Film advertisement created by Quiet Storm, United Kingdom for Haribo, within the category: Confectionery, Snacks.

Film advertisement created by The Gate, United States for Marcum, within the category: Professional Services.

Advertising Agency Leo Burnett, UK Film advertisement created by Leo Burnett, United Kingdom for McDonald's, within the category: Food.

Film advertisement created by Fitzgerald+CO, United States for Navy Federal Credit Union, within the category: Finance.

A fun, mildly insane web series featuring a human and pastry cast. Welcome to Balfours Bay, a place where the pastries you love, love you back. Watch the series here: https://www.youtube.com/channel/UC2xt9bQnFNAj5bBVUBHERPg Film advertisement created by Showpony, Australia for Balfours Bakery, within the category: Confectionery, Snacks.

Guy Ritchie directs the latest film for Nike, starring Wenger, Fabregas, Gallas, Ronaldo and Rooney. Film advertisement created by 72andSunny, Netherlands for Nike, within the category: Fashion.

Film advertisement created by Five by Five, Australia for Prunelax, within the category: Health.

Film advertisement created by McCann, Germany for Sony Ericsson, within the category: Electronics, Technology.

You already lost much worthwhile. In life you can not miss the moments that are really important. A simple idea where we see how creatives are missing the important moments of their lives because of excessive working hours. The message points to the reward, if you lost those moments, it better be for an award, and FIAP is the festival that rewards effort in finding and making the best ideas in the region. Film advertisement created by DKP, United States for FIAP, within the category: Professional Services.

Two best friends expected the opening night of World MasterCard Fashion Week would be amazing. But they never expected it would include a famous supermodel and a Priceless Surprise courtesy of MasterCard Canada. Digital advertisement created by McCann, Canada for MasterCard, within the category: Finance.

Film advertisement created by BETC, France for McDonald's, within the category: Food.

Society of Grownups is a learning initiative created by MassMutual to help people through the challenges and changes in life that no one likes to talk about -- the hard parts of adulthood that everyone assumes everyone else has figured out. Digital advertisement created by The Fantastical, United States for Society of Grownups, within the category: Education.

You grew up. So did we. Reconnect with the new Internet Explorer. Film advertisement created by Column Five, United States for Microsoft, within the category: Electronics, Technology.

Digital advertisement created by TBWA, United States for Nissan, within the category: Automotive.

Instead of simply creating a campaign that encourages donations, “Endangered Love” takes a different approach to raising awareness around WCFF’s cause. DDB New York created the brand with the simple thought that the most effective way to avoid extinction is having sex. Digital advertisement created by DDB, United States for Wildlife Conservation Film Festival, within the category: Public Interest, NGO.

Film advertisement created by Savannah College of Art and Design, United States for Fujifilm, within the category: Electronics, Technology.

The boring and beautiful everyday life. That’s what The Swedish Armed Forces fight for – around the clock, all year, everywhere. That’s the focus in their latest campaign. Visuals from the everyday life of the citizens are mixed with regular workdays for the people within the force. They all tie together with the line We let Sweden be in peace, so that your life can continue as usual. Film advertisement created by Volt, Sweden for Swedish Armed Forces, within the category: Public Interest, NGO.

Direct advertisement created by TDI Group, Belarus for Emergency Control Ministry of the Republic of Belarus, within the category: Public Interest, NGO.

Advertising agency barrettSF concludes its multimedia marketing campaign with a video showcasing prolific WWE® Superstars to launch this year’s release in the popular WWE® 2K video game franchise. WWE® 2K19 released October 9 for the PlayStation®4 computer entertainment system, Xbox One family of devices including the Xbox One X, and Windows PC. The theme of the campaign – “Never Say Never” – is brought to life in the ad through the backstories of the featured WWE Superstars, highlighting their improbable individual journeys to WWE stardom. The commercial is the last in a series of four, all of which are tied together with the “Never Say Never” theme. The prior three ads showcased WWE Superstars “Rowdy” Ronda Rousey and Daniel Bryan, as well as former WWE Champion Rey Mysterio. But, in this final chapter of the campaign, a broad array of WWE Superstars are on prominent display. From an unlikely ascension of the shorter-statured Rey Mysterio in a land of giants, to former reality star The Miz’s crossover success, to the redemption story of WWE 2K19 cover Superstar AJ Styles, the campaign highlights how each WWE Superstar overcame the odds in visually distinctive ways. The ad broke on October 1 and will air globally on broadcast, as well as on a variety of digital and social platforms. “There’s no instruction manual for how to make it in WWE, and ultimately WWE 2K19,” said Todd Eisner, creative director at barrettSF. “Every WWE Superstar’s story is different, yet each has one thing in common – they were all told they’d never make it. It’s fun to celebrate those who make their dreams come true, especially when the dream is as wild as becoming a WWE Superstar.” barrettSF began its relationship with 2K for the launch of WWE® 2K15 in 2014, making this their fifth year of campaign partnership. Film advertisement created by BarrettSF, United States for 2K Sports, within the category: Gaming.