Film advertisement created by BETC, France for Carte Noire, within the category: Non-Alcoholic Drinks.

Film advertisement created by DDB, United Kingdom for Maille, within the category: Food.

Film advertisement created by BBDO, United Kingdom for Cancer Research UK, within the category: Public Interest, NGO.

During the Jewish Holiday of Hanukkah, Latet, a humanitarian aid organization, wanted to create a unique fundraising event. In collaboration with Shaker, an app that turns Facebook into a virtual bar, Latet created a one-of-a-kind fundraising event– a street party inside Facebook. Famous celebs, who received special avatars, held live performances inside the virtual street party. In addition, users could chat and take pictures with them. Users that donated by texting received a virtual Latet T-shirt that showed everybody they had donated. The party self-promoted itself and reached 2 million unique users. Most importantly- Latet signed on 129 new volunteers. Shaker is a Facebook application which essentially aims to turn Facebook into a virtual bar via a social game. It has won the Techcrunch disrupt startup contest 2011. Digital advertisement created by Y&R, Israel for Latet, within the category: Public Interest, NGO.

Akanksha's kids spread a message for India's biggest celebrities and asked them to spread one message for them in return. Digital advertisement created by Ogilvy, India for Akanksha, within the category: Public Interest, NGO.

For the International Day Against Homophobia and Transphobia, we created the only LGBT Flag that can stop bullets. It’s made out of 193 flags, one for each country in the UN - showing that if we all stand against homophobic and transphobic violence, we can stop it once and for all. Ambient advertisement created by Rethink, Canada for Fondation Emergence, within the category: Public Interest, NGO.

Audi’s Rover celebrates its film debut in Scott’s sci-fi blockbuster Alien: Covenant, representing unchartered territory for the brand in the genre and for the first-time, casting a spotlight on an Audi space exploration vehicle vs. an earth dwelling car. The Rover was developed by Audi in cooperation with German start-up Part Time-Scientists, and will soon embark on an actual mission to space. Covenant’s original in-world short was shot during the film’s principal photography in Australia on one of the film’s biggest sets.

Digital advertisement created by Razorfish, United Kingdom for McDonald's, within the category: Food.

Film advertisement created by Publicis, Italy for Heineken, within the category: Alcoholic Drinks.

Film advertisement created by BBDO, New Zealand for My Dog, within the category: Pets.

Contribute that this species does not come to end with small changes in its daily life: - Avoid the use of combustion-fueled transport - Avoid beef consumption

Film advertisement created by Ogilvy, South Africa for Castle Lager, within the category: Alcoholic Drinks.

On the dutch version of So you think you can dance two guys take breakin' to the next level. Film advertisement created by Pool, Netherlands for Radio 538, within the category: Fashion.

Film advertisement created by Unitas, Canada for Seagram, within the category: Alcoholic Drinks.

Digital advertisement created by InfinityList, Australia for Bounce, within the category: Recreation, Leisure.

Outdoor advertisement created by Staff, Brazil for Ancar Ivanhoe, within the category: Public Interest, NGO.

Digital advertisement created by McCann, United Kingdom for MasterCard, within the category: Finance.

Outdoor advertisement created by dim&canzian, Brazil for AES Eletropaulo, within the category: Industrial, Agriculture.

Film advertisement created by McGarrah Jessee, United States for Shiner Beer, within the category: Alcoholic Drinks.