Film advertisement created by TBWA, France for McDonald's, within the category: Food.

upGrad unveils its latest Ad film highlighting the importance of online degrees. The film highlights the worries of young India residing outside of metros spread across India. Film advertisement created by The Womb, India for upGrad, within the category: Education.

Ambient advertisement created by Ageisobar, Brazil for TNT, within the category: Media.

Digital advertisement created by Saatchi & Saatchi, Belgium for Samsonite, within the category: Personal Accessories.

One wall, two trucks, free beers. Let's give America time to think it through. Many people think of a foreigner as a threat, someone to fear. The President of the United States, Donald Trump, wants them out of his country - and he’s building a huge wall along its border with Mexico, so they won’t have an easy time walking in. Budweiser is a brand that values tolerance and friendship, that’s why we thought it could help us saying that raising walls is not the solution. So this is the idea: two Budweiser trucks will be sent full of beers for the workers, one along each side of the wall. When you buy a Budweiser, they’ll be given one for free - because sharing is caring! We want to make them lose focus and slow down the construction. Using the hashtag #SloWall on social media, we could show people’s posts on trucks-mega-screens and remind them that America’s diversity is what made it great. Experiential advertisement created by NABA Nuova Accademia di Belle Arti, Italy for Budweiser, within the category: Alcoholic Drinks.

Film advertisement created by Euro RSCG, Morocco for Amana, within the category: Transport.

Digital advertisement created by NOA, Denmark for Danish Cancer Society, within the category: Health.

Experiential advertisement created by Rubber Republic, United Kingdom for Top Eleven, within the category: Gaming.

Ambient advertisement created by Ogilvy, Brazil for Allianz, within the category: Finance.

Digital advertisement created by BBDO, United Kingdom for Snickers, within the category: Confectionery, Snacks.

Film advertisement created by Mirum, India for Franklin Templeton, within the category: Finance.

Ambient advertisement created by Blammo, Canada for Orville, within the category: Food.

KLM introduces their new and improved Europe Business Class. The most important new asset is ‘personal space’. To prove the human need for this personal space KLM conducted a social experiment. Using candid camera. Digital advertisement created by DDB, Netherlands for KLM, within the category: Transport.

Fake news has become a major issue worldwide. It’s capable of driving nations’ political paths and influencing elections. And to help fight this phenomenon, Brazilian agency Artplan and Metro Newspaper turned to technology. We all know captcha, that tool designed to check if you are a robot. But, at Metro’s website, it was redesigned. Instead of selecting random images, the user must select which image has a piece of fake news. After the answer, a brief explanation with the true fact appears and the user can move on to comment. Every day, a different piece of fake news was shown, keeping readers up-to-date. In order to use the tool, just access metrojornal.com.br e comment on any news. Experiential advertisement created by Artplan, Brazil for Metro, within the category: Media.

On New Year’s Eve, millions of people across the continent celebrated the arrival of 2014 with dinners, parties and of course fireworks. In this “Screen Age”, a staggering estimated 1.1 billion photos and videos were shared on social media platforms in the last 24 hours. In the past people used to share texts on special occasions, now they send each other Vines, Instagrams and short videos. To strengthen the Life Is For Sharing positioning, Deutsche Telekom launched the next chapter with a 90’’ film taken from crowd-sourced videos uploaded on Vine & Instagram. Little film snippets show how people across Europe welcomed 2014, and were edited through the night. The result is a feel-good 90 second film sourced from a variety of hashtags, which included #share2014. The soundtrack “Million Dollar Bills” comes courtesy of worldwide music sensation Lorde. Digital advertisement created by DDB, Germany for Deutsche Telekom, within the category: Electronics, Technology.

Titan has launched ‘Tune for Ma’, a refreshing new take on the iconic Titan tune. In this film, Titan shares an evocative message on the healing power of Mothers and Music. The brand has also asked it audience to capture their special wishes and moments with their Mothers with #TimeWithMa on their social handles. Film advertisement created by Ogilvy, India for Titan, within the categories: Personal Accessories, Public Interest, NGO.

Film advertisement created by Ogilvy, India for Pulsar, within the category: Automotive.

Ambient advertisement created by Y&R, New Zealand for Jaguar, within the category: Automotive.