Film advertisement created by DDB, France for Honda, within the category: Automotive.

Film advertisement created by McCann, France for Aoste, within the category: Food.

Ambient advertisement created by Y&R, Peru for Movistar, within the category: Electronics, Technology.

We live in a world where social media has become an integral means of communication. These channels have opened the doors to reunite with old friends and share our updates and happy moments with them. Today, people have taken social media usage to a new level, where they tend to overshare their personal information and details of their daily routine – not realizing how much information is too much. For example, they’ve got a vacation coming up, a new car, a new born child and other moments they’d like to share with everyone - everyone including people they don’t know very well. The problem is, we really don’t know who is monitoring our lives on social media and who might take advantage of the collected information that could harm us. Most of the social media users in the UAE rarely think about the risks involved when sharing sensitive personal details online. Recent statistics reveal that 2 in 5 people in the UAE are victims of cybercrimes. Film advertisement created by Leo Burnett, United Arab Emirates for du, within the category: Electronics, Technology.

Film advertisement created by BBDO, France for Masterkoo, within the category: Retail Services.

To overemphasize the fact that serving frozen chicken is an absolute no go for Popeyes, the brand distributed during a day a product that doesn’t make any sense for the tastebuds: a chicken flavored ice cream! Experiential advertisement created by Hungry and Foolish, France for Popeyes, within the category: Food.

Ambient advertisement created by W Comms, United Kingdom for The Berry Company, within the category: Non-Alcoholic Drinks.

Film advertisement created by Fabula, United Kingdom for OVO Energy, within the category: Industrial, Agriculture.

Film advertisement created by Publicis, France for Carrefour, within the category: Retail Services.

Film advertisement created by The Martin Agency, United States for Timberland, within the category: Fashion.

Film advertisement created by TRIS3CT, United States for Mike's Hard Lemonade, within the category: Alcoholic Drinks.

Digital advertisement created by Battery, United States for Batman, within the category: Gaming.

Digital advertisement created by Vice, United Kingdom for God Morgon, within the category: Food.

Film advertisement created by The Greenroom, Hungary for MOL, within the category: Industrial, Agriculture.

We partnered with All-Star point guard Kyle Lowry and his personal Toronto barber to give Raptor fans an experience like no other. When fans showed up at the barbershop they were expecting a cut and a free Raptors T-shirt for paying with their BMO MasterCard. What they got instead was a Priceless Surprise. Ambient advertisement created by McCann, Canada for BMO, within the category: Finance.

Integrated advertisement created by McCann, Poland for Wyborowa, within the category: Alcoholic Drinks.

Direct advertisement created by BBDO, Belgium for JCDecaux, within the category: Media.