Experiential advertisement created by SEK, Finland for HopLop, within the category: Recreation, Leisure.

Integrated advertisement created by Serviceplan, Germany for Metro, within the category: Retail Services.

Film advertisement created by Euro RSCG, Australia for Vanish, within the category: House, Garden.

Film advertisement created by Ogilvy, Greece for Cosmote, within the category: Professional Services.

Digital advertisement created by Carlitos y Patricia, Spain for Hallst.com, within the category: Transport.

Digital advertisement created by Publicis, Spain for Publicis, within the category: Agency Self-Promo.

My Blood is red and black is a campaign created by Leo Burnett Tailor Made for Hemoba (The blood bank of Bahia State) and E.C.Vitória. It raised blood donations in 46% and got national and international repercussion. Direct advertisement created by Leo Burnett, Brazil for Hemoba Foundation, within the category: Public Interest, NGO.

Ambient advertisement created by Duval Guillaume, Belgium for Opvoedingslijn.be, within the category: Public Interest, NGO.

Reebok looked to engage with its FitGen audience in a new and exciting way to break through the clutter, increasing Reebok brand awareness in the region by creating buzz around our core message that: The Gym is Everywhere. We launched a high impact digital campaign with a customized microsite, inviting people to share their fitness stories from around their cities with #GymIsEverywhere, using hero influencers films to launch the campaign and get people moving. This campaign issued a wake-up call for city residents inviting them to open their doors and get out into the street for a new level of working out with over 1.6M Social Engagements (a 21% Engagement Rate). Integrated advertisement created by Socialize Agency, United Arab Emirates for Reebok, within the categories: Fashion, Retail Services, Sports.

Digital advertisement created by DDB, United States for Ronald McDonald House Charities, within the category: Public Interest, NGO.

Film advertisement created by JWT, Italy for Heineken, within the category: Alcoholic Drinks.

Film advertisement created by Wieden + Kennedy, Netherlands for Corona Beer, within the category: Alcoholic Drinks.

Film advertisement created by Y&R, Mexico for Special Olympics, within the category: Recreation, Leisure.

Film advertisement created by Havas, Australia for Australian Defence Force, within the category: Public Interest, NGO.

Ambient advertisement created by K2, Poland for Żywiec Zdrój, within the category: Non-Alcoholic Drinks.

In order to overcome the new alcohol advertising regulation laws in Israel, we created the first branded ad without a brand. Film advertisement created by McCann, Israel for Tempo, within the category: Alcoholic Drinks.

Film advertisement created by Carmichael Lynch, United States for Trane, within the category: Electronics, Technology.

We turned E6, the Norwegian equivalent to Route 66, into a roulette board using Google maps and StreetView. We then asked Norway to place their bets on how far a Golf BlueMotion could run on a single tank of fuel. If the car car stopped on your spot, it would be yours. Digital advertisement created by TRY, Norway for Volkswagen, within the category: Automotive.

Life Signal allows people in disaster areas to quickly pinpoint the exact GPS location of the members in their “safe group” —a list of up 10 contacts than can be preconfigured on any smartphone— even when networks are down and communication between them is impossible. This allows families to reunite and first responders to more precisely look for survivors. Digital advertisement created by Grey, Peru for Unacem, within the category: Electronics, Technology.

Film advertisement created by Wieden + Kennedy, Netherlands for EA Games, within the category: Gaming.