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#SeeBeautyNotGender - This mobile first campaign with social thinking at its core was co-created with celebrities, influencers, creators and activists from the Trans community. Short feed videos, images, streaming video and interactive IG stories, all made with, starring and directed by Transwomen challenged society to stop the unconscious bias. To stop focusing on their gender so much that it blinds them to all their other beautiful human qualities. What Thai Transwomen wanted the most to change, came through and resonated with authenticity. Along with seeding and amplification from the celebrity handles, a second wave of LGBTQI influencers and Thai cultural ambassadors mainstreamed the conversation. Digital advertisement created by Grey, Thailand for Pantene, within the category: Beauty.
Film advertisement created by Uncommon, United States for Method, within the category: House, Garden.
To kick off a new car buying/selling startup, we created a hidden camera event that shows how surprisingly easy it is to lift a New York taxi. The ad on the roof of the cab is for Carlister, the tech startup, that makes it super easy to buy and sell cars. Digital advertisement created by Thinkmodo, United States for Carlister, within the category: Automotive.
Agency Producers: Anne Oburgh, R.J. Pomeroy Film advertisement created by TBWA, United States for Apple, within the category: Electronics, Technology.
Outdoor advertisement created by Ogilvy, Italy for Urban Vision, within the category: Public Interest, NGO.
Antonio Benedico is a 93-year- old cruise-goer who had been on 32 cruises with Pullmantur over the past 7 years. Then his doctor advised him that he had better stay at home for health reasons. If Antonio couldn’t leave home, we would transform one of our cabins for him so he could do what he most loved to do in the world: travel with Pullmantur. Film advertisement created by Proximity, Spain for Pullmantur Cruises, within the category: Transport.
Demonstrate the reality that less than 15% of Nova Scotia teens smoke. Digital advertisement created by Extreme Group, Canada for Nova Scotia Anti-Smoking, within the category: Public Interest, NGO.
Film advertisement created by BMF, Australia for ALDI, within the category: Retail Services.
Client Responsable: Juan Zarattini, Patricio Agulleiro Digital advertisement created by Saatchi & Saatchi, Argentina for Andes Beer, within the category: Alcoholic Drinks.
Film advertisement created by CP+B, United States for 2K Sports, within the category: Media.
Ambient advertisement created by Leo Burnett, South Africa for Amstel, within the category: Alcoholic Drinks.
Digital billboard. Outdoor advertisement created by WCRS, United Kingdom for Born Free Foundation, within the category: Public Interest, NGO.
Unleash your inner Rust Belt Warrior with the power and control of PB B'laster Penetrant. Use it to bust loose rusted or corroded parts in and around the house and garage. With a can of PB B'laster in your hand, even you can Work It Like a Pro. Film advertisement created by Think Media Studios, United States for PB B'laster, within the category: House, Garden.
Direct advertisement created by The Classic Partnership, United Arab Emirates for Aster, within the category: Health.
Digital advertisement created by Publicis, Paraguay for Fundación Saraki, within the category: Public Interest, NGO.
Digital advertisement created by Miami Ad School, United States for McDonald's, within the category: Food.
Film advertisement created by Saatchi & Saatchi, Sweden for Gainomax, within the category: Non-Alcoholic Drinks.
In the light of Smarthouse Films’ coming release of the feature film La Holandesa on April 26th, Wieden + Kennedy’s creative accelerator ‘The Kennedys’ developed the film poster, teaser and loglines. The creative kit will be launched today for the European premiere at the International Film Festival Rotterdam on January 26th.