Digital advertisement created by Saatchi & Saatchi, Brazil for Honda, within the category: Automotive.

Nick Valente Senior Account Executive Film advertisement created by Real Normal/Beef & Sage, United States for Big Red, within the category: Non-Alcoholic Drinks.

Pendant la période du confinement, CLM lance L'oeil https://medium.com/@loeildeCLMbbdo
Un regard qui vise à vous transmettre des instantanés pour considérer l’actualité sous un nouveau prisme.
Un regard sur les gens : parce qu’on a tous une façon différente de vivre cette période mettons-nous à la place des gens de leurs problématiques et de leurs nouvelles aspirations​
Un regard sur les industries : parce que chaque métier est différent, comment chacun réagit face à la crise sanitaire ?​
L’oeil de : parce que l’on a tous un avis personnel sur cette crise, 5 questions posées à une personne, du métier ou pas, pour nous éclairer.

When it comes to buying food on the go, it’s so easy to say yes to going large, adding a side or making it a meal deal. But these little unnecessary extras are having a huge impact on our health. As a society, we need to be more aware of the techniques used to make us buy more than we need. Food Standards Scotland approached the Union to increase awareness around upsizing. An integrated campaign, consisting of outdoor digital 6-sheets and three TV ads, addresses this serious issue in a fun and engaging way, and tells everyone that when it comes to upsizing, it’s time to say no. Film advertisement created by The Union, United Kingdom for Food Standards Scotland, within the category: Public Interest, NGO.

Digital advertisement created by Les Gaulois, France for Transavia.com, within the category: Transport.

URL: http://selfiereveal.ubisoft.com A first-of-its-kind digital experience that uses cutting edge computer-learning technology to expose the risks of seemingly innocent selfies. The Selfie Reveal engine leverages a powerful machine learning platform to detect the image content of your selfie, then demonstrates how corporations, governments, and hackers could use this data against you. This platform can recognize your expressions, body language, facial details, location, emotional state and other physical objects in the photo that a proprietary algorithm uses to draw hypothetical conclusions that are displayed to the user. The site runs a selfie (or any photo) through artificial intelligence processers that can recognize certain objects and information contained in photos. It uses this information recognized by running itthrough custom algorithms and comparing it against publicly available databases to draw possible conclusions that are displayed to the user. Digital advertisement created by AKQA, United States for Ubisoft, within the category: Gaming.

Ambient advertisement created by Cube, Latvia for airBaltic, within the category: Transport.

10th anniversary celebrating & empowering women through 10 statements. Monki is owned by H&M and is a global fashion brand for women. #Monkifesto is a value-driven campaign empowering women all over the planet. This is a bold and important campaign containing 10 statements delivered by 10 brilliant and edgy women – Kiran Gandhi, Karley Sciortino, Rita Popova and many more. It's OK to masturbate (we all do it). It should be ok to be gay or transgender. It´s NORMAL (painful and messy) to have your period. It´s OK to be a drama queen. The campaign boosts Monki's target audience to believe in themselves and to go their own way. Our deliverables contain communication concept, creative direction in collaboration with Monki and photo and film production. We took the content; the ambassadors and the statements and made them the actual visual language for the campaign. Creating all the set design and typography by hand on banners, flags, and signs. Digital advertisement created by Snask, Sweden for Monki, within the category: Fashion.

Audio advertisement created by Alma, United States for Tobacco Free Florida, within the category: Public Interest, NGO.

Film advertisement created by BMB, United Kingdom for Legoland, within the category: Recreation, Leisure.

Adidas introduces Membrane, the new swimsuit collection that passively collects plastic nano-particles present in the ocean. Digital advertisement created by Miami Ad School, Germany for Adidas, within the category: Fashion.

Digital advertisement created by Marvelous, Russia for Ostashkov, within the category: Public Interest, NGO.

Film advertisement created by FCB, United States for Mollie's Fund, within the category: Public Interest, NGO.

Film advertisement created by Nail, United States for Lifespan, within the category: Health.

Campagne 2018

The well-known European song contest is a truly outstanding event that is always a festival of emotions for hundreds of millions of spectators all over the world with the exception of hard of hearing people. The society is capable of changing the situation. In Ukraine one of the first steps towards changes became the idea of social initiative by Saatchi & Saatchi agency to create a video in which the song by the Ukrainian representative on the contest would be entirely performed in the international sign language. The idea caused public outcry and from words in a presentation quickly transformed into a team of concerned people who got together and made it true. Film advertisement created by Saatchi & Saatchi, Ukraine for Ukrposhta, within the category: Public Interest, NGO.

This spot features two consistent characters from the world of Airtel, and shows that while there’s nothing wrong with traditional food preparation methods, adopting newer ways won’t hurt either, which is a metaphor that hints at the superiority of its 4G network. Film advertisement created by Noah's Ark Creative, Nigeria for Airtel, within the category: Electronics, Technology.

Film advertisement created by BBDO, Germany for Smart, within the category: Automotive.

Ambient advertisement created by Ganem, Mexico for Funerarias J. García López, within the category: Professional Services.