When it comes to soccer, it’s still usual to observe greater appreciation towards men players than to women players. Last year, because of the World Cup, Brazil saw more than 47 different big brands develop ads with players from the men's team. But there’s also a World Cup in 2019 – the Women's World Cup – and until by April, we'd seen zero campaigns praising the female athletes, the team, or even using them at all. Guaraná Antártica, which sponsors both Brazil men’s and women’s National Soccer Teams for 18 years already and admitting it hired very few women players in their advertisements, wishes to encourage other companies to open their doors to female players on their campaigns. With great talent on the field, they can also represent any other brand away from the four lines. And to help with this convocation, the best thing to do is to call some specialists on the subject. To do so, the soda brand is counting with the participation of striker Cristiane, midfielder Andressinha, and defender Fabi Simões in this campaign. Film advertisement created by AlmapBBDO, Brazil for Guaraná Antartica, within the category: Alcoholic Drinks.

Teleflora’s newest campaign, “Nana,” embodies the nostalgia of the holidays and reminds us that being with loved ones is what’s most important. Launching today, the spot follows a little girl after she receives a Teleflora bouquet from her grandma. She is saddened her Nana won’t be there for the holidays and brings the flowers everywhere, symbolizing her Nana’s presence—while playing tea party, reading bedtime stories, and everything else. On Christmas Day, she is overcome with joy when Nana surprises her at her door and they are finally reunited. Film advertisement created by Wonderful Agency, United States for Teleflora, within the category: Other.

The Volunteer Center Zagreb (VCZ) asked us to create a campaign for recruiting new volunteers, the everyday superheroes. Many people are attracted to the cinemas by the superhero movies. While watching the movies, they fantasize of how would it be if they became superheroes – it is exactly what VCZ can offer them. Ambient advertisement created by Bruketa & Zinic, Croatia for The Volunteer Center Zagreb, within the category: Public Interest, NGO.

Film advertisement created by Rothco, Ireland for Heineken, within the category: Alcoholic Drinks.

Film advertisement created by Y&R, Peru for Cristal, within the category: Alcoholic Drinks.

Film advertisement created by Grassriots, Canada for Humane Society International, within the category: Public Interest, NGO.

Film advertisement created by Taxi, Canada for AMA Insurance, within the category: Finance.

Advertising Agency: Carmichael Lynch, USA Executive Creative Director: Marty Senn Business Manager: Vicki Oachs Production Company: 3rd St Mining Co Director: Ben and Dave Executive Producer: Jon LaChappelle Line. Producer: Ben and Dave Director of Photography: Ben and Dave Edit House: TBD Post Editor: Ben and Dave VFX House / Online Artist: CLIP / Brad Baker Telecine: CLIP / Brad Baker Audio Mix: CLIP / Brad Baker Film advertisement created by Carmichael Lynch, Uruguay for Denver Museum of Nature & Science, within the category: Recreation, Leisure.

Film advertisement created by Fallon, United Kingdom for Maynards, within the category: Confectionery, Snacks.

Film advertisement created by BBH, United Kingdom for Google, within the category: Electronics, Technology.

Stunt in a Belgium shopping center through the microphone! Ambient advertisement created by Duval Guillaume, United Kingdom for Opvoedingslijn.be, within the category: Fashion.

Film advertisement created by Saatchi & Saatchi, Italy for Coordown Onlus, within the category: Public Interest, NGO.

The Spanish media group Atresmedia and its platform dedicated to road traffic safety, Ponle Freno, wanted to make a tribute to the more than 20,000 fatal victims in road accidents over the past ten years and raise awareness about the importance of safe driving. Film advertisement created by AFTERSHARE.TV, Spain for Ponle Freno, within the categories: Media, Public Interest, NGO.

Digital advertisement created by Grey, France for Lego, within the category: Gaming.

Most of us know summer for being hot, steamy and a more than a little temperamental. And now, ‘he’s’ in town (wearing what can only be described as Miami Swag meets Milan Chic), and he’s teamed up with Yas Island Theme Parks to help you get away from the same old summer getaway this year. Whether you’re a tourist coming to the UAE for a vacation or a resident wondering how to spend your scorching summer, it’s hard not bump into the endless offers, promotions and promises of an ‘awesome’, ‘big’ or ‘unforgettable’ break – they all sound, look and even offer the same old stuff TBH. But has anyone ever wondered what Summer has to say about all of these claims made on his behalf? That’s exactly what the folks at Yas Island Theme Parks are answering this year. Home to not one, but two, award-winning indoor theme parks (Ferrari World Abu Dhabi & Warner Bros. World™ Abu Dhabi) and the World’s Leading Waterpark (Yas Waterworld), Yas Island Theme Parks means business when it comes to fun. But don’t take their (or our) word for it. Let Summer (the actual season) tell you, in all his sizzling sassiness, why #SummerSaysYas. Film advertisement created by McCann, United Arab Emirates for Yas Island Theme Parks, within the category: Hospitality, Tourism.

Digital advertisement created by VIA, United States for Greenpeace, within the category: Public Interest, NGO.

One case of HIV is diagnosed in Colorado each day. In early 2017, the Colorado Department of Public Health and Environment tasked Amélie with helping to eradicate this epidemic by raising awareness in the LGBTQ community about PrEP, the daily pill that is over 90% effective in preventing HIV. To tackle the first step in behavior change, Amélie created "Proud to be PrEPPED," a campaign that put people and their real-life stories in front of the camera to break down the stigmas that discourage some from getting on PrEP. The "Proud to be PrEPPED" campaign used video, social posts and a robust website to show how PrEP keeps communities health and poised to end HIV once and for all. Capitalizing on creative assets from "Proud to be PrEPPED," Amélie then developed a new iteration of the campaign that would resonate with a Spanish-speaking audience. We collaborated with ATA-certified Hispanic marketing agency, Hispanidad, to transcreate the campaign materials to make it more culturally relevant to this particular audience. The Spanish campaign, ORGULLOSAMENTE PrEPARAD@," features videos, print ads and a robust website using the same form and function as ProudToBePrEPPED.com, with content tailored for the Latino community. Film advertisement created by Amélie, United States for CDPHE, within the category: Health.