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Getinge, the global MedTech company, just launched its first ever global campaign, ‘Together as One’. The brand film is about Getinge and their customers, saving lives by working together as one. The film is about the teamwork, passion and expertise that lead up to "The Walk" – that moment when the surgeon, with the weight of somebody’s life on his shoulders, has to walk from the operating room to the waiting room to inform the family of the outcome. Film advertisement created by McCann, Sweden for Getinge, within the category: Health.
Ambient advertisement created by Publicis, Italy for Yovis Viaggio, within the category: Pharmaceutical.
Ambient advertisement created by BBDO, Brazil for HP, within the category: Electronics, Technology.
Tourism New Zealand is inviting the world to PLAY NZ, emulating an open world-style gaming experience, developed by TBWA\Sydney, that lets people explore some of New Zealand’s greatest attractions in a completely new way. PLAY NZ effectively brings to life New Zealand as a game. As Australians are spending more time indoors engaging in online or virtual experiences, game usage has skyrocketed with a 75% increase since March. Designed to engage the growing online gaming audience, PLAY NZ shows off New Zealand as the ultimate place to come PLAY by gamifying the experience of visiting New Zealand. Digital advertisement created by TBWA, Australia for Tourism New Zealand, within the category: Hospitality, Tourism.
Film advertisement created by Argonaut, United States for NerdWallet, within the category: Finance.
400,000 people get injured in fires every single year in France, with 10,000 being medically diagnosed as having severe burns. On reaching the end of their often lengthy and painful treatment, burns victims’ initial reflex is to hide themselves away, particularly if their injuries are clearly visible. They isolate themselves not only to escape stares, but also because no specific structures exist to help them get back to living a (nearly) normal life, and media coverage of the topic is scarce. Founded by Laurent Gaudens, himself severely burnt at the age of 4, the Burns and Smiles association aims to improve the day-to-day lives of burns victims by offering a powerful web-based support network. With a view to heightening the general public’s awareness and helping burns victims step out of the shadows, TBWA Paris and \ELSE relate the story of one such individual, who we join for one very special evening. The film – directed by Nicolas Galoux – demonstrates the extent to which other people’s attitudes and sense of acceptance are two of the keys to coaxing burns victims out of isolation and putting a smile back on their faces, much more than just once a year. Show your support for the Burns and Smiles association: log onto http://burns-and-smiles.org Film advertisement created by TBWA, France for Burns and Smiles, within the category: Public Interest, NGO.
January in Sydney sees daily summer temperatures rise in excess of 47˚C. To ensure this is not an entirely bad thing, Sydney Beer Co. has created the 'Summer Price Index', a tactical heat-related pricing system for the city’s heat-wave season. In short, when the temperature goes up, the beer price comes down. Digital advertisement created by BD, Australia for Sydney Beer Co., within the category: Alcoholic Drinks.
Sound Design: Blam! Film advertisement created by WTF, Argentina for Honda, within the category: Automotive.
Experiential advertisement created by SEK, Finland for HopLop, within the category: Recreation, Leisure.
Supervising Assistant Creative Directors: Rich Weinert, Kathy Speck Film advertisement created by Commonwealth, United States for Chevrolet, within the category: Automotive.
Film advertisement created by Forsman & Bodenfors, Sweden for IKEA, within the category: House, Garden.
Film advertisement created by Yard, United States for Isopure, within the category: Non-Alcoholic Drinks.
Film advertisement created by Grey, Israel for Alrin, within the category: Pharmaceutical.
Film advertisement created by JWT, India for Rotary Club, within the category: Public Interest, NGO.
Outdoor advertisement created by Jung von Matt, Germany for OBI, within the category: Retail Services.
Film advertisement created by DDB, Belgium for Duvel, within the category: Alcoholic Drinks.
When you work in advertising, you're obsessed with advertising. Luckily, obsession has its place at the 2012 Dallas ADDY's. Film advertisement created by TM, United States for AAF ADDY Awards, within the category: Professional Services.
Titled A Holiday Reunion, the film has a running time of a bit more than four minutes. It shows E.T. returning to Earth and reconnecting with Elliott, who now has a wife and two children who bear a striking resemblance to a young Thomas and Drew Barrymore, who played Elliott’s sister, Gertie. Along with nodding to signature elements from the original, the film briefly plugs Xfinity. (“It’s called the Internet,” Elliott’s son explains to E.T. “A lot’s changed since you were here,” his father notes.) Film advertisement created by Goodby Silverstein & Partners, United States for XFINITY, within the category: Electronics, Technology.