Film advertisement created by Mother, United Kingdom for IKEA, within the category: Retail Services.

Film advertisement created by Aimaq von Lobenstein, Germany for Auxmoney, within the category: Finance.

In 2006 “Google” became a verb and it was more than evident that internet had become an intrinsic part of our lives. While search engines are flooded with a billion mundane questions, every now and then, things can escalate quite quickly. Roughly 40,000 people search for ways to commit suicide every minute. The automated helpline number that currently pops up has a conversion rate of merely 2.8%. We found that at this vulnerable moment, what people long for, is immediate redressal. Google decided to address this situation with the help of artificial intelligence, chat bots, and voice assistants Idea: Google’s AI based therapist As soon as anyone searches online for ways to commit suicide, an automated chatbot by the name of Zoey (Greek for life) pops up. Thus, eliminating that one step of calling a helpline, which might be the key to saving a life. It offers an understanding, empathic and non-judgmental ear. Furthermore, Zoey checks-in on the person regularly, uses proven methods such as playing music and sharing happy memories to spark a hope in their lives. Experiential advertisement created by Miami Ad School, India for Google, within the category: Electronics, Technology.

Film advertisement created by Monkeys in Tuxedos, Egypt for OLX, within the category: Public Interest, NGO.

A letter, two friends, a world of sounds to remember. An hearing aid can be the solution. A friend's advice can really change your life. Film advertisement created by Auge Headquarter, Italy for Amplifon, within the category: Health.

”Close Your Eyes and Think of Christmas” has delighted the world of fashion and the world of advertising immediately after its premiere. The authors got off the traditional way of depicting the Christmas atmosphere and decided on minimal, cold, even frosty, style. They took advantage of nostalgic memories and chose the frozen forest as the symbol of climate prevailing in the spot. The X-mas commercial by Juno Calypso is full of big names. Naomi Campbell with her mother, Kristin Scott-Thomas, Matt Smith and M.I.A. are only few of them. The creators decided to dust off song from over 100 years ago. The sounds of rearranged ”Carol Of The Bell” provide the unusual, icy climate of the spot. Our artists, being responsible for master shooting and color correction, contributed to the final, perfect look.

Film advertisement created by Ogilvy, Ireland for ISPCC, within the category: Public Interest, NGO.

Film advertisement created by TBWA, United States for Call of Duty, within the category: Gaming.

After a series of controversial big brand mistakes that have recently made headlines around the world, Velocity, the Frequent Flyer program of Virgin Australia, is proving a point about the responsibility brands owe their customers by ‘accidently’ giving away a billion Points, and honouring it. Content advertisement created by CHE Proximity, Australia for Virgin, within the category: Transport.

#ToiletThink is a Sieropositivo.it social campaign against HIV virus diffusion, dedicated to women. To let them think about the importance of protecting themselves. Always. With no exception. Direct advertisement created by TBWA, Italy for Siero, within the category: Public Interest, NGO.

Film advertisement created by DDB, France for National Geographic, within the category: Media.

Ford Mondeo - Not Just Another Car Australian TV Commercial 2016.

We don’t just appreciate design. We drive it. Inside and out, you can see the craft and precision. With intuitive technology and hands-free connectivity, this is the design-driven Ford Mondeo.


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An unprecedented collaboration of Japan’s most renowned manga artists fuels the latest campaign for Toyota. To conclude all of the four videos the Poland-based studio Juice created the ad featuring some of the country’s dearest characters including Chun-Li, Ryu, and our favorite, alien robots.

Apprentice is a story of overcoming past fears in pursuit of future success. Film advertisement created by McCann, Uruguay for Nuevocentro Shopping, within the category: Retail Services.

Film advertisement created by Grey, Israel for Alrin, within the category: Pharmaceutical.

Legendary Irish Retailer Monaghan’s Cashmere is launching it’s first-ever Christmas campaign, produced by Banjoman Films, as it works to bounce back from this extremely tough period. Creatively devised and directed by Dermot Malone, the film moves away from the standard festive formula with a touching story inspired by Tom Monaghan himself. The film, which stars legendary Irish theatre actor Barry McGovern (Braveheart, The Tudors, Game of Thrones), follows an elderly man experiencing his first Christmas since his wife passed away. Living on a farm with just his beloved horse for company, he frequently has flashbacks to his late wife at various stages in their life. When his family arrives for Christmas, he struggles to share in their festive spirit, especially when his young granddaughter breaks a picture frame holding a photo of his wife, himself, and their horse. Unbeknownst to her Grandfather, however, the Granddaughter takes notice of the red cable jumper he was wearing in the picture, and when mischievously rifling through his belongings, finds it. Struggling with the emotions and past memories of his wife on Christmas Day, the protagonist goes to visit his horse in the stable - only to discover his granddaughter has left him a special gift in the horse box. Film advertisement created by Banjoman, Ireland for Monaghan’s Cashmere, within the category: Fashion.

Film advertisement created by Publicis, Belgium for Hello bank!, within the category: Finance.

Digital advertisement created by McCann, Israel for Shorashim, within the category: Public Interest, NGO.

Direct advertisement created by BBDO, Belgium for BBDO, within the category: Agency Self-Promo.

With the “beautiful game” of soccer getting underway half way around the world, many matches will be broadcast early in the morning in the U.S. But soccer fans are a very special breed. Many will wake up, put on their jerseys and prepare their game face to cheer on their team in real-time, regardless of the time of day. These die-hard fans deserve a strong cup of coffee to keep them going. That’s where Tundra Power comes to the rescue. Toyota will reward these early rising, hard-working fans with an extra jolt of energy through a great cup of Joe. Toyota traveled to the region of Chiapas, Mexico with a top coffee producer to create a special beverage that embodies the spirit of Tundra. Fans in select markets will have an opportunity to sample the coffee at a Tundra Power Mobile Coffee Shop stationed near special viewing parties and venues. Film advertisement created by Conill, United States for Toyota, within the category: Automotive.