Film advertisement created by Tonic Worldwide, India for Flying Machine, within the category: Fashion.

In Peru, Christmas is the most celebrated holiday. But between spending, preparations and horrible traffic, it can also be a very stressful time. Especially this year. We’re finally qualified to the Football World Cup after 36 years, but between key player issues and political interference, the country is more stressed out than ever. Peruvian agency Independencia + Pragma set out to relieve this situation instead of launching another typical Christmas campaign. “The Baker’s Massage” (“El Masaje Panetonero”) is a new anti-stress therapy based on the kneading technique of Panetón Ricco’s master bakers (“Panetón” is peruvian sweet bread that is very popular during Christmas). The master bakers (now massage therapists) will visit the most stressful spots in the country throughout December in order to help out Peruvians during this difficult time of the year. Digital advertisement created by Independencia, Peru for Ricco’s, within the category: Confectionery, Snacks.

Volkswagen is turning existing car parks into places where local residents can meet and have fun, while still being accessible to cars. The intention has given rise to the first Volksparking where a mobile basketball hoop automatically searches for empty parking spaces allowing local residents to use the parking as a play area. Ambient advertisement created by DDB, Belgium for Volkswagen, within the category: Automotive.

Film advertisement created by IPG Mediabrands, United Kingdom for Arla, within the category: Non-Alcoholic Drinks.

Direct advertisement created by Lowe, United States for Ulta Beauty, within the categories: Beauty, Retail Services.

Visual Effects: DorksCreativeStudio.com Digital advertisement created by RXM, United States for RXM, within the category: Agency Self-Promo.

Digital advertisement created by Republique, Lebanon for Mukhi Sisters, within the category: Personal Accessories.

Film advertisement created by Brave New World, India for Roadster, within the category: Fashion.

Film advertisement created by Saatchi & Saatchi, Canada for Wedding Republic, within the category: Professional Services.

The campaign was created to encourage women victims of violence to go to police stations to report their aggressors. Research shows that many women who suffer domestic violence do not report because they feel they will not be heard or respected by the police. To undo this perception, the commercial presents a woman's report (based on actual testimony), highlighting the reactions of the delegate, which reflects the suffering of the victim. Thus we convey the idea that delegates have the empathy and sensitivity to help women victims of domestic violence. Film advertisement created by D/Araújo, Brazil for Adepol SC, within the category: Public Interest, NGO.

Film advertisement created by Rain43, Canada for Stubborn Farmer, within the category: Food.

Christie's partnered with Droga5 to create a special project that would bring the world's attention to the significance of what was happening - the sale of the last Leonardo da Vinci. “The Last da Vinci” was brought back into the public eye by sharing the emotional story of how the world responded to seeing this very private painting on public view. We did this by focusing on what it is that makes the masterpiece a masterpiece. And what makes artworks like this so special. Rather than celebrate the image itself, we turned the camera around and captured the emotion of those who came to see it - in the most real and human way. The painting was placed on display and as the world looked on, Leonardo looked back. We showed exactly how breathtaking this work was by simply not showing it at all. The end result? A moving film crafted from hidden camera footage that documents real emotional reactions of visitors and showed the impact this piece of art history has on us as we look upon it. Film advertisement created by Droga5, United States for Christie's, within the category: Professional Services.

Digicel brand ambassador and world’s fastest man, Usain Bolt, shows how the famous Caribbean passion for music and sport can bring people together, no matter where they come from. The campaign will run across the Caribbean, Central America and throughout the South Pacific. Digital advertisement created by Boys & Girls, Ireland for Digicel, within the category: Electronics, Technology.

Cognac’s history could be traced back hundreds of years. Though we have our own story of 90 seconds – 2160 frames - presented in the new commercial for cognac Koblevo. In every shot, we did our best to disguise typical cognac’s advertising. It’s enough! Stop keeping cognac for fancy feasts. Let the drink be free. Let it attend noisy parties, keep two lovers warm on a roof and dance with you at night clubs. It’s our manifesto with no words! Cognac is not for an old theater actor in front of his fireplace at home. It’s for every free young person out there. Screw bras and ties! You are not used to drinking cognac like this? Change your habits! Bezos became the richest person on Earth when he was 50. We don’t promise to make you a millionaire, no! But we do promise to set your mood a million times! Film advertisement created by Kinograf, Ukraine for Koblevo, within the category: Alcoholic Drinks.

Film advertisement created by BMF, Australia for UN Women, within the category: Public Interest, NGO.

How can we show the spirit of the "Do it yourself" line, during the holidays? We applied emotional value to the products that are considered useful, but not engaging, during the celebrations. Powerful products we can achieve fantastic, sometimes magical, things with. Involving the Bosch team, we shed light on what the festive holidays are like for Rosa, an elderly lady, who lives alone in an abandoned village in the mountains above Lake Como. Film advertisement created by A-Tono, Italy for Bosch, within the category: House, Garden.

The future of tech, as explored by a couple of whiskey-soaked, 19th Century cowboys. Digital advertisement created by BCM, Australia for BCM, within the category: Agency Self-Promo.

Film advertisement created by Rosapark, France for Ouigo, within the category: Transport.

Film advertisement created by Mortierbrigade, Belgium for ING, within the category: Finance.