Film advertisement created by OH Partners, United States for Arizona Lottery, within the category: Gambling.

Ambient advertisement created by FCB, Portugal for Adexo, within the category: Public Interest, NGO.

Film advertisement created by Innocean, Canada for Cycling Canada, within the category: Public Interest, NGO.

Film advertisement created by JWT, Ireland for Brennans, within the category: Food.

Film advertisement created by DDB, Australia for Don, within the category: Food.

Film advertisement created by Matter Unlimited, United States for Merck for Mothers, within the category: Public Interest, NGO.

Film advertisement created by MullenLowe Group, Australia for Budget Direct, within the category: Finance.

Children who connect with their mom via www.klm.com/callyourmom and invest the most time in it are rewarded with a flight ticket that takes them to her for Mother’s Day: 13 May. By encouraging people to video call their Mom to win a flight, KLM wants to also encourage children to call more often and to give their mothers the best gift she can get on Mother’s Day. A personal visit from her son or daughter. Please let us know if you are interested in speaking to anyone from the team behind this special campaign. Film advertisement created by DDB, Netherlands for KLM, within the category: Transport.

Film advertisement created by BBDO, United States for The Weather Channel, within the category: Media.

Every prospective Land Rover adventurer has a day job and spends hours working on their PC every day. We decided to surprise them with the Land Rover LR4 Escape Key. A small object that lets them personalise their keyboard in a special way. Now when they’re at work and routine drives them up the wall, the key will serve as a gentle reminder to escape the everyday. And consider test driving the Land Rover LR4. Direct advertisement created by Y&R, United Arab Emirates for Land Rover, within the category: Automotive.

Audio advertisement created by Inbar Merhav G, Israel for Stimazky Bookstore, within the category: Retail Services.

Film advertisement created by Noah's Ark Creative, Nigeria for Three Crowns Milk, within the category: Non-Alcoholic Drinks.

https://itunes.apple.com/au/app/dumb-ways-to-die-2-the-games/id9293464... Digital advertisement created by McCann, Australia for Metro Trains, within the category: Gaming.

Film advertisement created by Zulu Alpha Kilo, Canada for HomeEquity Bank, within the category: Finance.

Digital advertisement created by McCann, Israel for Durex, within the category: Health.

Digital advertisement created by Strawman, United Kingdom for Bavaria, within the category: Alcoholic Drinks.

The Punch Buggy game that we all used to play gets a modern technological update! Digital advertisement created by Academy of Art University, United States for Volkswagen, within the category: Automotive.

It’s that time of year when shoppers turn to Goodwill for their Halloween inspiration. The Miller Group, a Pacific Palisades, CA based digital boutique agency recently produced a new :30 spot for Goodwill Southern California’s 85 stores. It begins airing online in September and runs through October. Film advertisement created by Miller Group, United States for Goodwill, within the category: Retail Services.

New Lada Granta “Keeping The Word” launch campaign Lada Granta is a legendary car in Avtovaz lineup and one of the top-3 best-selling cars on the Russian market. However, it has the cheapest price among other models and therefore appreciated as a multipurpose vehicle for daily use, not a dream car. Research shows that people are losing trust in ads. They tend to believe in stories told by real people. That is why we created true life stories about real people who keep their promises. Stories that got under the skin and into the heart of our audience and caused the unprecedentedly warm response. Many people across Russian regions live simple lives not asking for recognition, money or fame. They do what they have to do, and often do it for others, disregarding their own needs. Such is the Russian common folk is. No matter the circumstances and difficulties he faces, he will keep his word, once given. He is reliable, unpretentious, honest, and humble. Selfless acts are common and expected of him. His close ones depend on him. You can rely on him, but he can rarely rely on his car, which is usually an either a poorly built one or an old one. Reliable person needs a reliable car. We elevate the everyday challenges of our everyday hero to the level of deep human drama, and we celebrate those who keep their word no matter the circumstances. As a result, VTR and CTR were 2-4 times above market norm and the average viewing time was 75%, 3 times greater than the 30” benchmark defined for video of automotive segment. Film advertisement created by Adwise, Russia for Lada Granta, within the category: Automotive.