Film advertisement created by Saatchi & Saatchi, United Kingdom for Pampers, within the category: House, Garden.

From the first moment we've realized there was an unfulfilled potential highlighting the brands name. The advantages of having a wallet made of paper were clear - mainly thickness and being a canvas for artworks, but the concern of paper being not durable enough, made the path to the perfect material, an ideal issue to attack. Working with an art-oriented client allowed us to go wild with our vision which was tailor suited to the brands nature. Pure joy.

Besides creating awareness for Special Olympics and the need they have for volunteers there were two goals in this campaign… First, make it clear to people that it is not a “task” or a “burden” to be a volunteer during a Special Olympics but it is an amazing experience. And secondly, prove that a volunteer is also a huge gift for the athletes as well. Because it helps them to participate in their favorite sports. That’s why we teamed up with BONGO (Smartbox Group Company), market leader in Belgium in the gift/experience box market. And turned the act of volunteering into an actual gift box! Ideal for this year’s end of year! The campaign immediately went viral, and got picked up by tons of influencers. After 2 days, even the Belgian Prime Minister got involved and called upon the nation to participate in this campaign. Film advertisement created by Done by Friday, Belgium for Special Olympics, within the category: Public Interest, NGO.

Film advertisement created by Mortierbrigade, Belgium for Belgian National Lottery, within the category: Gambling.

We have so many days dedicated to showing others we care, Mothers/ Fathers day and Christmas to name a few. But why do we need a day when we have every moment to appreciate the ones that matter. This is aimed to inspire people to take the time to show you care, Just because. Inspired by the challenge of advertising a local business, I chose a florist to signify that showing you care can be as simple as buying some beautiful flowers. Film advertisement created by Leeds Arts University, United Kingdom for The Flower Garden, within the category: Retail Services.

Film advertisement created by Carmichael Lynch, United States for U.S. Bank, within the category: Finance.

Film advertisement created by Carmichael Lynch, United States for U.S. Bank, within the category: Finance.

To celebrate the return of the much loved entertainment show Dancing on Ice ITV Creative created this beautiful animated story of a Polar bear who dreams of dancing on the ice.From his first scary steps we see that he is a long way from graceful, but with the help of a partner who picks him up, we see his confidence and his skating prowess improve in literal leaps and bounds, culminating with him wowing a woodland crowd who give him Perfect 10s.Conceived by ITV Creative’s Executive Creative Director, Tony Pipes with Creative Directors Alex Mathieson and Anton Ezer, it was directed by Hush’s Kirk Hendry, in collaboration with Stockholm based animation studio, Goodbye Kansas.The bears were brought to life by a combination of animation and the motion capture of real figure skaters in Sweden. Film advertisement created by ITV Creative, United Kingdom for ITV, within the category: Agency Self-Promo.

Jiffy Lube celebrates the competitive spirit of college football’s Rivalry Week in new short-form videos for ESPN’s Snapchat Discover channel. The three spots were produced and edited in-house by agency of record J. Walter Thompson and are hosted on a new landing page, rivalry.jiffylube.com. Film advertisement created by JWT, United States for Jiffy Lube, within the category: Professional Services.

Jiffy Lube celebrates the competitive spirit of college football’s Rivalry Week in new short-form videos for ESPN’s Snapchat Discover channel. The three spots were produced and edited in-house by agency of record J. Walter Thompson and are hosted on a new landing page, rivalry.jiffylube.com. Film advertisement created by JWT, United States for Jiffy Lube, within the category: Professional Services.

Digital advertisement created by Danish School of Media and Journalism, Denmark for PornHub, within the category: Media.

Film advertisement created by Fancy, United States for The Lion's Den, within the category: Retail Services.

Can you imagine a life in which you have to live with half your lung capacity? Or even less? This is what people who suffer from cystic fibrosis have to go through each and every day. To create awareness and raise funding we created the campaign “Out of Breath." Because that’s what’s happening… These patients are slowly but surely getting “out of breath..." literally. Thanks to this campaign people saw, first hand, that even the simplest of things… like blowing up a balloon, are impossible. This campaign took off like a train… We reached national press coverage in all major media (print, online and TV) and were even invited in one Belgiums most influential and famous talkshows (Van Gils & Gasten). Film advertisement created by Done by Friday, Belgium for Belgian Cystic Fibrosis Association, within the category: Public Interest, NGO.

Tech Will Save Us launches its first ever campaign during the holiday season to promote a range of inspiring tech kits featuring; Micro:bot, Synth Kit & Dough Universe. Tech Will Save Us toys introduce kids to fundamental STE(A)M principles; encouraging them to make, code and invent. Created by advertising agency isobel, the ‘Side Effects’ campaign plays off the incredible imagination of kids, showing what sort of clever innovations and hacks they can create with tech toys. The opening frame heeds a familiar WARNING sign, letting parents know about the possible ‘side effects’ these tech toys could have on their kid’s lives. But there’s an underlying message of empowerment, directed to all kids. Don’t want to walk the dog? No problem, hack your Micro:bot to do it for you. Whatever you can imagine, make it – the power is yours. Film advertisement created by Isobel, United Kingdom for Tech Will Save Us, within the category: Toys.

We started this project inspired by Goodnight Stories for Rebel Girls, Rad American Women A-Z and She Persisted. Our intention was to inspire children to believe in their dreams and to pursue them through hail, fire and adversity. In turn, we are inspired by it. The stories we want to share are about REAL superpowers - passion, determination and spiritfire. We want to encourage children that are geographically, economically or socially alienated that power is not given, it is harnessed. We want to show alternatives to what it means to be a girl. HerStories..our stories...are seeds. And we pray they blossom. and 1000 years of history of women empowerment.

Film advertisement created by Creature of London, United Kingdom for Photobox, within the category: Recreation, Leisure.

Film advertisement created by FCB, Canada for BMO, within the category: Finance.

Our agency recently “painted" the whole city of The Hague in Piet Mondrian colors, demonstrating the creative and experiential power of OOH. To bring Mondrian to the hearts and minds of people, Gemeentemuseum, The Netherlands’ most renowned museum of modern arts, partnered with Kinetic and The Hague to transform the city into a living, urban Mondrian painting. The campaign was designed to promote the museum’s newest international exhibition, The Discovery of Mondrian. The primary purpose of the campaign was to boost familiarity with Piet Mondrian and draw a large audience to the museum itself and The Hague. "Mondrian pushed boundaries, both in his life and in his work. So it only makes sense that we pushed creative boundaries for the Gemeentemuseum in return,” said Thomas Thiadens from Kinetic. “Mondrian started as a landscape painter and gradually developed into one of the founders of abstract art. He’s had an immense and immeasurable influence on art and design today, so we wanted to immerse people into his work,” he added. The campaign proved to be a local and international success. On a local level, we successfully ignited a new sense of pride in the city of The Hague, and gave people from all walks of life the opportunity to learn and discover the true genius of Mondrian. The campaign was covered by several major local TV stations and publications, the film was viewed online over 700k times and The Hague Municipal Museum achieved a 25% increase in Facebook followers. On an international level, the campaign was picked up by 80 international journalists as well as garnering a special in-depth spotlight on CBS, that brought American TV watchers to the streets of The Hague. Our social media influencer amplification resulted in a total reach of 611k, with 16,199 total engagements. Outdoor advertisement created by Kinetic, Netherlands for The Hague Museum, within the category: Recreation, Leisure.

Film advertisement created by Boys and Girls, Ireland for Jose Cuervo, within the category: Alcoholic Drinks.

The film's story is told through masterpieces of world art.