Digital advertisement created by Saatchi & Saatchi, Thailand for Electrolux, within the category: Electronics, Technology.

Film advertisement created by BMF, Australia for ALDI, within the category: Food.

URL: https://thecallthatcomesafter.com ​The project is called "The Call That Comes After" and what's interesting about it is how technology is used to bring the targeted teen into the narrative of the campaign - they receive personalized text message from their parent at a crucial point in watching a customized video. It targets teens on the device they use most - their phones. The goal of the campaign is to start a conversation between the teen and their parent about the dangers of high driving. Studies show that driving high nearly doubles the risk of an accident, but a recent study commissioned by Drug Free Kids Canada found that nearly one third (32%) of teens feel driving high is not as risky as drunk driving, while one in four high school seniors say they have ridden in a car with a high driver. Although more parents are speaking more frequently to their kids about drugs, Drug Free Kids Canada’s research showed that over 40% of parents say their conversation lasted only a few minutes or less which seems to indicate a reluctance to engage in a meaningful conversation.​ ​The tool that is being offered with the “CallThatComesAfter” provides an easy opportunity for parents to get a message across and open the dialogue all this with a few clicks. Experiential advertisement created by FCB, Canada for Drug Free Kids Canada, within the category: Public Interest, NGO.

Audio advertisement created by Change, Poland for Proama, within the category: Finance.

Breaking TechRewards challenges, a novice programmer becomes an experienced developer and get a prestigious job in a large corporation. Animation for Microsoft Tech Rewards conference in San Francisco, USA. ​​ Digital advertisement created by BeaversBrothers, Russia for Microsoft, within the category: Electronics, Technology.

Ambient advertisement created by Ogilvy, Greece for Lacta, within the category: Confectionery, Snacks.

Film advertisement created by Blackpool & the Fylde College, United Kingdom for Burger King, within the category: Food.

The campaign aims to illustrate that as the world moves faster and customers' lives continue getting busier, every moment is valued. McDonald’s latest services aren’t solely about technology, they’re about making it that little bit easier to enjoy the things you love and the small, life affirming moments that matter. Film advertisement created by Leo Burnett, United Kingdom for McDonald's, within the category: Food.

Film advertisement created by kwp!, Australia for Sip'n Save, within the category: Retail Services.

Film advertisement created by Saatchi & Saatchi, Argentina for BGH, within the category: Electronics, Technology.

Direct advertisement created by Ogilvy, Turkey for Columbia, within the category: Fashion.

Film advertisement created by 18 Feet & Rising, Australia for Polycell, within the category: Industrial, Agriculture.

Film advertisement created by Ogilvy, India for Mentos, within the category: Confectionery, Snacks.

Film advertisement created by BMF, Australia for ALDI, within the category: Retail Services.

Film advertisement created by la comunidad, United States for Corona Beer, within the category: Alcoholic Drinks.

Film advertisement created by Fuel, Portugal for Worten, within the category: Electronics, Technology.

Rovio Entertainment and YouTube announced their partnership to seamlessly integrate The Slow Mo Guys YouTube stars into RETRY. Retry is a tribute to the challenging old school games of the 8-bit era. In RETRY the players pilot their planes through side-scrolling levels in a world where the gameplay, music and art are a homage to the 80s. With The Slow Mo Guys partnership, Rovio leads the way in new native mobile media formats where the brand integration is part of the game and enhances the player experience. Gamers will be able to progress in the game through branded The Slow Mo Guys content that is seamlessly integrated to the game.

Film advertisement created by Y&R, United States for Reliant, within the category: Professional Services.

Digital advertisement created by República, United States for Segura Viudas Cava, within the category: Alcoholic Drinks.

FOX Networks Group Latin America viewed the International Women’s Day as an opportunity to communicate that the brand believes in the power of sorority. So much that, throughout March 8th, the brand is praising shows with powerful female characters. All shows, specially shows of competitor channels and streaming services. Using both TV and social media, FOX is recognizing amazing women from shows like HBO’s Game of Thrones, Netflix’s Jessica Jones and Amazon Prime Video’s The Marvelous Mrs. Maisel. It’s sisterhood - women supporting women - at its core.