In 2018, the French school of management Audencia revealed its new slogan: "Never Stop Daring", which reaffirms the essence of its brand internationally: audacity. To accompany this change, Audencia introduces its new brand campaign, symbol of its singularity and its values. Its form is audaciously offbeat, far from a classic corporate film for a (French) school. This movie multiplies historical and contemporary cultural references in a humorous way. This new campaign aims to break the clichés about business schools. Faithful to its commitment to co-creation, all the background actors are students and staff from Audencia. Digital advertisement created by Campus Com, France for Audencia, within the category: Education.

Film advertisement created by Y&R, United States for Cirque Du Soleil, within the category: Recreation, Leisure.

In Romania, The Long Night of Museums can seem really long because of endless lines, crowds and fatigue. How could Samsung, the supporter of #DoWhatYouCant, improve this experience? We created a new standard for art enthusiasts: Samsung Art Portals. We took over various galleries across town and set up connecting portals. Characters from paintings came to life and held Galaxy S10 phones that connected the galleries, allowing visitors to see the exhibits through each other’s eyes. Whenever someone used the portal in a museum, they became a remote museum guide allowing the other person to see a live stream remotely as accurately as if they were present where it is recorded. The experience was enabled by the Galaxy S10’s revolutionary camera that tweaks display settings in real time. Experiential advertisement created by Cheil, Romania for Samsung, within the category: Electronics, Technology.

Film advertisement created by Publicis Conseil, France for Orange, within the category: Public Interest, NGO.

We used tilt-shift techniques to visually demonstrate Alaska Communications new brand platform: Alaska is the most important place on earth, and in this vast state Alaska Communications provides the technology to make it feel a little bit smaller. The technology and customer service offered by Alaska Communication, helps connect Alaskans - making America’s largest state feel a little bit smaller. Film advertisement created by Vitro, United States for Alaska Communications, within the category: Electronics, Technology.

Ambient advertisement created by JWT, Brazil for Kit Kat, within the category: Confectionery, Snacks.

Film advertisement created by Cactus, United States for CommunityAmerica Credit Union, within the category: Finance.

Ronseal’s world famous strapline ‘Does Exactly What It Says On The Tin', has been scrutinised across social networks recently, because in the 21 years since their line was launched, their products now don't always come in a 'tin'. So it’s time to drop it. And instead, live up to the honesty of the line and start doing exactly what we say. Film advertisement created by BJL, United Kingdom for Ronseal, within the category: House, Garden.

Years ago, the lovable face/logo of the Arizona Lottery vanished into thin air. Today, he’s making a triumphant return. Windfall Willie, the old gold miner has gotten a makeover as the new Chief Fun Officer of the Arizona Lottery. A complex combination of wisdom and wisecracks, Willie has evolved from a caricature to a character. Life is just one big game for Willie and his only desire is to make sure everyone’s playing and having a good time. Film advertisement created by OH Partners, United States for Arizona Lottery, within the category: Gambling.

Film advertisement created by Rosapark, France for ING, within the category: Finance.

Film advertisement created by Brothers and Sisters, United Kingdom for The Fableists, within the category: Fashion.

Film advertisement created by Passion, Finland for HJK Helsinki Football Club, within the category: Recreation, Leisure.

Film advertisement created by Lowe, France for KFC, within the category: Food.

Unique from all other sports books, Betser is introducing ‘Balls and Brains’, which rewards the player’s courage and skills. In the campaign we gathered the biggest balls and brains personalities throughout history to let them convince each other on how to bet – with your balls or your brain. In part 2 Napoleon and Einstein “discuss” how to win in Betser League. Film advertisement created by Jack Russel, Sweden for Betser, within the category: Gambling.

Digital advertisement created by Ogilvy, United States for Caterpillar, within the category: Electronics, Technology.

The pictures displayed in the video correspond to words commonly used in Brazil to refer to the female sexual organ. Film advertisement created by Filadelfia, Brazil for Ragga Magazine, within the category: Media.

Film advertisement created by BBDO, United Kingdom for Lotto, within the category: Gaming.