This is the first national integrated campaign by Forever-Beta for Chase distillery who are looking to build on their strong credentials as Britain’s first field-to-bottle distillery. The campaign launched in cinemas and online along with a press and poster campaign The campaign was written & created by Miles Bingham in collaboration with animation director Anthony Farquhar-Smith of Not to Scale. Farquhar-Smith has worked as lead animator for Wes Anderson on films such as Fantastic Mr Fox and Isles of Dogs. The film features a beautiful handmade collage depicting Chase’s unique story. This is brought to life utilising a quirky stop frame animation technique. The print & posters were designed by Forever-Beta’s Alexander Harazim sharing the same beautiful tactile collage style as the films. Integrated advertisement created by Forever-Beta, United Kingdom for Chase Distillery, within the category: Alcoholic Drinks.

Digital advertisement created by VIA, United States for Effie Awards, within the category: Professional Services.

Digital advertisement created by McCann, Israel for Burgeranch, within the category: Food.

Outdoor advertisement created by Saatchi & Saatchi, Israel for Café Namess, within the category: Non-Alcoholic Drinks.

Film advertisement created by Leo Burnett, Portugal for IndieLisboa, within the category: Recreation, Leisure.

Digital advertisement created by Miami Ad School, United States for WWF, within the category: Public Interest, NGO.

Film advertisement created by DDB, Colombia for ExxonMobil, within the category: Industrial, Agriculture.

Film advertisement created by Z+, Brazil for AACD, within the category: Public Interest, NGO.

Digital advertisement created by DDB, Belgium for Belgian MIXX Awards, within the category: Professional Services.

Westlake wanted to grow its younger adult customer base but struggled to connect with younger adults, who have a one-stop-shopping habit of returning to the same big box stores for hardware needs. They knew they would need to update the brand’s tone and look a little to connect with this demographic, but didn’t want to lose the brand’s core—centered on expert assistance and friendly service. To reach this goal, Bozell pitched a social media campaign for the Halloween season about zombies. Digital advertisement created by Bozell, United States for Westlake Hardware, within the category: Retail Services.

A BMW may not be born of the Middle East but it is made of it, of the same pioneering ambition, quest for progress, respect for tradition, and bonds of family that define the region and its inhabitants. #ANABMW is the expression of the values that BMW shares with the region and a rallying call for the people to define what BMW represents about them. Film advertisement created by Interone, United Arab Emirates for BMW, within the category: Automotive.

Film advertisement created by Ogilvy, France for Perrier, within the category: Non-Alcoholic Drinks.

To prove that they are truly serious about sustainability, Greenfield Natural Meat Co. has become the first meat company to go meatless on Monday. Film advertisement created by Havas, Canada for Greenfield Natural Meat Co., within the category: Food.

Film advertisement created by BBDO, United States for Guinness, within the category: Alcoholic Drinks.

Film advertisement created by TBWA, Israel for Israel Discount Bank, within the category: Finance.

Outdoor advertisement created by envision, Denmark for WWF, within the category: Public Interest, NGO.

The Smok-Ink exhibition is an innovative project half way between art and science, conceived by Moreno De Turco and Mirco Pagano, a creative team at TBWA\Italy and made with the artistic support of street artist Ozmo. It is a project by First Floor Under, digital publishing house and event venue, created under the artistic direction of Francesco Guerrera and Nicola Lampugnani. Humanitas, center of excellence for treatment and research, has supplied the creative team with scienfic information and has supported the project together with Fondazione Humanitas. The result is a 60 square meter canvas entirely hand painted, with an artistic infographic scientific twist. Numbers, images and words are combined together and tell, with a very understandable but particular language, what happens to the lungs of a smoker. Smok-Ink (#smokink) is an installation that literally involves the visitors showing "from within" the damages caused by cigarette smoke. The result, therefore, turns the perspective upside down and it is an experience that leaves its mark. Producer: Federico Fornasari Creative director (Digital): Michele La Fiandra Web developer: Chiara Villotta Ambient advertisement created by TBWA, Italy for Smok-Ink, within the category: Public Interest, NGO.

Media agency OMD Director Guy Manwaring Film advertisement created by Leo Burnett, United Kingdom for McDonald's, within the category: Food.