Earlier this week, the VR headset was crowned the Christmas gift of 2016, proving that Virtual Reality has made its big breakthrough, even on the consumer market. Now, in the days counting down to this black Friday, the Swedish Society for Nature Conservation (SSNC) wants to challenge this idea. They present you with this alternative: “Natural reality” – a clever and climate friendly 360 experience, available for everyone and honoring the beautiful Swedish nature. Film advertisement created by Bloomy Ideas, Sweden for Swedish Society for Nature Conservation, within the category: Public Interest, NGO.

The last living Northern White Rhino cannot mate naturally and we needed a source of funding for research into Artificial reproductive techniques, to enable him to breed through Southern white Rhino surrogates. The campaign dubbed " The World's Most Eligible Bachelor" created a Tinder Profile where users could swipe right and donate to his cause. Digital advertisement created by Ogilvy, Kenya for Ol Pejeta Conservancy, within the category: Public Interest, NGO.

Film advertisement created by Zambezi, United States for TaylorMade, within the category: Sports.

Film advertisement created by Pereira O’Dell, United States for Mini, within the category: Automotive.

Film advertisement created by NINETEEN84, United Kingdom for Shawarma Republic, within the category: Food.

Film advertisement created by JWT, India for Sofy, within the category: Health.

Earlier this year, in an event that captured the attention of the world, veteran and newbie investors banded together under the r/wallstreetbets forum on popular news aggregator Reddit to trigger a short squeeze of GameStop stocks, causing the big wolves of Wall Street to lose billions of dollars. For many, this moment represented both a protest against the current economic system and a symbol of a generational change in the culture of investing. Power had begun to shift away from stereotypical stockbrokers and toward the sometimes outlandish, app-empowered inhabitants of the internet - casual investors depicted as sitting in front of dual monitors on the edge of their seats, slurping bowls of ramen noodles while celebrating the fickle market’s epic highs and opportunistic lows. Among these financial revolutionaries was the team at Simply Food, one of the largest privately-owned food manufacturers specializing in premium vegetarian instant ramen and rice products. Today, in celebration of those pioneering GameStop investors, Simply Food launches a unique instant noodle bowl to commemorate this epic financial event — the HODL NOODLE. Flavored with mushroom, vegetable seasoning and “the painful tears one sheds from HODL-ing,” this limited edition product is a decidedly satirical and tongue-in-cheek meme brought to life – the perfect meal for our internet age.

Digital advertisement created by Liquid, Peru for Sodimac, within the category: Retail Services.

Warner Channel was part of the 6º edition of Argentina Comic Con, December 2016. Comic and pop culture international convention with more than 70.000 attendees in 4 days. Along with 5SEIS Agency, Warner Channel presented an interactive & technological experience in a 210 Ft2 (88 m2) space placed near the main Access. An extraordinary stand with multiples experiences: A SuperGirl VR game, The Big Bang Theory Mind Games, Global Ranking, and the claimed Battle of the fans. Also a giantography of the crossover with character of Gotham, DC´s Legends of Tomorrow, SuperGirl, Flash & Arrow. Experiential advertisement created by 5SEIS, Argentina for Warner, within the category: Media.

Team One is breaking its first creative for Slingshot during March Madness. The brash strategy is aimed at reaching Slingshot’s target audience of “Broken-DNA Thrill-seekers,” who index high for adrenaline and attention. As that name implies, this is a segment that loves to take risks and sees themselves as “self-made” and “the life of the party.” These consumers tend to be middle-age males with discretionary income ($100k+) and aligns well with March Madness demographics. Film advertisement created by Team One, United States for Polaris Slingshot, within the category: Automotive.

Film advertisement created by Happy People Project, Turkey for Turkish Airlines, within the category: Transport.

Design Director: Blake Bakken Sr. Art Director: Tavia Holmes Copywriters: Ashley Billings, Paul Venables Interactive Producer: Nadine Saez Interactive Project Manager And Producer: Leah O'callaghan Account Manager: Leigh Davidson Film advertisement created by Venables Bell & Partners, United States for Marin County Public Schools, within the category: Education.

Film advertisement created by Magnum Opus, Australia for Wildlife Victoria, within the category: Public Interest, NGO.

Film advertisement created by Brownstein Group, United States for Giant, within the category: Retail Services.

For the first time ever, retail outlet Gala have entered into the very competitive Christmas ad arena, with a heartfelt film piece titled, 'The Recipe'. The ad was written and created by agency Verve|Showrunner, produced by 2021 Kinsale Sharks Production Company of the year, Banjoman, and directed by Claire Byrne, with original music from Video Blue. The story of the 90-second film piece centres around a young girl, who with the help of her father, tries over and over again to recreate her late mother’s famous Christmas cake recipe. Each new baking attempt brings another disappointing result - and another trip to Gala - until she receives a very special surprise gift on Christmas eve. Film advertisement created by Verve|Showrunner, United Kingdom for Gala, within the category: Food.

Testicular cancer is the most common form of cancer in young men. It’s a subject matter that leaves many guys embarrassed. But if we lessen the stigma and get more guys talking about their nuts, well that’ll save many more lives. In fact, if testicular cancer is caught early enough, men have a 97% chance of survival. #LetsTalkBalls Film advertisement created by Giants & Gentlemen, Canada for Testicular Cancer Canada, within the category: Public Interest, NGO.

Film advertisement created by The Richards Group, United States for Wolf, within the category: House, Garden.

The world's first toothbrushing product enhanced with "scoring function". Digital advertisement created by Party, Japan for Sunstar, within the category: Health.

Film advertisement created by BBDO, United States for Jack Daniel's, within the category: Alcoholic Drinks.

Film advertisement created by BETC, France for Schweppes​, within the category: Non-Alcoholic Drinks.