Film advertisement created by Grey, India for Raymond, within the category: Retail Services.

Film advertisement created by Taxi 2, Canada for Nabob, within the category: Non-Alcoholic Drinks.

Film advertisement created by BMF, Australia for ALDI, within the category: Retail Services.

Thanks to the Brazilian Association of Investigative Journalism (Abraji) and the website Congresso em Foco, journalists, lawyers and members of the country’s scientific community now have their “cake” and can tweet it too. Working with FCB Brasil and its creative data arm FCB/SIX, Abraji devised unique pieces of cake-inspired crypto-art that journalists and people from other professions including educators and scientists can use on their Twitter profile to indicate to followers that they have been blocked by the country’s government officials. To obtain one of the cryptographic cakes, simply log-in to the dedicated website, which detects if their Twitter account has been blocked by at least one of the 600 people currently holding public office in the country—including the president and vice-president, as well as various secretaries and ministers of state. For those who have been blocked, the system generates a unique cryptographic cake using non-fungible token technology, signifying that it is certified and unique. The shape and ingredients for the cryptographic cake also convey specific information: A square cake, for example, signifies that someone has been blocked by a congressman, while caramel frosting indicates that they were blocked for opposing political views, while the cake’s texture indicates their professional field (eg: biologist, journalist, etc.). NFT’s help create a type of “digital police report” that is blockchain-certified and records not only the person who was blocked, but also the person who blocked them, and the reason for the block. Once registered to the blockchain, each NFT is impossible to censor or erase. The “SweetBlock” campaign was inspired by the cake recipes that the country’s newspapers would publish to protest articles that had been censored by the country’s repressive military dictatorship between 1964 and 1985. https://bolosantiblock.com.br Integrated advertisement created by FCB, Brazil for Abraji, within the category: Public Interest, NGO.

Film advertisement created by Young & Laramore, United States for Trane, within the category: Electronics, Technology.

Film advertisement created by BBDO, Australia for Ergon Energy, within the category: Industrial, Agriculture.

Ambient advertisement created by Ogilvy, Argentina for TED, within the category: Recreation, Leisure.

This Mother’s Day, Martin Starr helps Mother New York remind us all how lucky we are to have human moms. Take a second (or 30) to truly appreciate how good you and your human mom have it versus, say, the beetle who gives birth inside an animal corpse. Yup, that actually happens. ‘Silicon Valley’ star and comedian, Martin Starr, lends his voice as narrator of the series. Film advertisement created by Mother, United States for Mother, within the category: Agency Self-Promo.

Film advertisement created by Leo Burnett, United Kingdom for McDonald's, within the category: Food.

The U.S. Department of Health and Human Services (HHS), Administration for Children and Families (ACF), AdoptUSKids, and the Ad Council today launched a new series of public service advertisements (PSAs) that encourage prospective parents to adopt teens from foster care. The new PSAs, created pro bono by advertising agency Barbarian, are inspired by true stories of teens adopted from foster care to highlight how rewarding of an experience it is for both parents and teens. “The launch of the new PSAs continues the campaign’s powerful work of sharing true and inspirational stories of teens adopted from foster care,” said Michelle Hillman, Chief Campaign Development Officer of the Ad Council. “Teens in foster care deserve love and support regardless of age and these stories show the impact that families truly have on teens adopted from foster care. It is our hope that this work continues to inspire and inform prospective parents of the lifelong rewards that can come from adopting a teen from foster care.” Film advertisement created by Barbarian, United States for AdoptUSKids, within the category: Public Interest, NGO.

Everything begins at that magical moment when you open a KEAN juice. Don’t hold back. Let the juicy swing music and the WOW feelings carry you away. Film advertisement created by Ogilvy, Cyprus for KEAN, within the category: Non-Alcoholic Drinks.

Film advertisement created by Ogilvy, Italy for Wind, within the category: Electronics, Technology.

Digital advertisement created by Edge-Asia, Thailand for LG, within the category: Electronics, Technology.

Whether it’s being fired, an intervention or a surprise in the family, don’t you wish you could have seen these things coming? On the road you can with Audi Pre-sense technology, where your Audi identifies critical situations in advance and helps you to avoid them. Audio advertisement created by Tonic, United Arab Emirates for Audi, within the category: Automotive.

Film advertisement created by VML, United States for Kashi, within the category: Confectionery, Snacks.

Film advertisement created by Leo Burnett, United Kingdom for McDonald's, within the category: Food.

#AgentsofCarnot #Part3

Film advertisement created by Fox P2, South Africa for Cape of Good Hope SPCA, within the category: Public Interest, NGO.

A tech-toy to explore the world and beyond by learning to count and read with interactive wooden blocks on iPad.