Film advertisement created by Huge, United States for Airheads, within the category: Confectionery, Snacks.

Digital advertisement created by Grey, Malaysia for The Body Shop, within the category: Retail Services.

Presenting the new discovery of the chef Ángel León, a liquid salt that solidifies and is capable of cooking more than 90 degrees in contact with oxygen. Film advertisement created by CLV, Spain for Aponiente, within the category: Food.

Film advertisement created by Folk, Finland for Kalcipos-D, within the category: Pharmaceutical.

Audio advertisement created by BBDO, Russia for MTS, within the category: Electronics, Technology.

Laughing Switch is a donation campaign which created its own medium to reach millions. Through out the world, comedy shows rely on the same laughter sound effects as a hint to underline the jokes. Instead of these familiar laughter sounds, Turkey's most popular radio shows used our very own sound effects: Laughter sounds belong to those children diagnosed with leukemia. The outcome of this simple switch has been remarkable. Nation wide audience was invited to laugh along children with leukemia and donate to LÖSEV by sending a simple Smiley Emoji to SMS line. The never been used "switch" became the most successful campaign for LÖSEV in recent years as donation rates rose more than %800. The public responded to the leukemia reality positively with conversation rates in social media raised more than %450. As influencers and celebrities taking a stand and talking about leukemia, our voice reached to millions through TV and newspapers. With almost no budget we had succeeded in creating a campaign and with a never been used switch we laughed big and wide, so big that no mask could hide. Audio advertisement created by Rafineri, Turkey for LÖSEV, within the category: Public Interest, NGO.

Ukrainians, both adults and children, are terribly tolerant about the violation of their rights. Our task was to show teens that they have rights and these rights must be upheld. We had to explain them how to do it without making them bored. We decided to put a teen in a position of an expert who helps other kids out when their rights are violated. We created #smthwentwrong, a chatbot quest in messengers where players got messages from the characters in need. The teens advised them what to do best and instantly they could figure out where their advice got the characters. Regardless of the players' choices, they were taught what’s the right thing to do in such situations. Also, the teens could write to us in the messengers if their rights were violated in order to have the real lawyer’s advice. They wrote indeed, and even shared their personal problems! Integrated advertisement created by UAMASTER, Ukraine for Pact & Change Communication, within the category: Public Interest, NGO.

When neighbors settle the dispute in a more professional way.

To celebrate the release of their new high top,
 Apex, Tobias Henreich tackled the Gotthard Pass in Switzerland in a Porsche GT2 RS. Film advertisement created by The Birdhouse Studio, United Kingdom for Piloti, within the category: Fashion.

Meet the faces and discover the places that make our city move. Film advertisement created by mr.h, Norway for Visit Norway, within the category: Hospitality, Tourism.

Digital advertisement created by Jung von Matt, Austria for T-Mobile, within the category: Electronics, Technology.

Conversations, connections and relationships brew over a pot of tea. This Chinese New Year, let’s stay close and start the year with the warmth of time spent together. #StayClose

A film for DNB that aims to help close the pension gap. Film advertisement created by TRY, Norway for DnB, within the category: Finance.

Overview In 2020, after months of inactivity, soccer returned to only two countries, Denmark and Costa Rica. However, the matches happened behind closed doors. That is why Gatorade, the official sponsor of Deportivo Saprissa, looked for a way to unite people with their team. Idea Using the video calling platform ZOOM, fans connected with the soccer players, creating a virtual Gatorade stadium with giant screens in the stadium bleachers, becoming the first in the world to use this dynamic to attract the fans. Outdoor advertisement created by CreativeDrive Latam, Costa Rica for Gatorade, within the category: Non-Alcoholic Drinks.

Film advertisement created by BBH, India for Tinder, within the category: Professional Services.

Film advertisement created by Havas, Australia for Sony, within the category: Electronics, Technology.

What does it take to be a Paralympian? The Tokyo 2020 Paralympic Games begin on the 24th of August 2021, with 537 events from 22 sports to be contested. They are the culmination of five years of blood, sweat and extreme sacrifices made by all the athletes competing.

Digital advertisement created by Fuel, Portugal for Queer Lisboa, within the category: Recreation, Leisure.

Film advertisement created by Taxi, Canada for Boston Pizza, within the category: Food.