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Outdoor advertisement created by Lapiz, United States for Mexico Tourism Board, within the category: Transport.

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Mass school shootings have become a tragic reality in this day and age. And we all agree something must be done. But our administration's best idea is to use educational funds to purchase guns and gun training for teachers. So they want the very people we expect to take care of our children to be able to potentially pull the trigger against one. We think that's dangerously irresponsible. Teachers shouldn't have to learn how to kill. So we created this film and released it under #notinourclass to help drive awareness and start a discussion around this issue.

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Film advertisement created by Innocean, South Korea for Ministry of Environment South Korea, within the category: Public Interest, NGO.

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VegaSchool, an educational brand of The Independent Institute of Education (The IIE), has launched a new ad campaign, aimed at 2017 students. The campaign calls for students to shape their future and to actively consider what role they can play in South African society, in a time governed by change. Digital advertisement created by Utopia, South Africa for Vega School, within the category: Education.

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Integrated advertisement created by McCann, Czechia for Vodafone, within the category: Electronics, Technology.

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It's 2021. But stories of homophobic and transphobic fathers are still not uncommon in the Philippines. LGBT+ children, who already struggle to find spaces of love and acceptance, can’t even find one in their own homes. And yet as a society, we commemorate both the ideas of fatherhood and pride in the same month. So, between the dates of Fathers’ Day and the 2021 Metro Manila Pride March, Globe released a film celebrating the idea of Proud Fathers’ Day. Featuring dads who learned pride from the courage of their own children. Film advertisement created by Publicis, Philippines for Globe, within the category: Electronics, Technology.

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Camaieu didn’t wait for inclusion to become a buzzword; they’ve been offering fashion for all women, regardless of style, age, morphology or purchasing power since 1984. Well established on the French territory with more than 500 stores, Camaieu is the ready-to-wear brand closest to French women. Their mission is to offer to all women ways to feel good, pretty and strong on their day-to-day, regardless of their way of life. As the years went by, the French brand has created loyalty with its customers by offering: superior quality at an affordable price and diverse styles within feminine fashion that’s easy to wear daily, to give them self confidence as well as pride in their own personalities. Integrated advertisement created by Buzzman, France for Camaieu, within the categories: Fashion, Retail Services.

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Film advertisement created by Wieden + Kennedy, Netherlands for S7 Airlines, within the category: Transport.

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Film advertisement created by Red Urban, United States for Drake General Store, within the category: Retail Services.

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Ambient advertisement created by OpusMultipla, Brazil for IPTRAN, within the category: Public Interest, NGO.

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Film advertisement created by Zulu Alpha Kilo, Canada for Tim Hortons, within the category: Food.

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More than 1000 roses were offered to the crowd in Tunis streets. Experiential advertisement created by RPMS, Tunisia for Haval, within the category: Automotive.

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Film advertisement created by McGarrah Jessee, United States for Shiner Beer, within the category: Alcoholic Drinks.

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Through the new claim, the campaign reinforces the strategic positioning of the car: starting from the distinctive features of hybrid drive (driving over 50% electric in the city, silence, no need to recharge, freedom from traffic restrictions) the campaign draws an emotioning contrast between apparently incompatible values (dynamism vs respect, power vs silence, style vs energy). The result is a complete, aware, waiver-free choice: Toyota C-HR Hybrid. Film advertisement created by The&Partnership, Italy for Toyota, within the category: Automotive.

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Digital advertisement created by Mustache, United States for Netherlands Board of Tourism & Conventions, within the category: Transport.

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The singing garbage men. Schneider Umweltservice AG is the leading recycling and environmental service company in Zurich. To communicate their services, the employees have decided to make a Videoclip and sing. After an internal casting, the singers were found. And that's the result. Digital advertisement created by Streuplan, Switzerland for Schneider, within the category: Industrial, Agriculture.

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The campaign highlights coin-worthy moments in history that have changed the world. This campaign platform uses innovative and engaging storytelling to motivate the population to learn more about Canadian history, focusing on two key moments in Canadian history. For each coin launch, the Royal Mint has recreated these historical moments and has brought them to life using a mix of photography, visual FX and cinemagraph techniques, to get audiences excited and intrigued about these important events. The stories then continued into other activations where the stories were retold in new ways leveraging modern platforms and contexts. Film advertisement created by McCann, Canada for The Royal Canadian Mint, within the category: Other.

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Bikes are one of the highest taxed products in Brazil. Over 70% of a bike's price is comprised of taxes. For comparison, cars are taxed at 30%. Furniture prices at 12%. That fact doesn't get enough attention nor outrage between Brazilians for one reason: they just don't know it. To communicate that amongst the bike consumers, we decided to break the law. We created The Outlaw Bike, a bike that pretends to be furniture so it pays less taxes. A product designed to get the attention of all unsuspecting Brazilians. It can be assembled both as a bike and as furniture. When assembled as a bike: 70% taxes. When assembled as furniture: only 12%. It's built with the same parts and the same materials, it's just put together differently. A small difference that makes all the difference. After presenting our bike, we asked bikers and bike lovers just one thing: get off their asses off and do something about it. Direct advertisement created by Talent, Brazil for Bicycling Magazine, within the category: Recreation, Leisure.

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Film advertisement created by Argonaut, United States for FitBit, within the category: Electronics, Technology.

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MUSIC MASSIVEMUSIC Film advertisement created by Wieden + Kennedy, Netherlands for EA Games, within the category: Gaming.




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