Digital advertisement created by McCann, Australia for Tigerair, within the category: Transport.

Digital advertisement created by DDB, United States for USTA, within the category: Professional Services.

More than a year ago @jimmyrules32 posted a video on TikTok accompanied by text inviting people to eat a bowl of rigatoni on May 24, 2021 ("eat a bowl of rigatoni pasta on May 24th 2021"), to the rhythm of the song from the 70s/80s, "Funkytown". The set date, #EatABowlOfRigatoniPastaOnMay242021, was broadcasted on TikTok to the tune of the historic hit; amassing over 41 million views, giving birth to a real movement. Barilla has decided to join the “Rigatoni Lovers” celebrations with a revisited version of this worldwide success with a Rigatoni theme. To kick-off the "Rigatoni Day" celebrations, Barilla has partnered with exceptional TikToker - Khaby Lame - who has finally shown people how to eat the long-awaited bowl of rigatoni, with his unmistakable irony. Integrated advertisement created by We Are Social, United States for Barilla, within the category: Food.

Film advertisement created by Lucky Generals, United Kingdom for Paddy Power, within the category: Gaming.

Film advertisement created by Y&R, Peru for Cristal, within the category: Alcoholic Drinks.

Film advertisement created by Wirz, Switzerland for IKEA, within the category: House, Garden.

Film advertisement created by BBH, United Kingdom for St John Ambulance, within the category: Professional Services.

Content advertisement created by Y&R, Russia for Change One Life, within the category: Public Interest, NGO.

Ambient advertisement created by Agency4e7, Austria for Palmolive, within the category: Health.

Film advertisement created by Y&R, Peru for British Institute, within the category: Education.

Film advertisement created by TMW, United Kingdom for Kinder Bueno, within the category: Confectionery, Snacks.

Digital advertisement created by Walrus, United States for Effie Awards, within the category: Professional Services.

Film advertisement created by Volt, Sweden for Sibylla, within the category: Food.

Fever Unlimited and Funnyhowflowersdothat.co.uk has partnered with floral heavyweights Miller and Lycett to bring Miller’s famous ‘flower flashes’ from New York to the London streets for the first time to spark joy as the city opens up for summer. The campaign shows three extravagant floral installations that appear overnight at the iconic Eros statue, the god of sensual love, in Piccadilly Circus, two classic red phone booths, and an unassuming bin. The cultural initiative aims to surprise and delight passers-by and encourage them to pick and create their takeaway bouquets, therefore become part of the installation. Miller’s New York installations in taxi cabs, trash cans, building sites and hot dog stalls have attracted worldwide attention and praise for transforming everyday parts of the city into interactive floral explosions. It will be the first time he has brought his work to life outside his native New York. Integrated advertisement created by Fever Unlimited, United Kingdom for funnyhowflowersdothat.co.uk, within the category: Media.

Director: J.J. Adler Film advertisement created by John St, Canada for WWF, within the category: Public Interest, NGO.

There’re some movies we wished that would’ve end differently. So inspired in people’s perfect ending ideas Donuts Bimbo created “Round Endings” for classics like Titanic and E.T, and for the Academy Award nominee film: A Star is Born. The videos where released on social media during the Oscars ceremony.

Film advertisement created by Buzzman, France for Milka, within the category: Confectionery, Snacks.

Ambient advertisement created by M&C Saatchi, Sweden for Norwegian, within the category: Transport.

Digital advertisement created by Dentsu, China for Lenovo, within the category: Electronics, Technology.