Digital advertisement created by Saatchi & Saatchi, Puerto Rico for United Way, within the category: Public Interest, NGO.

Prostate cancer is the most common form of cancer in males locally and globally and it’s showing a significant increase in numbers. The problem is, for most men, there’s nothing more terrifying than going for the dreaded ‘finger check’. So much so that prostate cancer, which is highly treatable in its early stages, goes largely undetected until it’s too late. Today though, unbeknownst to most men, the first prostate exam for guys over the age of 40, can be a simple blood test, with ‘the finger’, or Digital Rectal Examination, only playing a role if abnormalities are found. Integrated advertisement created by FCB, South Africa for CANSA, within the category: Public Interest, NGO.

Orbit and Evolution Bureau (EVB) have launched a new stop-motion animation video called “Orbit: Clean It Up,” featuring over 500 original drawings created by an artist known as Goons that were shot in stop-motion style over two days in Los Angeles. You can view the video at OrbitCleanItUp.com where it tells a story about a ball of paper that rolls down a dirty street running into obstacles and cleaning it as it goes until it reaches a dilapidated old house that it cleans in a matter of minutes. The story is intended to capture the brand essence of Orbit gum – clean – and highlight the importance of making the world a cleaner place. Film advertisement created by Evolution Bureau, United States for Orbit, within the category: Confectionery, Snacks.

Film advertisement created by Deutsch, United States for Champions Against Bullying, within the category: Public Interest, NGO.

Digital advertisement created by Golden Submarine, Poland for Delikatesy Centrum, within the category: Retail Services.

Film advertisement created by Leo Burnett, United Kingdom for Old Spice, within the category: Health.

Outdoor advertisement created by Saatchi & Saatchi, New Zealand for Sealord, within the category: Food.

Outdoor advertisement created by Kitchen, Norway for Norwegian, within the category: Transport.

Film advertisement created by Leo Burnett, Israel for Samsung, within the category: Electronics, Technology.

An economic crisis has propelled Venezuela into a food and basic products shortage that has left Venezuelans scrambling for daily necessities. The Black market and barter solutions that have popped up in the country have succumbed to fraud and safety issues. Launched by Baruta County in Caracas, #MercadoSocial, or #SocialMarket in English, is designed to formalize a barter system through which those impacted by the shortage crisis can safely exchange essential goods in a secure zone. Digital advertisement created by JWT, Venezuela for Alcaldía de Baruta, within the category: Public Interest, NGO.

You can watch more similar pranks on the official Bic Prank YouTube channel: http://www.youtube.com/bicprank Background: The BIC Cristal is the best selling ballpoint pen in the world, but unfortunately not in Germany. The task was to create more awareness for this BIC Classic. The idea: We noticed that celebrities give autographs without watching what they are actually signing. We used that insight to create a big buzz for BIC: Celebrities give autographs with our BIC pen and they sign stuff that they would normally never sign. We put our prank videos on YouTube and soon other people started to upload their own BIC Pranks. The results: Dozens of involuntary top-class testimonials, thousands of viewers and a lot of awareness for BIC. All for 21 cent - the price of a BIC Cristal. Digital advertisement created by Jung von Matt, Germany for BIC, within the category: Office Equipment.

Film advertisement created by The Martin Agency, United States for Shadow of War, within the category: Gaming.

Film advertisement created by TBWA, United States for Call of Duty, within the category: Gaming.

Lacta chocolate, a symbol for love in Greece, wanted to convey that without love, life is tasteless. A 73 minute branded film was produced and released online and aired on TV on Valentine's Day, titled "The Taste of Love". In it, Aris, a 48-year old lonely man, is living with a beautiful young girl that predicts and satisfies his every wish without ever wanting anything in return. Because she's in fact an android robot, and the year is 2038. ELLi, has a perfect human body and features the most advanced Artificial Intelligence as well as access to all his data in the cloud, acting as the ideal personal assistant. Until one day, her operating system is accidentally updated with "Artificial Emotions”, and now she feels neglected and wants to find out all there is about love. Aris dismisses her, telling her that love is the worst thing that can happen to man, but when she presents him with a Lacta chocolate and asks him to describe its taste for her since she cannot eat, he succumbs and starts telling her a story that began 20 years ago, in Athens in 2018... Lacta presents a film about what really makes us human, what separates Artificial Intelligence from human nature, and what is the true taste of love and power of forgiveness. Content advertisement created by Ogilvy, Greece for Lacta, within the category: Confectionery, Snacks.

Direct advertisement created by SuperRebel, Netherlands for Breda Photo, within the category: Recreation, Leisure.

Integrated advertisement created by Kausa, Paraguay for AB InBev, within the category: Alcoholic Drinks.

Film advertisement created by BBDO, United Kingdom for Sainsbury's, within the category: Food.

Film advertisement created by SapientRazorfish, United States for Dunkin' Donuts, within the category: Food.

Digital advertisement created by Publicis, Belgium for Reporters Without Borders, within the category: Public Interest, NGO.

Film advertisement created by Camp + King, United States for Energizer, within the category: Electronics, Technology.