This project helps to end with a practice known as "address discrimination". This means that many companies in the country does not employ people from a large neighborhood of the city because they consider they may have ties to the gangs that dominate the area. Ambient advertisement created by BBDO, Guatemala for Tortrix, within the category: Confectionery, Snacks.

Film advertisement created by Idea Studio, Canada for Electrical Safety Authority, within the category: Public Interest, NGO.

Ambient advertisement created by Ogilvy, India for Sprouts Environment Trust, within the category: Public Interest, NGO.

Film advertisement created by Good Food, Austria for Anti-Smoking, within the category: Public Interest, NGO.

Ambient advertisement created by Tudo, Brazil for Itau, within the category: Finance.

Ambient advertisement created by Mescalina, Mexico for Morelia City Transit Department, within the category: Public Interest, NGO.

Film advertisement created by Futatsu Industries, Norway for Soft Flora, within the category: Food.

Ambient advertisement created by Bungalow25, Spain for Bristol-Myers Squibb, within the category: Pharmaceutical.

Kollate brings down the cost of health insurance by promoting a healthier and active lifestyle. Using wearables that monitor heart rate, steps, distances, quality of sleep, etc., we use this untapped data to bring custom insurance costs to users based on their health activities. By partnering with the health provider Kaiser, we can track and monitor physical activities through the "Kollate by Kaiser" app to bring down the cost of monthly insurance premiums. Film advertisement created by Miami Ad School, United States for Kaiser Permanente, within the category: Health.

Android First Responder is an OS update designed to save lives. With First Responder turned on, Android will briefly analyze the user’s facial features every time they unlock their phone, scanning for any sign of facial droop. If a stroke is detected, the user will receive a notification, prompting them to seek immediate medical attention. With Android First Responder, strokes can be detected earlier than ever before, saving millions of lives and preventing long-term disability for even more. Digital advertisement created by Miami Ad School, United States for Android, within the category: Electronics, Technology.

In August 2006, in Sri Lanka, 17 Action against Hunger humanitarians were murdered. Following that unpunished massacre, we had to put an end to our action in this country. With no prospect of an international investigation, Action against Hunger trusted TBWA\PARIS with the mission to accompany the publication of « The Truth About Muttur » report. Before the Human Rights Day on December 10th, Action against Hunger & TBWA\PARIS raised awareness on the violence against humanitarians: actions which in fine deprived population in need of vital help and resources. On the platform, a spectacular installation for a tragic story: an Action against Hunger humanitarian, shot in the head. Commuters follow the bullet going through a series of prints, shooting a bottle of water, a flour bag, an oil can, symbols of the essential help humanitarians bring to those in need. White letters on a black background, the sentence “Killing a humanitarian is like killing those he helped” concludes the drama. Commuters are then invited to support the protection of humanitarian help by signing directly on the last print: the first 4x3 billboard. Outdoor advertisement created by TBWA, France for Action Against Hunger, within the category: Public Interest, NGO.

Film advertisement created by BBDO, Brazil for Getty Images, within the category: Professional Services.

Film advertisement created by Publicis, France for Renault, within the category: Automotive.

Film advertisement created by Brandhouse, Denmark for Interflora, within the category: Professional Services.

Production: SKBD.SH Digital advertisement created by SKBD.SH, Russia for TV Rain, within the category: Media.

Save the children releases a picture book that should never have existed. Today, every sixth child lives in a conflict zone, an increase by 75% since the 90's. A fact that the Save the Children Sweden wanted to make decision makers and the general public aware of. So, we made a picture book for the children of war. Not for them to read or use, but for us to understand their world. At first glance the book looked like any other picture book, but we filled the pages with objects that children in conflict zones has to face on a daily basis. Our key insight and the harsh reality is this: people have become too good at turning the blind eye. Showing photos and films where children are suffering just isn't enough anymore. That’s why we focused on creating pictures in people’s head by comparing our kid’s lives with the reality in conflict zones. Film advertisement created by Uncle Unicorn, Sweden for Save the Children Sweden, within the category: Public Interest, NGO.

The Dutch financial system is being misused for fraud and money laundering. Last year, 16,000,000,000 euros were pumped through Dutch banks illegally. This money is used to drive drug trade, human trafficking and terrorism. Resulting in many innocent victims. That has to stop. To help ABN AMRO recruit more financial crime analysts we've created The Dark Side of Money. A short thriller that lets viewers experience the harsh reality behind money laundering and tests if they're sharp enough to detect financial crime. The film is full of suspicious details that are common signs of money laundering. Can you spot them all? Content advertisement created by N=5, Netherlands for ABN Amro, within the category: Finance.

To promote the launch of the new Bauer Supreme 2S Pro stick, three hockey superstars are running election campaigns to vie for the title “The Mayor of Boomtown.” Vote at https://boomtownmayor.bauer.com/