Film advertisement created by Leo Burnett, United States for Pace, within the category: Food.

To promote the world premiere of Star Trek: The Starfleet Academy Experience at Canada Aviation and Space Museum, Acart Communications developed an immersive campaign using multiple tactics. It began with a mysterious, unbranded, “UFO” video that was featured on local TV news, and argued over on Reddit, and on Social Media. Next, the museum released an “intercepted transmission” of a Starfleet Shuttle in trouble. At the same time, an experiential installation of a crashed shuttle nacelle appeared in various locations, with two Starfleet science officers examining it with tricorders and two security officers guarding it. (Those curious enough to ask about it were handed metal cards with the campaign URL, joinstarfleetacademy.ca.) This scene was the subject of a “paid” front-page takeover on Metro Ottawa, with a news story entirely in Klingon (which one Redditor successfully translated). Next, a replica of Kirk’s Captain’s Chair toured malls and events, allowing the public to don a captain’s uniform and read authentic Kirk lines into a moderated Twitter feed, https://twitter.com/jimmykirk2370. Finally, the main campaign creative was released on street-level posters and bus wraps. All creative was approved by the Star Trek intellectual property owner, CBS. Integrated advertisement created by Acart, Canada for Canada Aviation and Space Museum, within the categories: Education, Hospitality, Tourism.

Film advertisement created by 72andSunny, United States for Cheerios, within the category: Food.

Film advertisement created by Nail, United States for Summit Natural Gas, within the category: Industrial, Agriculture.

Film advertisement created by Saatchi & Saatchi, United Arab Emirates for KIA, within the category: Automotive.

Film advertisement created by Cossette, United States for McDonald's, within the category: Food.

Direct advertisement created by DDB, Spain for Herokid, within the category: Public Interest, NGO.

Film advertisement created by Arnold, United States for truth, within the category: Public Interest, NGO.

In partnership with the charity Missing People - Flutter PLC help to support the charity to bring missing people who go missing back home to be reunited with their loved ones. Film advertisement created by Flutter Entertainment, United Kingdom for Missing People Charity and Pokerstars, within the categories: Gambling, Gaming, Public Interest, NGO.

As grown-ups, our curiosity is sometimes hindered by our life experience, and adventures are discouraged by distrust. To travel like a three-year-old is to recall the ingenuous explorer that lives inside every one of us. Film advertisement created by Secret Tour, Hong Kong for HK Express, within the category: Transport.

Domino's organized Iftar Table for people from diverse backgrounds who usually spend Ramadan alone without family and friends. The aim was to encourage communication and interaction between them. This table included interactive activities such as describing a set of nationalities with one word. After sharing the comments, the invitees found out that there are many stereotypes but after talking and chit-chatting together, they discovered that all these descriptions were wrong and that the only way to judge someone is by actually knowing him and communicating personally with each other. Experiential advertisement created by Bold, Saudi Arabia for Domino's Pizza, within the category: Food.

Danish supermarket chain, føtex, takes off into the Christmas season with a heart-warming campaign that celebrates kids’ imagination and makes shopping at føtex a lot more Chritsmassy. Film advertisement created by Wibroe, Denmark for føtex, within the category: Retail Services.

Film advertisement created by LOLA, Spain for Kiss TV, within the category: Media.

Integrated advertisement created by John St, Canada for Heart and Stroke Foundation, within the category: Public Interest, NGO.

Google's 2013 April Fools' Day promo.

Digital advertisement created by Dentsu, Canada for MTL Tattoo, within the category: Professional Services.

Digital advertisement created by McCann, United Kingdom for MasterCard, within the category: Finance.

Film advertisement created by DDB, Costa Rica for Primabela, within the category: Pharmaceutical.

Film advertisement created by Creativeland Asia, India for MTS, within the category: Electronics, Technology.