Top Videos

Shared guitar

WVA

Experiential advertisement created by Mark+, Brazil for Multisom, within the category: Electronics, Technology.

When Branding advice goes bad

WVA

Film advertisement created by Mind Corporation, United Kingdom for Mind Corporation, within the category: Agency Self-Promo.

An unbuckled passenger can increase your chance of being seriously injured or killed in a car crash by 40 percent – even if you are buckled up. The Colorado Department of Transportation asked Amélie to bring new life to their “Beware of the Beltless” campaign, now in its third year, to raise awareness about the dangers posed by unbuckled occupants. To spread this message, we partnered with Lyft to give customers a ride they wouldn’t forget. Cue lifeguard. There’s not a lot for him to do in the winter months, so he continues to guard lives by moonlighting as a Lyft driver, encouraging people to buckle up. A lifeguard sitting in the car was an unexpected surprise for our passengers, but so were the shocking statistics he shared about seat belt use in Colorado. Footage of the lifeguard’s interactions with passengers was captured via hidden camera and turned into a series of videos. The videos will run on social and digital media throughout the month of March to spread these important messages statewide. This entertaining take on an important topic caught the attention of local media, resulting in over a dozen news stories, and touched the lives of participants and viewers alike. Digital advertisement created by Amélie, United States for CDOT, within the category: Public Interest, NGO.

Linda Land

WVA

Film advertisement created by Giants & Gentlemen, Canada for Days Inn, within the category: Transport.

The Noite - Troll ad button

WVA

Digital advertisement created by Publicis, Brazil for SBT, within the category: Media.

The missing look - alike

WVA

Film advertisement created by BBDO, Thailand for The Mirror Foundation, within the category: Public Interest, NGO.

Baseball Broadcast

WVA

When it comes to professional sports, your input might count for more than you think. Film advertisement created by The Creative Circus, United States for Fox Sports, within the category: Media.

Profit Hungry Billionaires

WVA

Film advertisement created by Dentsu, Australia for HCF, within the category: Finance.

Music is felt at the airport

WVA

The Bogotá Music Market (BOmm) is one of the most important music programs and festivals in Latin America which takes place in Bogotá; to welcome visitors arriving at El Dorado International Airport, we took 16 digital shelters on the outside (8 per floor) to create a show where we turned them into interpreters of music through lights and animations. DAY: Based on the most important musical genres of Colombia and their most representative instruments, we composed 8 songs by means of software and specialized complements. They became the first musical orchestra of digital shelters with animations and audio rhythmic illustrations, that vibrated to demonstrate our visitors that music is not only heard, it's felt! NIGHT: At night we wanted the digital shelters to transmit the feeling of the music, for this we developed a LED-light show through a sequence of colors and animations, creating a "choreography" and a unique visual harmony, which even without sound, made the visitors discover the power of music by awakening their senses and transmitting emotions. Experiential advertisement created by Silva Publicidad, Colombia for Cámara de Comercio de Bogotá, within the categories: Public Interest, NGO, Recreation, Leisure.

Cooking Blindly

WVA

Cooking Blindly is a 130-page sensory guide that aims to stimulate the five senses: touch, with relief illustrations of the dishes and printing in Braille; smell, since it will be possible to feel the aromas of the spices mentioned in the recipes; vision, since the publication has a design that allows people with low vision to read the content; and hearing, both with buttons that emit sounds from the instruments to be used in the preparation and with the audiobook version. The taste is due to the delivery of the book, the recipes contained therein. The publication also has an official website (www.cozinhaascegas.com.br). Launched in the year that celebrate 100 years of Nestlé in Brazil, the publication was designed in line with Maggi's philosophy that cooking is something that everyone can and should participate in. The initiative also reflects the Dorina Foundation's 75-year commitment: a more inclusive society for people with different levels of visual impairment. Integrated advertisement created by Publicis, Brazil for Maggi, within the categories: Food, Public Interest, NGO.