The 50 Years of AMG chatbot was an innovative Facebook messenger bot that unlocks the 50 year AMG journey through a dynamic narrative. It was the first ever messenger chatbot in the automobile industry to create a personalized video for the user with their name in it! Besides this, users could experience AMG via engine sounds and walk through the rich 50 year history of AMG. Users can interact with the messenger chatbot here - https://m.me/50YearsOfAMGChatbot or can search for "50 Years of AMG Chatbot" in messenger to experience this and create their own personalized video! [Optimized for Messenger, will not work on Messenger Lite.] This was built by alivenow, an independent technology centric digital agency with partners in 15 countries and working with over 200 brands globally. Digital advertisement created by AliveNow, India for Mercedes, within the category: Automotive.

El Cronista Comercial launched its new institutional campaign enabling an audience less specialized in finances to experience economics as never before. The stars in each piece are some of the new followers on El Cronista’s Facebook fanpage. Called to an aerodrome in the outskirts of Buenos Aires, they were invited to partake in flights aboard aerobatic aircrafts 5000 meters AMSL. Stock going up and down, figures, percentages, and interest rates traditionally expressed into charts were reproduced in flights through vertical drops and ascents at 150 kph. At the same time, the participants received earphones over which they were explained what each movement represented, so they would feel the tension caused by numerous crises, namely that of Greece, 2001, and the dot-com crisis, among others. Ambient advertisement created by Grey, Argentina for El Cronista, within the category: Media.

Ambient advertisement created by Red Pepper, Russia for Talitsa, within the category: Non-Alcoholic Drinks.

Digital advertisement created by Saatchi & Saatchi, Belgium for Samsonite, within the category: Personal Accessories.

Film advertisement created by Havas, United Kingdom for Durex, within the categories: Health, Personal Accessories.

Film advertisement created by The Royals, Australia for The Sydney Morning Herald, within the category: Media.

A cacao farmer in the South makes only 67 euro cents per day. Fairtrade Belgium wanted to raise awareness for this global injustice. So we simply asked people: “How long would you work for 67 cents?” Integrated advertisement created by BBDO, Belgium for Fairtrade, within the category: Finance.

Dave is an extremely gifted clairvoyant who finds out specific financial information. This video reveals the magic behind the magic, making people aware of the fact that their entire life can be found online. And by doing so urging everybody to be vigilant. Tips for using online banking more safely can be found at http://safeinternetbanking.be Ambient advertisement created by Duval Guillaume, Belgium for Febelfin, within the category: Finance.

Film advertisement created by David&Goliath, United States for Esperanza Immigrant Rights Project, within the category: Public Interest, NGO.

Digital advertisement created by Ogilvy, Brazil for Fanta, within the category: Non-Alcoholic Drinks.

ANAHO soap dish. A forest residue turned into a piece of sustainable design. Forest fires are a global problem. They generate large amounts of ash that alter soil conditions. But that residue, the ash, can be transformed into products to generate an economy that helps restore those charred forests. ASHES TO LIFE is a firm of high ecological cosmetics that transforms the ash into different products and allocates 10% of its benefits to the restoration of forests that have suffered fires. Film advertisement created by Incuba.eu, Spain for ASHES TO LIFE, within the category: Beauty.

Creative Director / Copywriter: Raman R.S. Minhas Ambient advertisement created by Republic Communications, Indonesia for Malika Hijabs, within the category: Retail Services.

Moments is a story of how two middle aged men strike off a friendship while on a long bus ride from the eastern part of Nigeria to the commercial nerve centre, Lagos. It tells of how data (the internet) helps them connect with each other and ultimately helps set up a warmer family reunion for the less tech savvy of the two friends. Film advertisement created by Noah's Ark Creative, Nigeria for Airtel, within the category: Electronics, Technology.

Film advertisement created by BBH, United Kingdom for Tango, within the category: Non-Alcoholic Drinks.

Avon is trying to be a brand with a purpose, by supporting and creating campaigns for women rights. In Costa Rica, most violence against women occurs during and after the national tournament soccer matches. Alcohol consumption and anger fuel an already male chauvinist society, as the number of aggression reports skyrockets at those times. During the most followed game of the season ("The Classic", Saprissa-Alajuela) we aired the commercial several times. It had a huge impact which was immediately shown in social media, where people used the hashtag #NiUnaMenos (#NotOneLess) to praise the brand for its courage. #NiUnaMenos is an already established movement which demands the end of violence against women. Film advertisement created by Havas, Costa Rica for Avon, within the category: Beauty.

Film advertisement created by Bensimon Byrne, Canada for Svedka, within the category: Alcoholic Drinks.

Digital advertisement created by DDB, Puerto Rico for Coca-Cola, within the category: Non-Alcoholic Drinks.

Argentine films enjoy an excellent reputation among filmmakers and movie buffs. As for Argentines themselves, their reputation is slightly more – complicated. “Transplant” takes a light-hearted look at these contrasting perceptions for the Argentina New Cinema (ANC) film festival, held December 2-4 at Hollywood’s Egyptian Theater. Film advertisement created by Conill, United States for Argentina New Cinema, within the category: Recreation, Leisure.