Copywriter: Ron Foth Jr. Film advertisement created by Ron Foth, United States for Columbus Zoo, within the category: Recreation, Leisure.

Outdoor advertisement created by MSTF, Portugal for Viarco, within the category: Office Equipment.

Film advertisement created by BBDO, Russia for Demix, within the categories: Fashion, Sports.

Outdoor advertisement created by M&C Saatchi, South Africa for Hollard Insurance and Investments, within the category: Finance.

URL: http://max.lays.pl/en/ Digital advertisement created by BBDO, Poland for Lay's, within the category: Food.

Tour n’ Cure launched its new campaign, #StopTheWait, to eradicate Hepatitis C from the world. The film is an initiation of a movement to help cure more than 100 million patients who are waiting for a treatment, that is overly expensive and unavailable. Featuring renowned footballed Lionel Messi, it showcases his life in 2 years versus the life of a patient who meanwhile has to wait for a cure, to live life. Messi vs. Melanie, its about time to #StopTheWait. Film advertisement created by BBDO, Egypt for Tour n’ Cure, within the category: Health.

Film advertisement created by Cloudfactory, Netherlands for Epica, within the category: Professional Services.

During the process of cleaning up his childhood home to put it on sale, Zack rediscovers some long-forgotten memories with his parents. Will he have a change of heart? Film advertisement created by Kingdom Digital, Malaysia for Kärcher, within the categories: Electronics, Technology, House, Garden, Retail Services.

Earlier this month, britvic ireland announced that club soft drinks would feature ron burgundy on over three million 500ml bottles of club orange, club diet, club rock shandy and club lemon in the run up to the irish release of anchorman 2. this week, Britvic ireland launched a tv ad, developed by chemistry, to support the campaign featuring a special announcement from Ron Burgundy. Film advertisement created by Chemistry, Ireland for Club Soft Drinks, within the category: Non-Alcoholic Drinks.

Film advertisement created by Mortierbrigade, Belgium for Hans Anders, within the category: Professional Services.

Film advertisement created by MullenLowe Group, Australia for Budget Direct, within the category: Finance.

Two young people are riding side by side on trendy bikes. The weather is warm and nice. Then, a woman stretches her arms in front of her window, a beautiful sun is shining in the sky. We quickly switch from a happy face to another, young people smiling and enjoying a moment together. A can of soda is opened. In a series of quick sequences, happiness is still shared between young people, with a direction that reminds us of teen-movies and music video. They are drinking sodas in wonderful places, cheering and laughing. But at the very end a voice-over reveals that this is not an advertising for any soda brand. But a film entirely made from Getty Images’ contents, images and music included. Film advertisement created by La Chose, France for Getty Images, within the category: Professional Services.

Do people really win those big money checks from Publishers Clearing House? Heck yes they do, and we’re about to launch a new campaign starring Wayne Brady to prove it. Film advertisement created by Ron Foth, United States for Publishers Clearing House, within the category: Gambling.

Australia is prone to some of the most devastating bush fires in history. But after two wet seasons in rural NSW, what fire fighters feared more than the driest summer in decades was in fact 'apathy'. People needed to know how to protect themselves more than ever preceding the summer of 2013 by downloading a bush fire survival plan immediately. Film advertisement created by JWT, Australia for NSW Rural Fire Service, within the category: Public Interest, NGO.

Digital advertisement created by SMFB, Norway for GEOX, within the category: Fashion.

While some may believe, it was hockey that defined us; it was the Canoe that built our economy, discovered our land and connected our people. Its impact on the formation of our Country is the story the Canadian Canoe Museum so eloquently tells. Film advertisement created by BrandHealth, Canada for Canadian Canoe Museum, within the category: Recreation, Leisure.

On the first summer day - June 22 - we set up a bunch of kids singing "Jingle Bells" in the heart of the city. The people passing by were surprised, amazed and started to shoot videos and share on Facebook that strange event. With big smiles on their faces. Happy. Cheerful. Because Christmas always opens their hearts... Truth is - most of the donations for children are made during Christmas. But the kids in need cannot wait for Christmas... So how about becoming a regular donor today? Experiential advertisement created by the Smarts, Bulgaria for For Our Children Foundation, within the category: Public Interest, NGO.

Film advertisement created by La Chose, France for Hubwin Mamans, within the category: Professional Services.

Film advertisement created by Ogilvy, China for Coca-Cola, within the category: Non-Alcoholic Drinks.

For McDonald’s line of premium burgers, the digital campaign focuses on how the product looks. And since looking at the product while browsing the internet contributes to digital eye strain why not try to tackle the issue. Digital advertisement created by Isobar, Poland for McDonald's, within the category: Food.