Digital advertisement created by Leo Burnett, Australia for Canon, within the category: Electronics, Technology.

Audio advertisement created by FCB, New Zealand for Prime TV, within the category: Media.

Digital advertisement created by Torke, Portugal for Lisbon's City Hall, within the category: Recreation, Leisure.

Film advertisement created by DDB, New Zealand for Instant Kiwi, within the category: Gaming.

Film advertisement created by TRY, Norway for Ridderost, within the category: Food.

We put small scooters in the customers' way along with tag-line "Scooter: small and vulnerable". Either the customer noticed the toy in his way and got the message or accidentally crushed the toy, thus getting even more direct experience. Ambient advertisement created by !Mooz, Latvia for Road Traffic Safety Department Latvia, within the category: Public Interest, NGO.

Film advertisement created by BBDO, United Kingdom for Guinness, within the category: Alcoholic Drinks.

We created an awareness radio campaign for Dallas based bookstore The Wild Detectives in which we play with the “theater of the mind.” By teasing listeners with just a few words, we can trigger their imagination to start piecing together a story, all the while inviting them to stop by The Wild Detectives Bookstore. Audio advertisement created by Dieste, United States for The Wild Detectives, within the category: Recreation, Leisure.

Film advertisement created by Y&R, Peru for Tinka Lottery, within the category: Gambling.

Film advertisement created by BMF, Australia for ALDI, within the category: Retail Services.

Ambient advertisement created by Tudo, Brazil for Itau, within the category: Finance.

To download the plug-in: http://goo.gl/1XJuW A new browser plug-in suggests alternatives to offensive words on social networks. A short while ago BBR Saatchi&Saatchi met with 15 teenagers from the StartupSeeds organization – a program for nurturing technology-oriented youth, in order to try and find a solution to a national (and worldwide) problem – cyber-bullying: boycotts, harassments and offensive messages causing dozens of children emotional damage which in many cases pushes them to end their lives tragically. Out of dozens of ideas, we chose the one which addressed the offending party, the cyber bully, just before he writes the offensive message on platforms like Facebook, blogs and forum: We have created a Chrome browser plug-in that detects offensive words, and replaces them with positive ones. Digital advertisement created by Saatchi & Saatchi, Israel for Clean Up the Internet, within the category: Public Interest, NGO.

Despite the media buzz regarding transgender rights in recent months, few resources exist to improve the situation for transgender youth today. Gender Creative Kids Canada, together with lg2, is proud to launch The You Inside Project. This is a creative and innovative social project featuring a short animated film shared on social media and an educational toy (a fictional character named Sam) that is for pre-sale on Kickstarter. The project is designed to answer the needs of loved ones searching for tools to discuss this delicate, complex and universal issue with transgender children, their family and friends. Film advertisement created by Lg2, Canada for Gender Creative Kids Canada, within the category: Public Interest, NGO.

Film advertisement created by Saatchi & Saatchi, Sweden for Hot-Tub, within the category: Food.

Film advertisement created by Jung von Matt, Germany for Mercedes, within the category: Automotive.

Ronseal knows everyone tries to put off DIY as long as possible, especially the less than glamorous job of painting a fence or staining a door. So why would anyone listen to an ad that asks them to get on with it - unless that ad actually hypnotizes them. Using 3D audio best listened to through headphones. Audio advertisement created by BJL, United Kingdom for Ronseal, within the category: House, Garden.

This is the first advertising to depict the future vision of Hyundai Motor Group. Beyond the technology advancement, we included human-friendly value to differentiate from others that only emphasize technology. Film advertisement created by Chai Communication, South Korea for Hyundai, within the category: Automotive.

We are not looking for an employee, we are looking for an individual. “Hello, Future Friend” is a story about people, unique workers of Siili Solutionswho make the company and create that spirit of togetherness. The film presents these genuine people in their beloved hobbies and shows how work really connects different people from different backgrounds, to work towards a common goal. The film’s narrative tells the story of what we’re looking for in a new, potential work friend, and what we’re offering to them. Together, we make it real. Film advertisement created by Siili Solutions, Finland for Siili Solutions, within the categories: Agency Self-Promo, Electronics, Technology.

Photographer: David Stewart Film advertisement created by BBDO, United Kingdom for GameStore, within the category: Gaming.