Tour n’ Cure launched its new campaign, #StopTheWait, to eradicate Hepatitis C from the world. The film is an initiation of a movement to help cure more than 100 million patients who are waiting for a treatment, that is overly expensive and unavailable. Featuring renowned footballed Lionel Messi, it showcases his life in 2 years versus the life of a patient who meanwhile has to wait for a cure, to live life. Messi vs. Melanie, its about time to #StopTheWait. Film advertisement created by BBDO, Egypt for Tour n’ Cure, within the category: Health.

Film advertisement created by Saatchi & Saatchi, Ukraine for AXA, within the category: Finance.

Content advertisement created by AdQUA interactive, South Korea for GS Caltex, within the categories: Industrial, Agriculture, Public Interest, NGO.

Direct advertisement created by Les Gaulois, France for Transavia Airlines, within the category: Transport.

Digital advertisement created by TBWA, United States for Nissan, within the category: Automotive.

Film advertisement created by Rosapark, France for Brother, within the category: Electronics, Technology.

We created a mechanic utilizing that insight and challenged our clients to imagine ice cream with whatever elements they had at their disposal. Like that, we decided to awaken our client’s inner creativity, making them part of our campaign and inviting them to win more pounds of ice cream. Digital advertisement created by Craniux, Paraguay for Amandau, within the category: Food.

President, Digital, Social and Mobile Services: Julianne Lamarche Film advertisement created by BLT Communications, United States for Farmville, within the category: Gaming.

WARNING! If you have weak nerves you shouldn't watch this. The first film was Digital advertisement created by Saatchi & Saatchi, Sweden for Elmsta 3000 Horror Fest, within the category: Recreation, Leisure.

Two young people are riding side by side on trendy bikes. The weather is warm and nice. Then, a woman stretches her arms in front of her window, a beautiful sun is shining in the sky. We quickly switch from a happy face to another, young people smiling and enjoying a moment together. A can of soda is opened. In a series of quick sequences, happiness is still shared between young people, with a direction that reminds us of teen-movies and music video. They are drinking sodas in wonderful places, cheering and laughing. But at the very end a voice-over reveals that this is not an advertising for any soda brand. But a film entirely made from Getty Images’ contents, images and music included. Film advertisement created by La Chose, France for Getty Images, within the category: Professional Services.

The brewery really appreciates how their beer is served. Beginning with its glass, which is a chalice. Was sent in a box with the phrase on the outside: “In a ritual of tasting, you need more than a glass.” Upon opening, had another phrase: "You need a holy chalice." “ Direct advertisement created by Beats, Brazil for Stella Artois, within the category: Alcoholic Drinks.

Digital advertisement created by Leo Burnett, Singapore for SK-II, within the category: Health.

Lots of people have credit union accounts but less and less are using them for day-to-day banking and borrowing, despite their status as a trusted community pillar and the ‘original peer-to-peer lender.’ The Credit ReUnion is an open invitation for any and all credit union members to come back, no matter how long it’s been. Lots of people have credit union accounts but less and less are using them for day-to-day banking and borrowing, despite their status as a trusted community pillar and the ‘original peer-to-peer lender.’ The Credit ReUnion is an open invitation for any and all credit union members to come back, no matter how long it’s been. It began with a nationwide campaign to find and bring back one long-inactive member named Dan, before inviting the nation to reunite with their local credit union. But we didn’t stop there. During the week-long search outdoor ads began appearing up and down the country along with local guerrilla posters, complete with a hotline number anyone with information on Dan could call. Once we reunited Dan with his local credit union, it was time to turn our attention to the rest of Ireland. Film advertisement created by Target McConnells, Ireland for The Irish League of Credit Unions, within the category: Finance.

Film advertisement created by M&C Saatchi, Australia for AIME, within the category: Public Interest, NGO.

Ambient advertisement created by Cossette, Canada for Amnesty International, within the category: Public Interest, NGO.

Digital advertisement created by VML, United States for Gatorade, within the category: Non-Alcoholic Drinks.

Film advertisement created by Laughlin Constable, United States for Boys & Girls Club of Chicago, within the category: Public Interest, NGO.

The Peace Pointer is a plug-in for Chrome and Firefox that turns your mouse pointer into a peace sign, so users get a reminder to make the web a better place when they post, share or comment online. Digital advertisement created by Kim + John, Norway for The Peace Pointer, within the category: Public Interest, NGO.

Film advertisement created by Y&R, France for Surfrider Foundation, within the category: Public Interest, NGO.

Afrika Tikkun is a non-profit organization that supports underprivileged youth from early childhood to job placement. To help increase donations to this very worthy cause, we created this ad to show people the actual children they would be helping and the great things these kids are capable of, if they’re given the right opportunities. Film advertisement created by Leo Burnett, South Africa for Afrika Tikkun, within the category: Public Interest, NGO.