Design advertisement created by Leo Burnett, Italy for MIA, within the category: Public Interest, NGO.

Film advertisement created by Saatchi & Saatchi, Australia for Toyota, within the category: Automotive.

The commercial was developed to promote a new offer from Volia – the package of cinema channels providing a non-stop movie broadcast. Film advertisement created by Scholz & Friends, Ukraine for Volia, within the category: Media.

Film advertisement created by FCB, Brazil for Brazilian Creative Club, within the category: Professional Services.

An authentic revolution in city training. A Total-Body approach with high technology, energy and involvement, Programmed to enhance the body by simultaneously stimulating the muscles and the mind. A Fit-Fusion philosophy at kilometer 0: in the center of Milan, with the pay-per-train app, At rhythm of sound vibrations, light effects and inspirational videos. A new Cycling Community led by a Master Coach of international experience, Real heroes and motifs of Deep Training. Central figures of a new wave of sport based on advanced performance And the absolute balance between intensity, quality and emotion. Welcome to the age of the ENTERTRAINING! Film advertisement created by Lab81, Italy for Virgin Active, within the category: Recreation, Leisure.

Last year's initiative was the building of a full-sized artificial pitch, and was backed by the UEFA Foundation for Children, the Asian Football Development Project (AFDP), the Jordanian Football Association, the Norwegian Football Federation and Lay’s, who are also a sponsor of the UEFA Champions League. This year, we decided to raise the bar and give girls and women the opportunity to express their passion for sports and for football. We starred Leo Messi for the cause and built a brand new artificial pitch in the Zaatari Camp in Jordan; which houses just over 100,000 refugees will give thousands of children the opportunity to play the game they love, with the best facilities possible. “It’s a wonderful feeling to see how something as simple as a football pitch can bring so much joy and happiness. Football has the ability to inspire, unite and also teach children important life skills and values, such as teamwork and respect,” the UEFA president said. Prince Ali Bin Al Hussein, who is the President of the Jordanian Football Association, mentioned, “powerful mediums such as sport and education have the ability to plant seeds of hope and potentiality even under the most difficult circumstances.” The center has become the hub of sporting life in the camp and allows children to play in a safe environment as well as giving them the chance to engage in sport and football in particular with others. Film advertisement created by TMI, Egypt for Lay's, within the category: Public Interest, NGO.

Film advertisement created by Robert/Boisen & Like-minded, Denmark for SPIES Travels, within the category: Professional Services.

Digital advertisement created by Interone, Germany for BMW, within the category: Automotive.

Digital advertisement created by Isobar, Poland for McDonald's, within the category: Food.

Tochka Bank is special. It is an online-bank; it has no offices, no queues and no dress code. It does not tolerate any bureaucracy and it conducts payments 24/7. The most important thing is that they do not work at Tochka! At Tochka they create! Now the Bank is in search for those who feel the same way about work. They don’t need office robots, they need creative professionals with high levels of responsibility, initiative and self-consciousness. The film breaks the mold concerning common concepts of work. We have “not-a-resume”, “not-a-job-interview”, “not-colleagues”, “not-a-stuff-meeting”, because it’s all different at “not-work”! Film advertisement created by Voskhod, Russia for Tochka Bank, within the category: Finance.

Ambient advertisement created by Ogilvy, Greece for Aegean Airlines, within the category: Transport.

The annual piece we make to advertise the in game gifts each Christmas, using staff in every role.

In an industry first, john st. has launched a new cat video division, specializing in the production, filming and seeding of cat videos. Rather than opening a digital department, like other agencies, they believe this unique direction will ultimately lead to more client success. “We’ve seen phenomenal growth in this category,” says Arthur Fleischmann, President of john st. “We’re taking that learning, and applying it to our business model.” Digital advertisement created by John St, Canada for John St, within the category: Agency Self-Promo.

Rich people have a tendency to throw away more food before its expiration date because they can afford it. So we'll hack another one of their spending habits to show them the value of the food they're actually wasting. We'll create a gallery with paintings made by renowned artists and have a silent auction for people to buy them. Once all the art pieces are sold, we'll reveal exactly how they were made — by using the food they just wasted as painting materials. Showing people that the expensive art they just bought is worth the same as the food they just threw out. Integrated advertisement created by Miami Ad School, United States for Hellmann's, within the category: Food.

Are you as passionate about Kerrygold butter and cheese as this guy? Show some love using #IHEARTKG on Twitter, Facebook or Instagram and enter to win a year's supply of butter and cheese + $5,000! Digital advertisement created by Schafer Condon Carter, United States for Kerrygold, within the category: Food.

In their first collaboration, Bos and the Montreal SPCA have created a spot for the Web and TV starring Sultan, a womanizing tomcat who’s a compulsive breeder. The campaign aims to educate people on the importance of sterilizing their pets, especially in Montreal where there's an overpopulation of cats. Film advertisement created by Bos, Canada for ASPCA, within the category: Public Interest, NGO.

Burger King has had its fair share of hate online. Most of it stems from bad experiences with food. The brand’s recent shift towards authentic food and marketing allows for more open conversations with its customers. To announce its all-real menu, Burger King puts its haters on a pedestal and owns its flaws with a self-diss rap video, composed from real tweets. Further, branded OOH stickers that respond to real tweets meet consumers on the go and incentivise them to try the new menu. Integrated advertisement created by Miami Ad School, Germany for Burger King, within the category: Food.

Film advertisement created by Saatchi & Saatchi, United Kingdom for Direct Line Group, within the category: Finance.

Ambient advertisement created by Publicis, Brazil for Dorflex, within the category: Health.

Film advertisement created by Latinworks, United States for La Alianza, within the category: Public Interest, NGO.