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Advertising agency barrettSF has created an integrated holiday campaign for client Cost Plus World Market featuring a wooly llama, a mouse in a tutu, a Santa wearing scuba goggles, an introspective dinosaur, and a ceramic dog. In a series of four 30-second videos, we observe this crew of tree-bound friends as they encounter an array of English shortbread, ginger snaps and fancy Italian cakes, and discuss everything from a desire to visit Tulsa to the meaning of life. Some ads will run in :15 versions. “Cost Plus World Market has an incredibly original selection of holiday ornaments and food. Before they eat them or hang them on a tree, we thought consumers would enjoy getting to know them” said Jamie Barrett, creative director at barrettSF. Videos will air on NBC Video On Demand, Hulu and YouTube. Other media elements will include direct mail, social media and guerrilla marketing. In San Francisco, street teams will hand out coupons for CPWM treats. Film advertisement created by BarrettSF, United States for Cost Plus World Market, within the category: Retail Services.
If you like challenging your friends you’ll like Grinta. Film advertisement created by Misfits Content Creators, United Arab Emirates for Grinta, within the category: Gaming.
Direct advertisement created by DDB, Belgium for Flemish Alzheimer League, within the category: Public Interest, NGO.
Content advertisement created by Jung von Matt, Switzerland for Blick, within the category: Media.
Digital advertisement created by Lowe, Philippines for 7-Eleven, within the category: Non-Alcoholic Drinks.
Film advertisement created by Bulldozer, Sweden for Branäs Ski Center, within the category: Recreation, Leisure.
Content advertisement created by The Royals, Australia for Mercedes, within the category: Automotive.
Film advertisement created by H-57, Italy for Quercus Books, within the category: Media.
Digital advertisement created by Tiwi, Italy for Luigi Bormioli, within the category: House, Garden.
It's time to escape your video meeting nightmare. Film advertisement created by Lucky Generals, United Kingdom for Whereby, within the category: Electronics, Technology.
In 18% of all fatal distracted-driving crashes cell phones are involved. Hands-free with Volkswagen Accessories. Digital advertisement created by Agenta, Germany for Volkswagen, within the category: Automotive.
Ambient advertisement created by Porter Novelli, United States for McDonald's, within the category: Food.
To change drivers harmful habits and promote eco-friendly insurance package, we established a fake law enforcement agency Ecopolice and spread rumours that Georgian government was going to tax air. Ambient advertisement created by Leavingstone, Georgia for GPI Holding, within the category: Finance.
Film advertisement created by BETC, France for Addict Aide, within the category: Public Interest, NGO.
Film advertisement created by Republika, Macedonia for Government of Macedonia, within the category: Transport.
In the Newport Beach Film Festival trailer, “Play: The Power of Ideas," we see two divorcees completely lost in their own pattern of conflict as their little boy retreats to his toys. A jarring series of events quickly unfold in the outside world -- all seemingly triggered by the boy's imagination. "Play: The Power of Ideas" will open the festival and screen before each of the 350 films on this year’s program. Digital advertisement created by Garage Team Mazda, United States for Newport Beach Film Festival, within the category: Recreation, Leisure.
Over 25 million birds fatally collide with windows in Canada each year. This staggering statistic was delivered nationwide today with the release of Canadian non-profit FLAP CANADA’s public service announcement, “Birdie”. Raising awareness of the problem posed a creative challenge: how do you present the often gruesome reality of the birds’ fate without turning off audiences? Adam William Wilson, who wrote and directed the spot for FLAP, came up with a surprising take. Wilson, best known for his work as a commercial production designer, uses a badminton game as a trojan horse to deliver the message. The 60-second PSA presents itself as a sports film about badminton, before shifting its focus towards the badminton “birdies” as they fly through the air. The film uses slow-motion footage of the birdies as they smash off various rackets, culminating with a final “thud” as they slam off a pane of invisible glass, fall to the ground and explode in a puff of feathers.
What does the colour black mean to you? To some, it’s a sign of defiance, to some a bad omen or the colour of death and despair. But to auto-heads, it’s a colour that makes a statement. A shade full of suaveness and swag. And that’s the colour Harrier Dark comes in. To build the imagery of Harrier dark with a neo-noir undertone, we created a digital film that portrays the Harrier Dark in all black, accentuating its bold look. The film takes pride in giving in to the dark side and urges the viewers to unleash the dark within. In the film, the Harrier Dark cruises through an unlit enigmatic road that cuts through a dense foggy forest. Film advertisement created by Dentsu, India for Tata Harrier, within the category: Automotive.
Film advertisement created by Grabarz & Partner, Germany for Porsche, within the category: Automotive.