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This branding campaign is FirstEnergy’s first - ever to not make any claims for, or even feature, the utility or its staff. At spot’s end, supered type reads: “The new Dwayne Browder Field, built by FirstEnergy, the Cleveland Browns and the City of Cleveland.” It is the only client mention. Digital advertisement created by Marcus Thomas, United States for FirstEnergy, within the category: Industrial, Agriculture.

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Film advertisement created by M&C Saatchi, Australia for Ugg, within the category: Fashion.

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Film advertisement created by Design Army, United States for SC Asset, within the category: Professional Services.

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Film advertisement created by JWT, Italy for Aperol Spritz, within the category: Alcoholic Drinks.

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Digital advertisement created by BBDO, United Kingdom for Pepsi, within the category: Non-Alcoholic Drinks.

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Direct advertisement created by TBWA, Vietnam for TBWA Vietnam, within the category: Agency Self-Promo.

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Digital advertisement created by RGA, United States for Netflix, within the category: Media.

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This video is aimed at all staff that is not really into tech side of of MTS functioning. Complicated processes are told simply so each and every of 53 000 MTS workers including Masha from HR get a big picture of cellular networking. Digital advertisement created by Fastway, Russia for MTS, within the category: Electronics, Technology.

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Film advertisement created by la comunidad, United States for Time Warner Cable, within the category: Electronics, Technology.

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Film advertisement created by FCB, Canada for OTMPC, within the category: Transport.

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Film advertisement created by Campbell Ewald, United States for Energy Upgrade California, within the category: Industrial, Agriculture.

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URL: https://thecallthatcomesafter.com ​The project is called "The Call That Comes After" and what's interesting about it is how technology is used to bring the targeted teen into the narrative of the campaign - they receive personalized text message from their parent at a crucial point in watching a customized video. It targets teens on the device they use most - their phones. The goal of the campaign is to start a conversation between the teen and their parent about the dangers of high driving. Studies show that driving high nearly doubles the risk of an accident, but a recent study commissioned by Drug Free Kids Canada found that nearly one third (32%) of teens feel driving high is not as risky as drunk driving, while one in four high school seniors say they have ridden in a car with a high driver. Although more parents are speaking more frequently to their kids about drugs, Drug Free Kids Canada’s research showed that over 40% of parents say their conversation lasted only a few minutes or less which seems to indicate a reluctance to engage in a meaningful conversation.​ ​The tool that is being offered with the “CallThatComesAfter” provides an easy opportunity for parents to get a message across and open the dialogue all this with a few clicks. Experiential advertisement created by FCB, Canada for Drug Free Kids Canada, within the category: Public Interest, NGO.

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Digital advertisement created by FCB, United States for Jack Daniel's, within the category: Alcoholic Drinks.

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The campaign focuses on what to do when you recognize abuse and how to report it, making the community's role more visible while inspiring action. Film advertisement created by Offspring, United States for Child Abuse Prevention, within the category: Public Interest, NGO.

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Film advertisement created by JWT, United Kingdom for Debenhams, within the category: Retail Services.

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Film advertisement created by Arts & Letters Creative Co., United States for ESPN, within the category: Sports.

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Thinking that ice cream always has a lot of calories, we often feel guilty when eating it. But with CoolWay low-calories ice cream, you don’t have to feel guilty of being yourself. Film advertisement created by Ogilvy, Canada for Coolway, within the category: Confectionery, Snacks.

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Integrated advertisement created by TBWA, South Africa for MTN, within the category: Electronics, Technology.




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