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Film advertisement created by Laboratory For Social Advertising, Russia for La Sky, within the category: Health.

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Film advertisement created by Filadelfia, Brazil for Grupo Vhiver, within the category: Public Interest, NGO.

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Film advertisement created by Ogilvy, Turkey for KFC, within the category: Food.

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Film advertisement created by JWT, Canada for Tim Hortons, within the category: Food.

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Film advertisement created by Ogilvy, Romania for Anim'est, within the category: Recreation, Leisure.

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Film advertisement created by Rothco, Ireland for RGII, within the categories: Industrial, Agriculture, Professional Services.

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With the big opening of Ikea in India back in August, the brand has launched a funny new series of ad films that mark the global giant’s first campaign in the country. The clever, and quite funny, set of spots lets products themselves do the talking – literally. From a bunch of excited kitchen items in a drawer to a bookshelf droning on to a houseplant about his importance (which nearly kills the plant) to an almost creepy lamp lauding other items in the house for their greatness. Film advertisement created by Dentsu, India for IKEA, within the category: House, Garden.

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Magnificently shot videos showcase the beauty of the feline in slow motion as it drinks, pounces and leaps in a never-seen-before way. Production House: City: Culture Creative and Co. Editor: Culture Creative and Co. Film advertisement created by Proximity, Canada for Whiskas, within the category: House, Garden.

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To show the advantages of using air conditioners in the summer, we used local insight: Uzbek people use sound «ehhh» to express negative emotions and use the sound «ahhh» to express positive ones. Like when they feel the joy of finally being home under the air conditioner after the summer heat. That's why we decided to compare these two sounds in real-life situations, that people face outside and at home in the summertime period.

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To launch the new 2019 Catalogue, IKEA reminds us that ‘home’ is where we feel free to truly be ourselves. It’s where we feel alive again. Film advertisement created by Ogilvy, United Arab Emirates for IKEA, within the category: House, Garden.

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Film advertisement created by Circus Maximus, United States for Roman, within the category: Health.

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Film advertisement created by Droga5, United States for Ancestry.com, within the category: Professional Services.

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Film advertisement created by Saatchi & Saatchi, South Africa for Community Action for a Safer Environment, within the category: Public Interest, NGO.

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The U.S. Department of Health and Human Services (HHS), Administration for Children and Families (ACF), AdoptUSKids, and the Ad Council today launched a new series of public service advertisements (PSAs) that encourage prospective parents to adopt teens from foster care. The new PSAs, created pro bono by advertising agency Barbarian, are inspired by true stories of teens adopted from foster care to highlight how rewarding of an experience it is for both parents and teens. “The launch of the new PSAs continues the campaign’s powerful work of sharing true and inspirational stories of teens adopted from foster care,” said Michelle Hillman, Chief Campaign Development Officer of the Ad Council. “Teens in foster care deserve love and support regardless of age and these stories show the impact that families truly have on teens adopted from foster care. It is our hope that this work continues to inspire and inform prospective parents of the lifelong rewards that can come from adopting a teen from foster care.” Film advertisement created by Barbarian, United States for AdoptUSKids, within the category: Public Interest, NGO.

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Visitors of webrifle.org could control a robotized rifle with a touchpad and “shoot” real people with a tap on a space button in real time. The social experiment had a goal to understand if people are responsible enough to own guns without any gun control. They simply gave out guns to everyone. Activists closed a small city square for a day and brought actors to make it as real as possible. Most of the shooters were gun owners. There was also a live chat where experimenters could see people’s reaction. Shooters were shocked since they were thinking they had killed someone for real. Most of them wrote that now they would think twice before taking a gun in their hands. Out of 254 shooter almost every 27 took the shot. The project was named Every27th and turned into a campaign against gun violence. Ambient advertisement created by Publicis, Russia for Independent Enthusiasts for Gun Control, within the category: Public Interest, NGO.

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Film advertisement created by Don't Panic, United Kingdom for Unicef, within the category: Public Interest, NGO.

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Content advertisement created by envision, Denmark for Hummel, within the category: Fashion.

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Some friendships aren’t healthy. But the small group training classes at Formidable Strength and Training are a great place to make healthy friendships. Audio advertisement created by Marketforce, Australia for Formidable Strength & Conditioning, within the category: Recreation, Leisure.

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On September 13, 2009, thousands of people took to the streets of Toronto for the Scotiabank AIDS Walk for Life. This video was shot that day, as it happened. No special effects. Just chalk. Ambient advertisement created by Scotiabank, Canada for Bensimon Byrne, within the category: Finance.

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Film advertisement created by Saatchi & Saatchi, United Kingdom for EE, within the category: Electronics, Technology.




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