Inspired by the artistic project “Imagética” from the photographer Rogério Mesquita, the campaign illustrates one of the most painful aspects of violence against women: silence. Film advertisement created by Africa, Brazil for Instituto Maria da Penha, within the category: Public Interest, NGO.

Film advertisement created by BBDO, United States for California Coastal Commission, within the category: Public Interest, NGO.

Film advertisement created by You To You, France for Garnier, within the category: Health.

2019 Clio Entertainment Juror: Allan Gungormez Content advertisement created by hi5.agency, United States for Netflix, within the category: TV Promos.

Film advertisement created by VML, United States for NAPA Auto Parts, within the category: Automotive.

Film advertisement created by Beattie McGuinness Bungay, United Kingdom for Rubicon, within the category: Non-Alcoholic Drinks.

Clickbait has a negative association, tricking people into clicking on wild and crazy stories or images. In this unique campaign, Big Brothers Big Sisters of Tampa Bay is using it in a positive way to surprise people and grab their attention. The initiative enlists the help of the often ridiculed, wacko ‘Florida Man’ himself, by letting him do what he does best: bring the crazy. When eager users click, to have another laugh at the Florida Man’s expense, they are instead surprised with a rewarding mentorship experience. The initiative piggybacks on actual trending Florida Man headlines, to leak equally outrageous Florida Man headlines created by 22squared. The message is also being pushed out organically with replies in the comments of actual trending Florida Man stories across social media. 22squared is using donated native content to specifically geo-target Tampa area men. Digital advertisement created by 22squared, United States for Big Brothers Big Sisters, within the category: Public Interest, NGO.

J.Walter Thompson Brazil could not have chosen a better way to celebrate its 150th anniversary and its 85 years of operations in Brazil. Few agencies have the luxury of commemorating this mark, and the beer should match the occasion. The agency decided to create its own brew and celebrate this special moment with a campaign for the J.Walter Thompson Craft Beer. http://www.jwt150beer.com Digital advertisement created by JWT, Brazil for JWT, within the category: Agency Self-Promo.

Film advertisement created by RK Venture, United States for New Mexico Department of Transportation, within the category: Public Interest, NGO.

Film advertisement created by Havas, United States for Air Wick, within the category: House, Garden.

Film advertisement created by McCann, Czechia for Czech Insurance Association, within the category: Public Interest, NGO.

Film advertisement created by Deutsch, United States for Taco Bell, within the category: Food.

Current political tensions have led to Arabs and Muslims being mistreated at airports in the USA and Europe because of their passports. Behind this, there is a strong misconception that all arabs and muslims are terrorists and that Islam is a religion that preaches hate. So together with Amnesty International New York, we have come up with an idea that will turn these passports into messages of tolerance and peace. The Skins of Peace is a collection of passport covers that showcase messages inspired by the holy book of Islam, The Quran. Adapted into a language all airport officials will understand: English. Direct advertisement created by TBWA\RAAD, United Arab Emirates for Amnesty International, within the category: Public Interest, NGO.

Film advertisement created by JWT, United Kingdom for Patak's, within the category: Food.

Film advertisement created by BBDO, France for Masterkoo, within the category: Retail Services.

An emblematic museum in Paris, the Musée de l’homme, takes a bold step to denounce racism as the French elections come upon France in May. The museum's first year-long exhibition, named “NOUS ET LES AUTRES: Des préjuges au racisme” (Us and Them: from prejudice to racism), sheds light on the scientific factors behind racist behavior. Using an innovative app called CHROMA that detects and captures the color of people's skin, the museum has designed its exhibition featuring personalized posters of people. Using this application, the museum will then ask all of France and the whole world to become ‘the colors of the exhibition’. Users can also share their own personalized posters on social media to promote the exhibition and take a stand against racism. Integrated advertisement created by Leo Burnett, France for Musée de l’homme, within the category: Recreation, Leisure.

Film advertisement created by Garbergs, Sweden for Jula, within the categories: House, Garden, Retail Services.

Film advertisement created by Saatchi & Saatchi, Russia for Fenistil, within the category: Pharmaceutical.

Film advertisement created by Madwell, United States for Harmless Harvest Coconut Water, within the category: Non-Alcoholic Drinks.