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SNCF has set up one of the biggest vivarium in Europe to promote the smallest TGV prices and installed it in Paris Gare de Lyon station for the occasion. Outdoor advertisement created by TBWA, France for SNCF, within the category: Transport.

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Digital advertisement created by Ageisobar, Brazil for Sky Company Skydiving, within the category: Recreation, Leisure.

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Digital advertisement created by Flash Factory, Italy for Golden Goose Deluxe Brand, within the category: Fashion.

Fix

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Digital advertisement created by Miami Ad School, United States for Uber, within the category: Transport.

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“I’m going on a diet from now on!!” Everyone is passionate when they go on a diet and yet, sooner or later, we often find ourselves ordering a pepperoni pizza late at night. We all know how the story ends. We thought this could be the real moment when people need Passion. Passion not only to be used to achieve their ultimate dream but something to help them to achieve the little goals in their everyday lives. To help people, we got the idea from a theory known as the ‘Profess Effect,’ which says that the more you let people know your goals, the more responsibility you feel, and the more likely you are to achieve those goals. Based on this theory, we created a campaign to help consumers to achieve their everyday goals with Passion. First, we collected consumers’ insights on a promotional mobile site, where visitors can list their everyday goals. Then we turned them into real ads or “Willboards” which it then displayed around Seoul. Also, we made a campaign video to promote this Willboards campaign. The video is about a girl who achieved her goals thanks to the Willboards. Integrated advertisement created by INNORED, South Korea for Maxim espresso T.O.P, within the category: Non-Alcoholic Drinks.

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Film advertisement created by BBH, India for Tapzo, within the category: Electronics, Technology.

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As the original warm cookie delivery service, Tiff's Treats is legendary. So, what better way to promote a legendary brand like Tiff's than with some legendary Texas Longhorns football stars? Film advertisement created by The Shop, United States for Tiff's Treats, within the category: Confectionery, Snacks.

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To remind people to wash their face before bed, Bioré® skincare created digital billboards that call people out by name and face directly into their condo window. Each uses Census Ontario data to display the most common names for the apartment complexes they’re facing. Integrated advertisement created by John St, Canada for Bioré, within the category: Beauty.

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Film advertisement created by Saatchi & Saatchi, Brazil for Pan-American Association of Eye Banks, within the category: Public Interest, NGO.

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Digital advertisement created by BBDO, Brazil for Pedigree, within the category: House, Garden.

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Guinness celebrates batik as the symbol that binds all Indonesians by collaborating with two unique artists, Darbotz and Yhka Amelz, to create the new One Indonesia limited edition packs. To commemorate National Batik Day, Guinness launches a digital film that celebrates these two Indonesia designers from different backgrounds, to demonstrate that in a society with increasing polarities in opinion, opposites can come together to create something more. Film advertisement created by BBDO, Indonesia for Guinness, within the category: Alcoholic Drinks.

WVA

The international market desired advertising to support the playful personality of the Scrabble brand. The challenge existed in the broad cultural and language differences of the nearly 30 different markets the commercial would run in. To use this hurdle to our advantage, we created an eye catching piece using the imagined objects of a father, mother and son playing each other in an imaginary world of the board game which in the end becomes a real board game. This allowed us to effectively version out a small portion of the commercial for each market and use the game pieces to fit each language. Film advertisement created by Y&R, United States for Scrabble, within the category: Gaming.

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Barceló Hotels are located in the most awesome spots in the caribbean. The best beaches and environment in a real paradise that offer an unique experience. The main value of the campaign was how we avoided the traditional way to communicate in the hotels industry, which is still focused on showing their facilities, rooms, restaurants and services. We believed from the start in a communication that made people almost feel what would be like to be in that paradise. It was not just about shooting pictures and videos, it was about creating a whole sensation from the moment you saw any piece of the campaign till the moment prior to booking. Film advertisement created by September, Spain for Barceló Hotels & Resorts, within the category: Hospitality, Tourism.

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Direct advertisement created by Saatchi & Saatchi, Ukraine for Andrey Lobov, within the category: Professional Services.

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Film advertisement created by LOLA, Spain for Líbero, within the category: Media.

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Film advertisement created by Cossette, Canada for Sick Kids Hospital, within the category: Health.

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Join Ryan and Nick for the official unveiling of the all-new 2023 Toyota GR Corolla.

#toyota #corolla #premiere

CONTENTS
00:00 - Pre-Event Introduction
15:00 - Live Reveal of the GR Corolla from California
48:00 - Studio Recap with Extra Footage

WVA

Film advertisement created by Saatchi & Saatchi, Argentina for Sony, within the category: Electronics, Technology.

WVA

Do you believe there is hope for the future? The world can be beautiful and open, if we want it. These children from around the world came together and discovered they are more alike than they ever imagined. In the film Dear mom and dad, we document what happens when 48 children from 12 different countries meet at a CISV camp funded by Momondo and run by CISV. We asked the children to write to their parents how they see the world in the beginning and the end of the camp. We are proud and honored to have been able to document the beautiful feelings and thoughts shared by the children. They don't come from the same culture, speak the same language or wear the same clothes, but none of that matters: jokes are shared, hearts are opened and friendships across borders are made. Momondo supports CISV International, a global non-profit organization dedicated to educating and inspiring action for peace. By educating the next generation, and through building intercultural friendships based on cooperation and understanding, CISV aims to help children and youth to develop the skills they need to become informed, responsible and active global citizens, able to make a positive difference in their communities and the world. Our collaboration with CISV and the Dear mom and dad campaign are part of Let’s Open Our World; an invitation to cross boundaries, embrace our differences and open our world. Find out more about Let's Open Our World, our collaboration with CISV, and download free school kits at letsopenourworld.com. Film advertisement created by &Co, Denmark for Momondo, within the category: Professional Services.




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