Film advertisement created by Cossette, Canada for Public Mobile, within the category: Electronics, Technology.

We modified WhatsApp’s API to convert its status into a running ticker and profile pics into GIFs! From the revamped logo to the new menu to the exclusive offers, everything was showcased on this ticker. Through Facebook, Twitter and other collaterals, users were asked to add our number, look us up on WhatsApp and take a screenshot of an offer in order to avail it. Digital advertisement created by Dentsu, India for Cafe TC, within the category: Recreation, Leisure.

Film advertisement created by B-Reel, United States for Squarespace, within the category: Electronics, Technology.

Film advertisement created by Johannes Leonardo, United States for GAP, within the category: Retail Services.

A campaign to remember Brazil’s worst environmental disaster. In November 2015, a mining dam collapsed in the city of Mariana, Brazil. 40 billion liters of toxic mud destroyed villages, left 19 people dead, hundreds homeless, and flowed down 600km to the sea, killing fish, flora and aquatic life, contaminating water sources in 30 cities along the way. Two years after the tragedy, people have forgotten what happened. The news doesn’t cover the subject anymore. Yet, no company or person has been punished. Just 2% of green areas and 10% of water sources have been recovered. Half of the people did not receive emergency help. And the final compensation for permanent damages have yet to be defined by Brazilian justice system. To raise awareness and bring the subject into the spotlight again, we created the movement #DontForgetMariana. We invited a Brazilian celebrity, the actress Mariana Ximenes, who happens to have the same name as the city where the catastrophe took place. Film advertisement created by Filadelfia, Brazil for Dont Forget Mariana, within the category: Public Interest, NGO.

Film advertisement created by Voskhod, Russia for Accu-Chek, within the category: Pharmaceutical.

Dove Men+Care is committed to championing paternity leave. This year, the Government of Canada has enacted an additional five-week, use-it-or-lose-it parental leave benefit. We documented 5 dads for 5 weeks to inspire more fathers to #TakeTheTime. Content advertisement created by Ogilvy, Canada for Dove Men+Care, within the categories: Beauty, Health.

Film advertisement created by MullenLowe Group, Spain for Krispy Kreme, within the category: Food.

Film advertisement created by mcgarrybowen, United States for Intel, within the category: Electronics, Technology.

The Tepelene Water comes from an ancient water source in the south of Albania, and it is where one of the country's a famous aqueducts was built around 250 years ago. To bring the viewer closer to this natural piece of history, the commercial was filmed in the mountains of Tepelene and the campaign was launched with this powerful commercial through a poetic manifesto. The Albanian iso-polyphony, being an important part of the traditional folkloric music and UNESCO's intangible cultural heritage list, was finely integrated in the ad. A very well-known song from that area titled “Give me a drop of water” was selected as a soundtrack, and brought as a remake with a modern twist of electronic vibes and nature sounds. Integrated advertisement created by McCann, Albania for Tepelene Water, within the category: Non-Alcoholic Drinks.

Children dream of playing with their parents… but these do not always have time to spend with the kids. This is why Hasbro reunited 4 children to ask them about it. Calling on real parents/kids duos, a surprise has been prepared for them ! Video has made 2,7 million organic views on only one media: http://bit.ly/2Xz19Bm Experiential advertisement created by Creapills, France for Hasbro, within the category: Gaming.

Film advertisement created by kwp!, Australia for Sip'n Save, within the category: Retail Services.

Statistics show that the number of people suffering from skin cancer is incrementing and our clients at Subaru are no exception to that reality. This is why we have chosen to give them additional protection against the harmful rays of the sun to help them when as they go about their outdoor leisure or sports activities. With the aid of the new Subaru Forester we travelled in search of the Jagua, a fruit used for generations by the Emberá, an indigenous community in the northern region of Panama, which uses the ink extracted from the fruit to paint their body and protect themselves from the harmful rays of the sun when they go hunting or fishing. We later returned to the city and with the assistance of two artists, which learned this ancient technique from the Emebrá, we gave this extra protection against the harmful rays of the sun to our clients that were constantly exposed to the sun during their outdoor sport activities. It is important to point out that this protection from the sun lasts for two weeks on your skin and then fades away. Experiential advertisement created by Independiente, Panama for Subaru, within the category: Automotive.

Outdoor advertisement created by Lapiz, United States for Mexico Tourism Board, within the category: Transport.

Challenge: Samsung GALAXY S III’s positioning line ‘Inspired by nature. Designed for humans” leaves many befuddled. The challenge was getting people to understand what true design for humans means in relation to a smartphone. Insight: Humans appreciate personalised services and offerings that speak to them. Digital advertisement created by Cheil, Singapore for Samsung, within the category: Electronics, Technology.

Film advertisement created by Innocean, South Korea for Ministry of Environment South Korea, within the category: Public Interest, NGO.

Camaieu didn’t wait for inclusion to become a buzzword; they’ve been offering fashion for all women, regardless of style, age, morphology or purchasing power since 1984. Well established on the French territory with more than 500 stores, Camaieu is the ready-to-wear brand closest to French women. Their mission is to offer to all women ways to feel good, pretty and strong on their day-to-day, regardless of their way of life. As the years went by, the French brand has created loyalty with its customers by offering: superior quality at an affordable price and diverse styles within feminine fashion that’s easy to wear daily, to give them self confidence as well as pride in their own personalities. Integrated advertisement created by Buzzman, France for Camaieu, within the categories: Fashion, Retail Services.

Film advertisement created by Red Urban, United States for Drake General Store, within the category: Retail Services.