Director of Digital Strategy + Innovation: Kevin Skobac Digital advertisement created by SS+K, United States for E*TRADE, within the category: Finance.

Twitter account: http://twitter.com/jessicas_83 Digital advertisement created by New Message, Netherlands for Stichting Wilskracht, within the category: Public Interest, NGO.

Film advertisement created by Mortierbrigade, Belgium for Hans Anders, within the category: Professional Services.

Content advertisement created by Ogilvy, Greece for Lacta, within the category: Confectionery, Snacks.

Digital advertisement created by Starworks Group, United States for Rock the Vote, within the category: Public Interest, NGO.

After several attempts to eradicate the theft of french fries in the past, McDonald's created a possible solution to this ongoing problem. The McFries in Disguise System consists of 3 packages to disguise the McFries and avoid fries theft. The Disguise System will be available in Puerto Rico to celebrate International French Fry Day. #InternationalFrenchFryDay Direct advertisement created by TBWA, Puerto Rico for McDonald's, within the category: Food.

Relativity media hired thinkmodo to create a viral marketing campaign that would generate press & media buzz for their film "limitless". Digital advertisement created by Thinkmodo, United States for Limitless, within the category: Media.

Every fourth woman in Bulgaria is a victim of domestic violence. Fear and shame keep many of them from sharing their problems with a friend or seeking professional help. This is why hundreds of women turn to Google for help every day. Using Google tools we found that they search for terms like “is physical violence normal in a relationship”, “my boyfriend is abusive”, “can he insult me and love me at the same time?”. As we all know Google can be a misleading therapist. Organic search results are often ranked by how attractive the result is - not by how helpful it can be. We had to change that. As a brand which has supported women for decades, Avon stepped in to help those in need. This is why on the International Day for the Elimination of Violence we launched a campaign. We created hundreds of Google Search Ads for all the phrases women search for in regard to domestic violence. Digital advertisement created by proof., Bulgaria for Avon, within the category: Beauty.

Digital advertisement created by DDB, India for Broken Compass, within the category: Transport.

Let's face it, it sucks to be born in December. Every year Christmas and New Year steamroll your birthday, leaving you shortchanged on gifts and attention. That's why Chupa Chups' mascot Chuck and sidekick Carl have dedicated this mash-up carol to December babies everywhere. It's just one of the festive oddities from BBH Asia Pacific's Christmas social media campaign for Chupa Chups, which also includes ginger h Film advertisement created by BBH, Singapore for Chupa Chups, within the category: Confectionery, Snacks.

An App that helps you to maintain your target pulse for more efficient training. Digital advertisement created by Miami Ad School, Germany for Nike, within the category: Fashion.

Digital advertisement created by Havas, United Kingdom for Ella's Kitchen, within the category: Food.

Digital advertisement created by Ageisobar, Brazil for Mães da Sé, within the category: Public Interest, NGO.

To launch the new yogurt “Corpos Danone” limited edition bottle collection we did the first Music Video LIVE on Facebook. One take, played LIVE, performed LIVE, recorded LIVE, directed LIVE, edited LIVE and we even incorporated Real Time fans comments on Facebook in the Music Video, in real time. The song celebrated the brand concept – When you love yourself you attract the best in life – and showed the designs and claims of the new bottles on the music video. Content advertisement created by Wunderman, Portugal for Danone, within the category: Food.

From the beginning the Team of Us sponsorship has been about bringing fans and the Irish rugby team closer together. With the latest round of creative we deepen this notion through our “Who we are is how we play” campaign. The campaign gives a rare glimpse into the childhoods and upbringings of Rory Best, Tadhg Furlong, Conor Murray and Tiernan O’Halloran, showing how like all of us their surroundings have defined who they are as people – and who we are is how we play. Most of the scenes in the ads are based on actual events in the players’ lives. For example, the scenes with Tadhg Furlong and Conor Murray as kids, came for anecdotes that the players shared with us. Film advertisement created by Target McConnells, Ireland for Vodafone, within the category: Electronics, Technology.

Every runner is different. They use different gear to run on different terrain at different skill levels. But they all breathe the same polluted air. Who better to fight air-pollution than the people who use the air the most? Introducing Adidas Atmos: The collection that cleans the air you run in. Film advertisement created by Miami Ad School, Canada for Adidas, within the category: Fashion.

LG wanted to promote their new generation of Smart TV's and announce it In a viral way. The solution we gave them was a candid camera prank. The “victims” were husbands that came with their pregnant wives to an ultrasound scan they will never forget. For the prank we recruited several pregnant women and a real and very "cool" doctor that agreed to cooperate with us. During the ultrasound scan, the smart fetus that was shown on LG screen, interacted with his parents using a variety of gestures which Extorted from the stunned fathers a real excitement and very funny reactions. Digital advertisement created by TBWA, Israel for LG, within the category: Electronics, Technology.

Film advertisement created by K2, French Polynesia for RentHub.pl, within the category: Professional Services.

Direct advertisement created by Publicis, Ukraine for Society, within the category: Public Interest, NGO.

What if having cancer was not seen as a negative factor, but as an experience to show and be proud of? A form of ‘badge of honour’ that demonstrates to others the battle you’ve gone through. It is the belief of Cancer@Work who launches « Fighting Cancer », a new skill available on LinkedIn that aims to change the mindset regarding the disease at work. Digital advertisement created by Grey, France for Cancer@Work, within the category: Public Interest, NGO.