Film advertisement created by Red Keds, Russia for Central Bank of Russia, within the category: Finance.

Film advertisement created by Voskhod, Russia for Motive, within the category: Electronics, Technology.

Film advertisement created by DVNA, France for Yves Saint Laurent, within the category: Fashion.

Film advertisement created by St Luke’s, United Kingdom for KP Snacks, within the category: Confectionery, Snacks.

Film advertisement created by Y&R, United Kingdom for M&S, within the category: Retail Services.

Film advertisement created by Banjo, Australia for Sara Lee, within the category: Food.

"Chat with your Ads” created for Belgium’s largest online second hand store, is the first iMessage App that turns ads into unique, animated and clickable stickers. It converts photo images uploaded to the site by sellers of clothes, cars, boats and everything in between into clickable sticker cut-outs of the items for sale. These can then be added into user chats and shared within the iOS instant messaging app. In addition to spicing up user conversations with friends, family and potential buyers with images, the big plus of the “Chat with your Ads” app for sellers is their item sticker is interactive, hyperlinking potential buyers directly to the location of the item for sale on 2deHands.be. With one tap on the Clickable Sticker shared in the person’s chat feed the recipient can be looking at and in a position to buy the item for sale, or send it on to someone they think might be interested to buy. Digital advertisement created by Happiness, Belgium for 2deHands.be, within the category: Electronics, Technology.

Swiss people work so hard and invest so much time into their work, that nearly no time is left to enjoy the beautiful things in life. They act, as if they have a second life where they can enjoy themselves later. To launch the new Brand positioning of McDonald’s Switzerland "Enjoy the Now." we remind the Swiss of one simple but important fact. Film advertisement created by TBWA, Switzerland for McDonald's, within the category: Food.

This campaign was launched in an attempt to change the Norwegian law on sexual assault and rape. And it succeeded – the law is now about to change, as a direct consequence of the campaign. Digital advertisement created by TRY, Norway for Amnesty International, within the category: Public Interest, NGO.

Digital advertisement created by Publicis, France for Renault, within the category: Automotive.

Film advertisement created by mcgarrybowen, China for Acura, within the category: Automotive.

To communicate Tinka's jackpot of the week, we decided to show to the people their possibly millionaire lifestyle. Film advertisement created by Y&R, Peru for Tinka Lottery, within the category: Gambling.

Film advertisement created by Havas, Belgium for Tiense Suiker, within the category: Food.

Film advertisement created by BBDO, Australia for AHM, within the category: Finance.

Film advertisement created by Giacometti, Brazil for ONG Trânsito Amigo, within the category: Transport.

Film advertisement created by Leo Burnett, United Kingdom for McDonald's, within the category: Food.

Content advertisement created by PB&, United States for Budweiser, within the category: Alcoholic Drinks.

Fake news, fast news and filter bubbles are big challenges within todays media landscape. They all create a narrower, twisted view of our world and have led researches to warn against growing prejudice in our societies. The solution, they say, is unbiased and well-researched journalism. In order to create awareness of the growing prejudice in our society and the polarisation that it inevitably leads to, Stampen Media launched a social experiment in Gothenburg, Sweden called Visible Thoughts. During the experiment, people off the street were invited to sit down on a chair placed in the middle of a shop-window, exposed both to passers-by and people following the event online. People were then able to label the person in the shop-window by answering a set of questions - knowing nothing about them bar their appearance. The answers were projected in real time in the shop window and online. The goal of the campaign was to start conversations around prejudice and to encourage people to want to get to know one another, outside of their own bubble. If we can make people realize that we all carry prejudice, we can also increase tolerance for what is considered different. Experiential advertisement created by Stendahls, Sweden for Stampen Media, within the category: Public Interest, NGO.

Direct advertisement created by Lowe, Malaysia for Yogen Früz, within the category: Food.