Olvarit organises babies-only tasting at a Michelin-starred restaurant. Olvarit babyfoods have launched a new range of creative pots by inviting 20 babies to a unique tasting at one of Belgium’s finest restaurants: De Pastorie, in Lichtaart. Olvarit’s research showed that young parents prefer preparing their own meals for their baby – but that they often worry about whether they’re doing it right. Knowing which kinds of meat or fish to serve and getting the quantities just right is often more complicated than you’d expect. So the Belgian babyfood brand, part of the Nutricia group, came up with a new range of foods: Olvarit Ingredient. Six different varieties of meat or fish in just the right quantities. So you can combine their work with yours to combine with fresh vegetables to create a delicious homemade meal for your baby. There’s even an Olvarit recipe book to help make your meals even more interesting. And to show the creative possibilities the new range offered, Olvarit and advertising agency Duval Guillaume Antwerp/Modem organised a tasting with a difference. An invitation was sent out to the company’s mailing list, and 20 lucky guests were selected to be the first to try the range at one of Belgium’s finest restaurants. Chef Carl Wens conjured up two delicious courses and the babies were given free reign to enjoy their meal as only they could. Film advertisement created by Duval Guillaume, Belgium for Olvarit, within the category: Food.

Film advertisement created by Young & Laramore, United States for Louisville Slugger, within the category: Recreation, Leisure.

Cremo Company is a gentleman’s grooming brand rooted in style, purpose and the barbershop traditions of the past. To help men across the country enjoy their astonishingly superior lineup of products, Cremo wanted to create a mobile barbershop. Not just any barbershop. A one-of-kind, impossible-to-ignore Cremo barbershop. To help with the task, Cremo enlisted the help of So Cal Vintage Trailer Design in San Diego. Their first job: find the perfect trailer. They scoured the country until they found this gem, a 1948 Spartan Manor with nearly all of its original bodywork in prime condition. A trailer that was seemingly designed for Cremo — classic, purposeful and dripping in style. Over the course of 6 months, the team restored and customized this beauty into a fully functioning barbershop on wheels. No expense was spared. Details include: a custom Takara Belmont Barber Chair, American hickory flooring, intricate tile work, gold-leaf lettering done by hand and, of course, a spinning barber pole. It’s truly a work of art that turns heads and draws a crowd wherever it goes. The Cremo Barbershop on Wheels is currently touring the country, with barbers on board, giving out free haircuts, beard trims, product samples and grooming tips along the way. Follow its journey at CremoRoadTrip.com. Experiential advertisement created by Antidote, United States for Cremo Company, within the category: Beauty.

Film advertisement created by Ogilvy, South Africa for Volkswagen, within the category: Automotive.

Film advertisement created by Above+Beyond, United Kingdom for OnePlus, within the category: Electronics, Technology.

Film advertisement created by BBDO, United States for Dunkin', within the categories: Food, Non-Alcoholic Drinks.

Film advertisement created by Decesive, France for Desperados, within the category: Alcoholic Drinks.

Film advertisement created by BBDO, United States for AT&T, within the category: Electronics, Technology.

Film advertisement created by Y&R, Peru for Movistar, within the category: Electronics, Technology.

URL: http://www.devastatingexplosions.com Digital advertisement created by Wieden + Kennedy, United States for Old Spice, within the category: Health.

Carlsberg Belgium launches an app to treat your friends to a personalized Carlsberg. For free. URL: http://www.facebook.com/CarlsbergBelgium Digital advertisement created by Duval Guillaume, Belgium for Carlsberg, within the category: Alcoholic Drinks.

Film advertisement created by Duncan/Channon, United States for DriveTime, within the category: Finance.

The Portable Wine Box That Could Join Every Little Party. Behavior Thai people love to have fun and party, it is embedded into our culture. With that, whiskey and beer has always been our choice of beverage for a long time. However, when we want to relax in a more classy manner, the preference has always been shifted towards wine. Classy, is not the word that describes us a 100%, but we prefer to be associated with the fun, chill moments in life. Idea Mont Clair, a high-quality wine yet, affordable wine that is there too enhance all of those special moments. With this, we introduce Mont Clair’s Wine Box of Fun, with a goal to surprise Thai consumers who love to party. From regular consumers to famous social influencers, everyone received a Mont Clair Fun Box, included was a bunch of party goods but also had one secret item, which was our Mont Clair Wine. Results
 Besides the massive shareability that we received online from real consumers and influencers, we also received new requests for our boxes, averaging out every 3-seconds, which exceeded all expectations. 

Mont Clair products were out of stock within 3 weeks after launch. Today, we have renewed the perception that Mont Clair, is a wine made for all those fun, relaxing moments that we experience. Direct advertisement created by Publicis, Thailand for Mont Clair, within the category: Alcoholic Drinks.

Ever wanted to be a Jedi and move things with your mind? KFC India has just the solution for you. Introducing ‘Tele-connect to Nashville” - an on-ground experience that gave consumers a chance to pop open a box and unlock the legendary taste of KFC Nashville Chicken by using just their minds. Experiential advertisement created by Blink Digital, India for KFC, within the category: Food.

Film advertisement created by Cleansheet, Canada for Canadian Tire, within the category: Retail Services.

Digital advertisement created by Noah's Ark Creative, Nigeria for Boko Halal, within the category: Public Interest, NGO.

COANIQUEM is a Chilean foundation with presence in Latin America and the US that treats burned children both physically and emotionally. The campaign is about #ConsejosCOANIQUEM (COANOQUEMTips) to prevent burns. And that is that, in Chile, 9 out of 10 children get burned in their homes in the presence of adults, a very high statistic that is unknown to the Public Opinion. For the first time children who unfortunately have gone through these type of situations themselves are the ones giving us the advice. In their healing process, both physical and emotional, these children give an example of resilience and courage so that together, we can reduce devastating numbers.

Digital creative agency Barbarian, tapped by Baker Hughes to develop “Look to Us,” a new content campaign to launch its brand-new identity, in a post-GE world. The international campaign comes in response to the initial divestiture to voice Baker Hughes’ optimistic future, telling the “Who is Baker Hughes without GE?” story, as an independent energy company that’s redefining what’s possible through the power of engineering, science and data, and unmatched expertise of 100 years. The campaign positions Baker Hughes as an authority while teasing goals that will soon become a reality through an Anthem video, a content series, print, OOH, social and digital running as of October 2019 through January 2020. “Look to Us” was designed to pose “What if” questions to convey a sense of possibility while challenging consumers to think about what’s next. This allows “Look to Us” to be more than just a campaign – but also a call to action. Integrated advertisement created by Barbarian, United States for Baker Hughes, within the category: Other.

Meed is a financial technology application that believes the biggest financial asset we have is ourselves. Our earning power over the years and how we manage our money. With a function called SocialBoost, Meed provides every subscriber with an opportunity to earn from their network. To launch and promote SocialBoost, Dinosaur Vietnam created a film that tells a real life story of a friendship between a street side coffee vendor and one of his customers. Thus demonstrating how a little support, same as SocialBoost, at the right time can make a big difference in someone’s life. Film advertisement created by Dinosaur, Vietnam for Meed, within the category: Finance.

Film advertisement created by McCann, Brazil for SBT, within the category: TV Promos.