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Executive Creative Director: Agostino Toscana. Digital advertisement created by Saatchi & Saatchi, Italy for CoorDown, within the category: Public Interest, NGO.
Digital advertisement created by DDB, Netherlands for Google, within the category: Electronics, Technology.
Film advertisement created by TBWA, Ireland for COSC, within the category: Public Interest, NGO.
Film advertisement created by Saatchi & Saatchi, Brazil for Skol, within the category: Alcoholic Drinks.
Film advertisement created by McCann, Germany for Sony, within the category: Electronics, Technology.
Since the Harvey Weinstein story broke and the #MeToo hashtag swept the globe, Violence Against Women and Girls (VAWG) has never been higher in people’s consciousness’s – making Saturday’s International Day for the Elimination of Violence Against Women on Saturday, November 25th more important than ever - 1 in 4 women in the UK still being affected (and this rises to up to 70% in some parts of the world). To mark this hugely important day we created #DrawALine for UN Women UK – a social campaign using celebrities such as Benedict Cumberbatch, Deliciously Ella, and Gemma Styles and began with us drawing a physical orange line across Covent Garden. Film advertisement created by JWT, United Kingdom for UN Women, within the category: Public Interest, NGO.
Film advertisement created by McCann, United States for National Geographic, within the category: TV Promos.
Digital advertisement created by smoyz, Israel for Orbit, within the category: Confectionery, Snacks.
Sweden is a cold and dark country to live in during winter. As a consequence, sales of Gillette Venus razors and blades plummet for 5 months every year. On top of that, the brand's main target group is getting increasingly hard to reach using traditional media. So Procter & Gamble Nordic needed a campaign that could connect the Venus brand with the target group during the dark season and boost sales when it's -30°c outside. In January, Saatchi & Saatchi Stockholm launched Tag the Weather and made the tough weather conditions work in Swedish women's favor. Digital advertisement created by Saatchi & Saatchi, Sweden for Gillette, within the category: Health.
Ambient advertisement created by AJF, Australia for Jodi Lee Foundation, within the category: Public Interest, NGO.
The initiative celebrates the tradition behind Jim Beam and uses advanced 3-D mapping technology, lighting, sound, shadows and animation to showcase the Beam legacy. When viewed in person at Jim Beam’s flagship distillery in Clermont, Kentucky, the video reveals a dynamic 3-D illumination against a rackhouse which houses more than 24,000 barrels of aging whiskey. This is the first time the spirits company is using projection mapping technology to create a fully immersive visitors experience. Outdoor advertisement created by Geometry Global, United States for Jim Beam, within the category: Alcoholic Drinks.
Film advertisement created by McCann, United States for Donate Life California, within the category: Public Interest, NGO.
Brief: had to develop a direct campaign for LEGO that promotes the core of the brand creativity. As this is what the target audience uses when playing in whatever way with LEGO bricks, it was important for us to involve the user to create something new and big. Our aim was that everybody who gets in contact with our digital campaign becomes part of it by using their own creativity. Creative Execution: We made a jump ‘n’ run game, created by the user themselves, and becoming bigger and bigger, with every user who takes part in it. This promotes perfectly the core of the brand LEGO: creativity. Describe the creative solution to the brief/objective. We created an idea for the most common banner: The leader board banner. 728px x 90px for endless fun: An interactive jump ‘n’ run game, created by the users themselves. A little LEGO figure, starting on the very left, has to reach the right side of the banner in order to finish a level. While playing in the banner, users always have the possibility to visit builders-of-infinity.com. Here, users can create their own level – with LEGO bricks. Small bricks, big bricks, moving bricks, pink bricks, fast forward bricks… Once a user finished building a level, he can publish it. His level will be added to the game – raising the number of levels for the banner. Results: Countless LEGO fans from all over the world create a never-ending jump ‘n’ run game. And to become #1 in the high score some of them played even more than 1 hour on this banner. Digital advertisement created by Plan.net, Germany for Lego, within the category: Gaming.
Film advertisement created by Publicis, United Kingdom for Morrisons, within the category: Retail Services.
Film advertisement created by Romance, France for World of Tanks, within the category: Gaming.
Digital advertisement created by TBWA, Canada for Project Consent, within the category: Public Interest, NGO.
Adidas introduces Membrane, the new swimsuit collection that passively collects plastic nano-particles present in the ocean. Digital advertisement created by Miami Ad School, Germany for Adidas, within the category: Fashion.
Film advertisement created by DDB, Latvia for LMT, within the category: Electronics, Technology.
Film advertisement created by We Are Unlimited, United States for McDonald's, within the category: Food.
Film advertisement created by Untitled Content, Canada for Green Beaver, within the category: Health.