We modeled and animated a miniature world prototype of trading utilizing a top view of blocks and buildings, which represent different companies. The difficult part was to recreate the specific essence of every business so that the viewer would recognize the company at a glance. Our main goal was to enable viewers to discover a new detail every time they would rewatch the ad. The edit of the video posed a challenge because we wanted to have an engaging visual stimulation and at the same time keep the flow smooth. Furthermore, we experimented with the transition from an isometric landscape into a flat one to demonstrate the functionalities of the mobile interface. Film advertisement created by ROBOlab, United Kingdom for Trading 212, within the categories: Electronics, Technology, Finance.

Film advertisement created by Digital Pulp, United States for Bausch+Lomb, within the category: Health.

Digital advertisement created by Scorch London, United Kingdom for Scorch Motion, within the category: Agency Self-Promo.

Following up on the successful launch of Volkswagen BlueMotion Technologies via the innovative Fun Theory platform, Volkswagen and DDB created the Fun Theory Award, a competition which ultimately saw 699 amazing entries from more than 35 countries. The winner was the Speed Camera Lottery, created and submitted by San Francisco's Kevin Richardson, a games producer for NickelodeonKids whose idea was based around rewarding those who obeyed the speed limit with the money raised through fining those lead foot drivers who exceed it. In October 2010, the idea became reality and was tested in Stockholm, in collaboration with NTF (The Swedish road transport authority). Speed Camera Lottery worked on many levels: the average speed was reduced by 22%. Media ranging from ABC to the BBC Worldwide Service covered the campaign, the competition and the winning idea. Even better Speed Camera Lottery helped Volkswagen continue to boost share and sales in Sweden. From January to June 2010 Volkswagen market share increased almost 4% to 12.9% while sales grew by 5.8% compared to an increase of 3.9% for the overall market compared to the first half of 2009. In the eco car segment alone, Volkswagen saw market share leap from about 8% to nearly 15% proving another theory at DDB: Creating ideas that people want to play with, participate in and pass along is good for business. Ambient advertisement created by DDB, Sweden for Volkswagen, within the category: Automotive.

Subito.it is an Italian online platform that connects people willing to sell objects with those wishing to buy them. The aim of the campaign is primarily to educate users to a more responsible and safety usage of the platform (and of course secondarily to be also an educational campaign for everyone who usually buys online). Experiential advertisement created by Publicis, Italy for Subito, within the category: Electronics, Technology.

UberPool presents a rare opportunity to talk to another human. Unfortunately, most riders ignore the other passenger(s) and elect to stare at their phone instead. UberLink gets riders off their phones and engaged in real conversation. For a real reason: networking. Film advertisement created by Miami Ad School, United States for Uber, within the category: Transport.

A miserable sushi, a sad t-bone steak with mashed potatoes, a lousy made eggs Benedict, these are the failed food's featured in three short-videos shot by Swedish education company Lernia together with Swedish independent agency Volontaire, mimicking the style of Facebook food-tutorials. Digital advertisement created by Volontaire, Sweden for Lernia, within the category: Education.

Transform life’s moments into a cinematic memory in just seconds. Meet Osmo Pocket, the smallest 3-axis stabilized handheld camera DJI has ever designed. Able to capture stunning images thanks to a 1/2.3-inch sensor and 80° wide-angle lens, the Osmo Pocket is small enough to fit in your pocket and powerful enough to share your best moments at any time, no matter where life takes you.

Film advertisement created by DDB, United States for Destiny, within the category: Gaming.

Condom brand SKYN® is celebrating with Australia. Yesterday,, the country announced that its citizens voted to legalize same sex marriage by 61.6%. To honor the occasion, SKYN® and its agency Sid Lee Paris released a special film, “Yes Yes Yes”. The cheeky film features interviewees on the street expressing their enthusiasm for the vote in one word, “yes”. As the video progresses, the ‘yeses’ become more rapid and more intense, hinting at an orgasmic finale. Film advertisement created by Sid Lee, France for SKYN Condoms, within the category: Health.

Film advertisement created by The Hive, Canada for Ontario Power Generation, within the category: Industrial, Agriculture.

Experiential advertisement created by Miami Ad School, Germany for Burger King, within the category: Food.

Digital advertisement created by Media Contacts, Brazil for Media Contacts, within the category: Fashion.

Two creatives, tasked with creating a “sincere holiday greeting,” envision a grab bag of a spot filled with... affluence, Jingle Bells, abundant gifts (and purchases), kittens, puppies, polar bears, romance, retro, ethnic diversity, dancing Santa, VR Santa, dancing cookies, dreamy kids (dreaming of clients’ products and services), lumber. The closing voiceover, as they would have it, is “genuine, sincere, heartfelt,” as it states, “The very best thing about the holidays is you. Our warmest holiday greeting and best wishes for the new year.” The spot-within-a-spot ends, and over a festive photo of Brunner staff (Michael Brunner in elf hat), a final super states “at least we nailed the sincerity part.”

Direct advertisement created by BBDO, United Kingdom for The Outside Project, within the category: Public Interest, NGO.

This spot plays with a variety of propellers as a visual device to connect different people and scenes together. The story takes the audience on a playful journey through Toronto to the Propeller Coffee Co. Film advertisement created by Suneeva Films, Canada for Propeller Coffee, within the category: Non-Alcoholic Drinks.

Content advertisement created by Must Be Something, United States for Nike, within the categories: Fashion, Sports.

Film advertisement created by The Richards Group, United States for GameStop, within the category: Retail Services.

Embark on the most secret voyage to the majestic Palace of Versailles with Air France. Behind its elaborate facade, a more intimate Versailles is revealed… one secret after another is waiting to be discovered. Come onboard and we’ll take you there. Film advertisement created by Goodkids, France for Air France, within the category: Transport.

Ambient advertisement created by DDB, Sweden for McDonald's, within the category: Food.