Film advertisement created by Zulu Alpha Kilo, Canada for Whirlpool, within the categories: Electronics, Technology, House, Garden.

Digital advertisement created by Bensimon Byrne, Canada for Svedka, within the category: Alcoholic Drinks.

The Trip book Smiles is reason No. 239 in the “365 reasons to smile” campaign, celebrating the loyalty program’s 20th anniversary. Digital advertisement created by FCB, Brazil for Smiles, within the category: Finance.

Film advertisement created by Zambezi, United States for USGA, within the category: Sports.

Film advertisement created by Publicis, Brazil for Habib's, within the category: Food.

Digital advertisement created by ADtomic, Denmark for ADtomic, within the category: Agency Self-Promo.

By liking the film of their favourite character on Facebook, fans go into the draw to win a real-life, limited edition, ceramic biscuit jar – with thousands to be won across Europe. Film advertisement created by Wieden + Kennedy, Netherlands for Milka, within the category: Confectionery, Snacks.

In the spring of 2016 Henkell & Co released their non-alcoholic sparkling wine - Henkell Non alcoholic. An elegant and luxurious wine sold in ordinary grocery stores (ICA and Coop). We invited Martin Schmetzer to interpret the campaign “For life’s all festive moments” with a typographic illustration. With an artistic expression and craft we hope that Henkell Non-alcoholic will be the natural choice for the dinner, the party, the Swedish “Fredagsmys” and for life’s all other festive moments. We want to inspire the choice of a festive and non-alcoholic alternative. Film advertisement created by Bacill, Sweden for Henkell, within the category: Non-Alcoholic Drinks.

Film advertisement created by Forsman & Bodenfors, Sweden for Västtrafik, within the category: Automotive.

Integrated advertisement created by Serviceplan, Germany for Metro, within the category: Retail Services.

Ambient advertisement created by McCann, Romania for Fundația Renașterea, within the category: Public Interest, NGO.

Film advertisement created by Mortierbrigade, Belgium for Mobile Vikings, within the category: Electronics, Technology.

Film advertisement created by Saatchi & Saatchi, Honduras for Instituto Hondureño de Turismo, within the categories: Hospitality, Tourism, Public Interest, NGO.

Side by Side, urges the viewer to experience a shared signature, either the Auteurs or the Actors, between two distinct pieces of storytelling, one after the other.

Experiential advertisement created by The Garden, Canada for DanceSafe, within the category: Public Interest, NGO.

Briefing: To promote Liga Sagres. To reinforce Sagres as a football brand, to increase both the attendance at the stadiums and Sagres sales. Idea: Get on the Field – Sagres makes posible the wildest and most unreachable dream of every soccer lover: to put on their boots and experience what it feels like to play a game on real stadiums, completely full of fans. Collect the codes from the bottle caps, insert them on the website, choose the game you wish to play and “Get on the Field”. Results: More than 287.630 visits to Sagres website... 8.5 millions codes inserted by consumers... More than 2.000 teams created from all parts of the country... And more than 10.4 million page views on the promotion´s website (in a country with a population of only 10 million people) Ambient advertisement created by Fischer, Portugal for Sagres, within the category: Alcoholic Drinks.

Embers of Empathy A unique collaboration between one of the world's leading humanitarian organisations and Australia's most renowned fine artists, to raise funds to support people and communities affected by natural disasters. October 2013 saw yet another spate of bushfires across New South Wales. In the Blue Mountains region alone thousands of people were evacuated and 193 homes were destroyed. This most recent tragedy, however, had another more positive consequence. It inspired a unique collaboration between Australian Red Cross and the Australian art community. It will see some of the biggest names in Australian art using the charcoal remnants of the burnt Blue Mountains landscape to create very special pieces of art over the summer months. These unique works will then be auctioned, with all proceeds going towards the vital disaster relief and recovery work of Red Cross. To find out how Red Cross work with communities to better prepare for, respond to and recover from disasters across the country visit redcross.org.au. Ambient advertisement created by Y&R, Australia for Red Cross, within the category: Public Interest, NGO.

Film advertisement created by MullenLowe Group, Peru for Liga Contra el Cancer, within the category: Public Interest, NGO.

The creators of the world’s most popular mobile platform have teamed up with the world’s biggest food and beverage company to name the next release of the platform ‘Android Kit Kat’. To celebrate this collaboration, JWT Amsterdam created a campaign, which fits seamlessly with both brands. We placed special outdoor ads at various locations in Amsterdam and Utrecht. Then from Wednesday, September 11th to Saturday, September 14th we simply invited people to have a break, by sitting on the special bench we’d placed on the ad. Anyone who was having this special break at the given moment on Saturday, September 14th, won a new Nexus 7 tablet. Outdoor advertisement created by JWT, Netherlands for Kit Kat, within the category: Confectionery, Snacks.

Samsung's Christmas campaign is a mirror of feeling that we all have among us, that no matter how technological the world today, nothing will be more important than the things that really make us happy, in this example especially the blue balloon Shows me how we are human and that the good things and the best of life is in the simple thing that is to live and to share these moments is what matters, that this Christmas is simple and that is human, that in this Christmas on top of any things Let us be happy with what makes us happy. Film advertisement created by Athos, Bolivia for Samsung, within the category: Electronics, Technology.