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Film advertisement created by JWT, Australia for Johnson & Johnson, within the category: Health.

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Film advertisement created by Mekanism, United States for Papa Murphy’s, within the category: Food.

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Film advertisement created by Arnold, United States for National Association of Realtors, within the category: Professional Services.

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Film advertisement created by Arnold, United States for National Association of Realtors, within the category: Professional Services.

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Luxury Italian car manufacturer, Maserati, has partnered with Toronto-based agency LP/AD for its latest local campaign ‘The Grand Tourists’. The digital content series being broadcast on IGTV comes as the car-maker widens communications to focus more on dealer-focused activities. Centred on ‘An Italian story. A global icon.’, the campaign shows the long-distance and unique possibilities of experiencing new places with Maserati. ‘The Grand Tourists’ sees travel bloggers take the Levante S on a ‘global’ road trip to Ontario’s namesake destinations of some of the world’s most famous and iconic cities. The tongue-in-cheek vision plays on the Canadian province being home to over 20 locations all named after famous cities from across the world. Promoting the driving dynamics of a gran turismo sport car embedded into Maserati’s new SUV, social influencers take the car on a grand tour of the world across Ontario. Creatively devised by LP/AD, the campaign comprises of a series of social assets rolled out across IGTV. The series showcases Maserati’s legendary sensorial driving experience with its new SUV model, designed for a unique on-road drivability with competitive off-road capabilities and leading comfort. The campaign comes as the luxury car brand continues its history of innovations in lifestyle marketing by targeting a younger, digital-forward demographic. Specializing in brand development, LP/AD harnessed Maserati’s global icon status whilst nurturing a local Canadian presence to capture the imagination of an urban audience utilizing digital avenues. The campaign runs on the following Instagram channels from August 13, 2018: Maserati Alberta Maserati Toronto Maserati Ontario Mark Motors Group Ferrari Maserati Vancouver Maserati Victoria Maserati Winnipeg. Film advertisement created by LP/AD, Canada for Maserati, within the category: Automotive.

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Film advertisement created by Civilization, China for Mengniu, within the category: Non-Alcoholic Drinks.

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Film advertisement created by Quiet Storm, United Kingdom for Haribo, within the category: Confectionery, Snacks.

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Film advertisement created by WCRS, United Kingdom for Green Flag, within the category: Finance.

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Ambient advertisement created by Copacino + Fujikado, United States for Goodwill, within the category: Public Interest, NGO.

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Film advertisement created by The Richards Group, United States for GameStop, within the category: Retail Services.

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Digital advertisement created by PB&, United States for Budweiser, within the category: Alcoholic Drinks.

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Seasons can be seen as different kind of Personalities. We see a group of Beautiful and Strong Characters having their annual gathering around Round Table. Among the Fairy tale characters we see a greyish Finnish November with a minor problem. Film advertisement created by Mirum, Finland for Finnair, within the category: Transport.

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Film advertisement created by The Full Service, United Kingdom for Roy Rogers, within the category: Fashion.

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Traveltodo travel agencies brand is launching two TV commercials for its new equity campaign entitled (Holidays made to measure). Not planning some holidays might provoke a series of serious headaches. Why not consider planning holidays? Especially that Traveltodo takes care of everything. Film advertisement created by Ogilvy, Tunisia for Traveltodo, within the category: Professional Services.

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Film advertisement created by McGarrah Jessee, United States for Costa Sunglasses, within the category: Public Interest, NGO.

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Exchange Bank, a homegrown financial institution that’s been a mainstay of the Santa Rosa area for 128 years, has launched a print, digital video and social campaign in the wake of the devastating North Bay fires of last fall. The work, from agency barrettSF, emphasizes rebuilding the community and helping those affected by the tragedy. "Sonoma County is not just our place of work, it’s our home and our community” said Craig Bainbridge, Senior Vice President of Product Innovation & Delivery Manager at Exchange Bank. "In the aftermath of the fires, we immediately came together to develop a series of loan programs to support those affected. Figuring out how to respectively and compassionately communicate our loan programs was our utmost concern.” Creatively, the campaign focuses on relatable timelines of personal dreams and goals such as, “Get married, buy your first house, have a few kids, buy a bigger house.” “Send the kids off to college, become empty nesters, move to wine country,” and, another example, “Find out you’re expecting twins. Buy a new house in the suburbs. Welcome your third child. Build an addition onto the house.” Those carefully crafted life plans can be derailed by a natural disaster, the campaign points out, as they were for so many locals in October 2017 when wildfires took the lives of 44 people, burned more than 8,400 structures and caused an estimated $9 billion in damage. Digital advertisement created by BarrettSF, United States for Exchange Bank, within the category: Finance.

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Teddy Riner, ten-time Judo World Championship, two-time Olympic Gold Medalist is the ambassador for the African Entrepreneur Award. Film advertisement created by Mosaïk, Morocco for BMCE Bank, within the category: Finance.

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Film advertisement created by The Richards Group, United States for TGI Fridays, within the category: Food.




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