IKEA is in pursuit of an audacious ambition: to help 1 billion people live better lives within the limits of the planet by 2030. In an effort to help reach its goal, IKEA has also committed to using only renewable and recycled materials in its products by 2030, sourcing only recycled or renewable wood by 2020 and producing as much renewable energy as it consumes by 2020. Film advertisement created by Anomaly, Netherlands for IKEA, within the category: Retail Services.

Film advertisement created by JWT, Italy for AIL, within the category: Public Interest, NGO.

Kids ask “why?” in Vodafone’s latest film for International Women’s Day. Film advertisement created by Santo, United Kingdom for Vodafone, within the category: Electronics, Technology.

Film advertisement created by McCann, Poland for Lech, within the category: Alcoholic Drinks.

Renault România created Doodle Mats, the first kids’ rugs customized with real maps, that help them learn where to safely cross the street. The project was developed by Publicis Romania and came to life thanks to the auto maker’s constant interest in pedestrian safety, especially that of the most vulnerable ones: kids. Most accidents involving child pedestrians take place close to their homes, when kids are unattended, so the first thing they need to know is where the safe crossings are in their own neighbourhood. But because road safety is a boring, adult topic, a fun approach was needed to appeal to kids. That’s how the agency turned to the popular road rugs, found in kids’ rooms all around the world. Direct advertisement created by Publicis, Romania for Renault, within the category: Automotive.

In the spring of 2016 Henkell & Co released their non-alcoholic sparkling wine - Henkell Non alcoholic. An elegant and luxurious wine sold in ordinary grocery stores (ICA and Coop). We invited Martin Schmetzer to interpret the campaign “For life’s all festive moments” with a typographic illustration. With an artistic expression and craft we hope that Henkell Non-alcoholic will be the natural choice for the dinner, the party, the Swedish “Fredagsmys” and for life’s all other festive moments. We want to inspire the choice of a festive and non-alcoholic alternative. Film advertisement created by Bacill, Sweden for Henkell, within the category: Non-Alcoholic Drinks.

AAMI, Australia's leading insurance company, knew young drivers were the most at-risk. However, the way they learn to drive hasn’t changed in 50 years: pen, paper and an old-fashioned log book. AAMI worked with young drivers to digitally overhaul their learning program and develop AAMI SmartPlates – a real-time driving tracker and coach that allows Learners to track every detail of every drive and pinpoint skills that need practicing. Driving data is then analyzed and individual driving lessons are tailored and shared with parents to reduce the risk of fatal accidents caused by inexperience. Digital advertisement created by Ogilvy, Australia for AAMI, within the category: Finance.

Sprite is going to help you celebrate the Chinese New Year with an amazing campaign full of promotions and awards. During March and April everyone can win a tv every day. The promotions are so unbelievable that everyone wants to be part of it… even some very unexpected guests. Film advertisement created by Ogilvy, China for Sprite, within the category: Non-Alcoholic Drinks.

Film advertisement created by Cut Media, United Kingdom for Continental, within the category: Automotive.

Every island has a story. If you listen, it will speak to you. Beneath the breathtaking natural wonder and exotic beauty unique to each of the Hawaiian Islands, there are vital roots. These are the stories of the people who tend to them. Who cultivate ancient ways of living in harmony with the environment and embrace local and Hawaiian culture with equal parts aloha and responsibility. For the next generation. And for Hawaii to stay rooted. Content advertisement created by MVNP, United States for Hawaii Visitors and Convention Bureau, within the category: Transport.

This simple, voiceless campaign is titled “BOX –> OBX.” “OBX” is the Outer Banks’ signature oval destination sticker, as well as the first three characters on all Outer Banks license plates. “BOX,” of course, is what you might be in if you commute on smoggy 8-lane thruways or taxi through grid-locked city streets, if your eyes stay glued to a data-entry screen or you work late nights in a featureless complex. This campaign is like a traditional product demo (minus the shouting spokesperson), where you see the benefit happen in front of your eyes. Instead of the cleanser that removes grass and wine stains, or the knife so sharp it can cut a shoe, in our case, it’s the barrier islands that can cure the common city.” Film advertisement created by BooneOakley, United States for Outer Banks Visitors Bureau, within the category: Hospitality, Tourism.

We decided to inspire young professionals and show a day in the life of those who provide MHP and the whole world with ideas, energy and innovations. Because that's what modern agro-industry is about! Film advertisement created by Grape, Ukraine for MHP, within the category: Industrial, Agriculture.

To commemorate the centenary of the burial of the Unknown Warrior, Westminster City Council and TMW UNLIMITED have joined forces with the Military Wives Choirs to re-record ‘Abide with Me’, a hymn sung at the public funeral service in 1920. The campaign tells the story of the Unknown Warrior and their journey to their final resting place 100 years ago. ‘Abide with Me’ was one of the original tracks recorded at the ceremony in 1920 and became the first electrical recording ever sold to the public. The 3 min 37-second track and 10 min 41-second documentary ends with the strapline ‘Dedicated to all who have fallen in war and conflict. All who have come back, and all who have not.’ Created and recorded during lockdown, the production of the track became the journey itself – showing the power of music to bring people together during difficult times. The campaign was produced by renowned musician, composer and producer, Sean Hargreaves and conducted by one of Britain's most distinguished conductors, Hilary Davan Wetton. 70 members of the Choirs travelled from across the UK to record each vocal part individually due to COVID-19 restrictions. Integrated advertisement created by TMW Unlimited, United Kingdom for Westminster City Council, within the category: Public Interest, NGO.

EMwatch is a stress tracker with Al-based mental health advisor designed by Ukrainian tech startup Emotion Labs. It is able to prevent 75% of stress-related diseases thanks to more than three years of research conducted by a team of bioengineers and technological scientists. Following its mission “to reshape completely daily stress management practices”, the company launched a new stress-less productivity tool called “Tame The Time”. The most stressful time for the majority of people is the last hour before a deadline. Especially the final 15 minutes. During this period, it is natural for a person to speed up beyond his abilities. At the same time, the person is overwhelmed because of the feeling that time has also sped up and started pushing them. Digital advertisement created by Saatchi & Saatchi, Ukraine for Emwatch, within the categories: Electronics, Technology, Personal Accessories.

Film advertisement created by DDB, United Kingdom for Volkswagen, within the category: Automotive.

Digital advertisement created by Svetly Story, Russia for Yandex.Direct, within the category: Professional Services.

Film advertisement created by Robert/Boisen & Like-minded, Denmark for Børnefonden, within the category: Public Interest, NGO.

Director / Editor: Tim Wilson / Friendshop! Executive Producer: Melissa Mapes / Friendshop! Producer: Garrett Crabb / Friendshop!

How can we say, that the new Toyota Yaris is the most comfortable car of his category? Let's create an '' XL '' platform where instead of 4 or 5 people who can easily seat in the car, we have 10 people inside and not anyone: 9 football players and a referee! Film advertisement created by DDB, Morocco for Toyota, within the category: Automotive.

Digital advertisement created by Publicis, Belgium for ALS League, within the category: Public Interest, NGO.