertisement created by Wenderfalck, Sweden for Apotek, within the category: Health.

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Inspired by the very normal egg that broke Instagram's world record, Norwegian white meat and egg processing company Prior teamed up with JCDecaux Norway to showcase an egg at a bus shelter in Oslo. Outdoor advertisement created by TRY, Norway for Prior, within the category: Food.

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The Florida Pro Chapter of the Society of Professional Journalists (SPJ), America’s oldest and largest journalism advocacy organization, has trademarked the term ‘fake news’ in hopes of stopping President Trump from using the term as a way to discredit factual news stories he simply doesn’t like. Film advertisement created by Wax, United States for Society of Professional Journalists, within the category: Professional Services.

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Film advertisement created by Swefilm, Sweden for If Stockholm Open, within the category: Recreation, Leisure.

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Film advertisement created by Forsman & Bodenfors, Sweden for Västtrafik, within the category: Automotive.

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Film advertisement created by The Hive, Canada for Wonder Bread, within the category: Food.

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Georgia is a guest of honour at the Frankfurter Buchmesse 2018. For this matter Georgian Artists created unique illustrations to create the 4 minute film that would introduce Georgia through its unique alphabet. Film advertisement created by JWT, Georgia for Georgian National Book Center, within the category: Public Interest, NGO.

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Danny MacAskill, the Scottish trials cyclist and star of multiple YouTube smash-hit viral films such as Red Bull’s Imaginate, shows off his amazing skills in a new brand film for adidas Outdoor, created by Cut Media. It launches on Danny’s Youtube channel on Tuesday 4th June to celebrate his new brand partnership with adidas Outdoor. At three and a half minutes, the film shows Danny performing a series of incredible tricks demonstrating both his imaginative approach to his riding and his unparalleled skills. Appearing to be self-filmed, the spot opens with Danny setting up a shot with a beautiful Scottish harbour as a backdrop. The film takes us through a series of locations as the athlete uses local landmarks and the epic wilderness of the Highlands to do some amazing riding. We also see some shots where Danny fails to land a line, giving the film humour and an authentic feel. The style of the film is very straightforward. There are no gimmicks or dynamic camera shots, just clean, well-composed frames with beautiful backdrops. This filming technique was used to align with adidas’ ‘Here to Create’ campaign, and to highlight Danny’s position as a creative athlete, who demonstrates his skills through film instead of competing in events. The film represents a continuation of Cut Media’s long-standing relationship with Danny, including Imaginate and Wee Day Out for Red Bull, and it is also the fourth campaign the creative agency has worked on with adidas. Cut Media previously collaborated with adidas on the Claim Freedom documentary, the Two BOA shoe launch and the Mountain Project. It was filmed on location in the coastal village of Dunbar and Glencoe in the Highlands, to the soundtrack of ‘The Wind that Cried The World’ by the Phantom Band. Film advertisement created by Cut Media, United Kingdom for Adidas, within the category: Fashion.

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Film advertisement created by DDB, Latvia for LiveRiga, within the category: Hospitality, Tourism.

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Digital advertisement created by Miami Ad School, Spain for Oxfam, within the category: Public Interest, NGO.

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Ambient advertisement created by Dentsu, Japan for Seabreeze, within the category: Health.

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Film advertisement created by Fallon, United Kingdom for Skoda, within the category: Automotive.

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Film advertisement created by The Monkeys, Australia for Guide Dogs Australia, within the category: Public Interest, NGO.

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Ambient advertisement created by Bravo, United States for We Save Lives, within the category: Public Interest, NGO.

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Alorica Guatemala wanted to recruit candidates with an intermediate level of English for the ELT program. That's why we created karaoke test, an activation where we could measure the English of the candidates in a different and fun way. Experiential advertisement created by Independiente, Panama for Alorica, within the category: Professional Services.

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How do you call out a problem like catcalling? Catcalling is a rampant problem in the Philippines with 3 out of 5 Filipinas experiencing a form of sexual harassment at least once in their life. With the lack of widespread public campaigns against catcalling partnered with the absence of a law that criminalizes it, we are faced with a culture of victim blaming and impunity around this very public form of abuse. How can we educate Filipinos that catcalling is a serious issue? How can we move people to take action and help make public spaces become safer places for women? Solution: From its early beginnings as a radio campaign that featured nursery rhymes with anti- catcalling lyrics, Macho Choir has evolved into an integrated campaign featuring a website, stickers, and for social media - lyric videos. Operating on the insight that catcalling is essentially juvenile behavior, we designed the video’s illustrations to look like cartoons to connect to visual cues from one’s childhood. With our target audience being always on the go, using neon colors proved to help make the videos pop and noticeable online or on mobile. In terms of font style, we crafted our own font which was heavily-inspired by jeepney signages. Ultimately, we created a set of lyric videos that are easy to sing along to while serving the public a message worth learning and remembering. Film advertisement created by DDB, Philippines for Philippine Commission on Women, within the category: Public Interest, NGO.

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Film advertisement created by St Luke’s, United Kingdom for Zilch, within the category: Electronics, Technology.

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Digital advertisement created by BBDO, France for CLM BBDO, within the category: Agency Self-Promo.

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Ambient advertisement created by SuperHeroes, United States for LG, within the category: Electronics, Technology.




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