Film advertisement created by TBWA, United Kingdom for Harrods, within the category: Retail Services.

The campaign consists of three 30 second spots, which lead up to a four minute online film. The film can be seen here: www.the-decision.ch Film advertisement created by Leo Burnett, Switzerland for Federal Office of Public Health Switzerland, within the category: Public Interest, NGO.

Film advertisement created by Ingenia, Peru for Huawei, within the category: Electronics, Technology.

Film advertisement created by The Martin Agency, United States for The American Cancer Society, within the category: Public Interest, NGO.

Oil discarded down the drain is damaging our water resources. Lets protect our waters with one can of tuna at a time Film advertisement created by Miami Ad School, United States for StarKist, within the category: Food.

Film advertisement created by Buzzman, France for Match.com, within the category: Professional Services.

Film advertisement created by Leo Burnett, South Africa for Lennon, within the category: Pharmaceutical.

Digital advertisement created by Proximity, Spain for Midas, within the category: Automotive.

For hundred of years, women of Ghuddirdanga, a remote village situated in Satkhira District- Bangladesh, had been fighting against the “Mohajons” (intermediaries) for the right price of their produced goods. Moreover, they were struggling to get the expected outcome compared to their efforts due to the lack of proper knowledge regarding modern farming methods. A local entrepreneur came forward to solve the problems of this women and started collecting dairy products from these women for his dairy shop at right price. To strengthen this initiative, Shwapno, the largest retail chain of Bangladesh, has undertaken a great project with the help of USAID where an expert trains these Ghuddirdanga's women how to farm, milk, preserve, transport and sell in a hygienic and appropriate method. Because of this project, the women now know the details of modern farming and their overall milk production been increased significantly. This collaboration does not end here, Shwapno has decided to distribute dairy products, made from the raw milk provided by Ghuddirdanga, through its numerous outlets under the “SHUDDHO” brand. Finally the incredible women of this locality rightfully received what they deserved and furthermore.

Ku-chan, 10 years old senior cat, is now living in the north of Japan His previous owner, Ono-san is currently living in the suburbs of Tokyo. It’s been about two years since they had separated from each other. Does Ku-chan still recognize the voice of Ono-san who had spent his childhood with? The average lifespan of house cats in Japan is 15.04 years (According to the 2016 Survey). And more than 40% of cat owners in Japan live with senior cats aged over 7 years. Japan is said to have the longest life expectancy in the world, but human beings are not the only ones living longer in Japan. Cats’ life expectancy has also been increasing. For these reasons, a cat food brand KAL KAN(well-known WHISKAS worldwide) made this film to celebrate longevity with the theme of “The bond cultivated between senior cats and their owners." Content advertisement created by BBDO, Japan for Kal Kan, within the category: Pets.

This was made as part of YouTUBE’s 48 hour Cannes Lions Young Guns competition for the Wateraid Charity. The brief was Digital advertisement created by .99, New Zealand for WaterAid, within the category: Public Interest, NGO.

Film advertisement created by Ogilvy, France for Stimorol, within the category: Confectionery, Snacks.

Peace and quiet is a luxury these days. All of us need those calm moments for ourselves from time to time, but everyday noises and worries are a huge distraction. That's where Karl comes in – to serve you those moments of peace. Karl is calm but not boring. Karl loves nature. Karl is Simple. Karl is Sincere. Karl is Genuine. Therefore, a perfect company for those moments of silence. These are the reasons we like to call Karl the calmest beer in the world. All this peace and calm had to find its way to a TVC in a way every Estonian would understand it. That’s why we packed our bags and wandered away from civilization and city noises. After all, every Estonian knows that if you don’t escape the city at least once in a summer, you had no summer. And that’s how our TVC was born – almost effortlessly. Just a few guys were grilling fish over the bonfire, hanging around the fire, heating up the sauna and having a beer or two while doing it. All that was accompanied by a well-known Estonian indie rock singer Marten Kuningas and his atmospheric piece “Tagurpidi vaal” (“Backwards Whale”). The results? The calmest beer got itself the calmest campaign ad which also happens to be the perfect portrayal of the ideal getaway of the most usual Estonian guys. Film advertisement created by Division, Estonia for Saku Brewery, within the category: Alcoholic Drinks.

Film advertisement created by mInteraction, Thailand for Thai Health Promotion Foundation, within the category: Public Interest, NGO.

Film advertisement created by Venables Bell & Partners, United States for Google, within the category: Electronics, Technology.

Film advertisement created by Y&R, Netherlands for LG, within the category: Electronics, Technology.

To get away from the 'noise' of people’s opinions and negativity, Paloma Elsesser enjoys the silence through the meditative power of water. She's supported by a kick-ass cast of Bintou Sillah, Nouri Hassan, Yumi Nu, Tani Gunn and Shawn Lakin, to come back recharged — ready to take on anything. Film advertisement created by Forsman & Bodenfors, United States for H&M, within the category: Fashion.

This first-of-its-kind exhibit features five unique murals, painted by five well-known street artists using thermochromic paint, designed to react to changing temperatures. When heated air from Lennox systems is applied to the murals, the thermochromic paint layer becomes colorless, revealing the base coat underneath, which provides a second layer for the artists to express themselves in a two-part visual story. When introduced to cool temperature, the color returns. Outdoor advertisement created by GSD&M, United States for Lennox, within the category: Electronics, Technology.

Who better than an action movie stunt to tell you about safety in movies? Film advertisement created by McCann, Chile for Mutual de Seguridad, within the category: Public Interest, NGO.