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Adults are taken more seriously than kids, and so are their problems. But here’s the thing: kids have adult-sized problems. Anxiety, depression, grief – their problems are big and need to be heard. That’s why Kids Help Phone is giving them an adult voice to make sure they're taken seriously too. In their first campaign for Kids Help Phone as agency of record, McCann Canada created a series of films featuring esteemed Canadian actors performing monologues about anxiety, grief, coming out and other real obstacles, only to find out that these conversations were actually from kids who have reached out to Kids Help Phone in times of need. Film advertisement created by McCann Worldgroup, Canada for Kids Help Phone, within the categories: Health, Other.
For the launch of our first 30 Years Old Tawny Port Wine, we wanted to thank the people who helped producing this special wine by offering them the very first taste. A wine, that took three decades in the making. Three decades of hard work and dedication. Direct advertisement created by The Asteroid, Portugal for Churchill's Port, within the category: Alcoholic Drinks.
Many people get up early to help make British Columbia a great place to live. Watch how BC egg farmers show their gratitude. Learn more at goodmorningbc.ca Ambient advertisement created by DDB, Canada for BC Eggs Marketing Board, within the category: Food.
Film advertisement created by Ames Scullin O'Haire, United States for Georgia Center for Nonprofits, within the category: Public Interest, NGO.
The set-up connected via streaming with the party that was happening at that exact time in Ibiza through a 360º projection. Within the installation, ANTS go-gos were dancing at the same pace and rhythm as those at Ushuaïa, a water mirror simulated the pool and the decoration was projected as real as the one at Ushuaïa. Director general: Antonio Méndez. Equipo de cuentas: Daniel Terry, Ana Dominguez Ambient advertisement created by Tango, Spain for Coca-Cola, within the category: Non-Alcoholic Drinks.
This was made as part of YouTUBE’s 48 hour Cannes Lions Young Guns competition for the Wateraid Charity. The brief was Digital advertisement created by .99, New Zealand for WaterAid, within the category: Public Interest, NGO.
Film advertisement created by Publicis, Hungary for Zwack, within the category: Alcoholic Drinks.
Digital advertisement created by M&C Saatchi, Sweden for LG, within the category: Electronics, Technology.
Digital advertisement created by Force of Nature, Denmark for Adidas, within the category: Fashion.
To make a radio campaign, you need to cast a voice. But what if that voice becomes the idea? The Belgian Foundation Against Cancer has launched a radio campaign against the use of sunbeds that was recorded by the very voice inside those sunbeds. Audio advertisement created by Happiness, Belgium for Belgian Cancer Foundation, within the category: Public Interest, NGO.
Canon Brazil and Dentsu Brazil have developed a technology to allow a Canon camera “to talk” to a blind photographer. The prototype brings an unprecedented technological innovation and becomes a revolution in accessibility. The Christmas gift was given to João Maia, Brazilian first blind photographer to cover the Paralympic Games in Rio 2016. The moment of the surprise was recorded and become the film of Canon’s Christmas campaign, called “A Christmas to believe”. Digital advertisement created by Dentsu, Brazil for Canon, within the category: Electronics, Technology.
Ambient advertisement created by OpusMultipla, Brazil for Grupo Dignidade, within the category: Public Interest, NGO.
Digital advertisement created by Publicis, France for Renault, within the category: Automotive.
Ambient advertisement created by Tonic, United Arab Emirates for Made in Carcere, within the category: Public Interest, NGO.
Recorded, Mixed and Mastered by Chuck Bein at See Music Digital advertisement created by Leo Burnett, United States for Chicago Ideas, within the category: Public Interest, NGO.
Outdoor advertisement created by dim&canzian, Brazil for AES Eletropaulo, within the category: Industrial, Agriculture.
Film advertisement created by WCRS, United Kingdom for McCoy's, within the category: Confectionery, Snacks.
Film advertisement created by Brand Place, Poland for Tiger Energy Drink, within the category: Non-Alcoholic Drinks.