Film advertisement created by Publicis, France for Dacia, within the category: Automotive.

Film advertisement created by Walker, Switzerland for Thomy, within the category: Food.

The campaign is about expanding the meaning of the two iconic words ‘I do.’ in a powerful, authentic and unexpected way. ‘I do.’ embodies today’s new generation, committing not only to timeless wedding vows but also to all the things they believe in, expanding their meaning to stand for personal pledges of all kinds: to love, friendship, family, society, nature and more.

Film advertisement created by DDB, New Zealand for Instant Kiwi, within the category: Gaming.

Film advertisement created by MullenLowe Group, Colombia for Aruba Tourism Authority, within the category: Hospitality, Tourism.

Film advertisement created by Northlich, United States for Ten, within the category: Public Interest, NGO.

When you use Nivea’s Invisible for Black & White deodorant, your black and white clothing stays black and white. To prove this, we designed an exclusive black & white dress, handmade and co-designed with fashion designer Tony Cohen. Kim Feenstra, one of Holland’s top models, showed the dress at the kick-off event. Film advertisement created by FCB, Netherlands for Nivea, within the category: Health.

Film advertisement created by JWT, India for Lifestyle, within the category: Retail Services.

Film advertisement created by Red Tettemer, United States for Reyka, within the category: Alcoholic Drinks.

Film advertisement created by Huge, United States for Quicken Loans, within the category: Finance.

Direct advertisement created by FCB, Israel for The Magic School, within the category: Education.

Ambient advertisement created by McCann, Israel for Yes MaxHD, within the category: Electronics, Technology.

Film advertisement created by Y&R, Peru for League against cancer, within the category: Public Interest, NGO.

Film advertisement created by McCann, Norway for Wideroe Airlines, within the category: Transport.

Film advertisement created by The Monkeys, Australia for Pauls Dairy, within the category: Non-Alcoholic Drinks.

Film advertisement created by MullenLowe Group, Australia for Royal Life Saving, within the category: Public Interest, NGO.

Under the concept "You need a smartphone" Claro reminds us in a simple, fun and direct way the importance of having a smartphone. The four spots show young people what they are missing by not having a smartphone. Film advertisement created by FCB, Peru for Claro, within the category: Electronics, Technology.

Film advertisement created by BMF, Australia for ALDI, within the category: Food.

Like heart arrhythmia or hypertension, substance user disorder is a disease. And yet, we still talk about addiction like a personal failing on the part of the individual. But what if the average American could understand what it was really like to try and just 'kick the habit'.