Production Company:
 LANDIA Film advertisement created by Saatchi & Saatchi, Argentina for Andes Beer, within the category: Alcoholic Drinks.

AN AD CAMPAIGN ABOUT BLIND PEOPLE FOR THE WORLD TO OPEN THEIR EYES "Models for equality" is an initiative of the Rehab Center for the Blind of Lima (CERCIL) to raise awareness of optical businesses and eyewear brands in Lima. The campaign aims for these organizations to hire 5 of CERCIL members as the perfect candidates to become new eyewear models since they have wore them all of their lives. The campaign developed by the agency LOTO, aims to address an issue few people want to talk about: discrimination in the work environment. Blind people experience barriers when trying to find jobs for themselves, mostly because people take their usefulness for granted, a myth that the campaign is attempting to debunk Film advertisement created by Loto, Peru for Cercil, within the category: Public Interest, NGO.

In recent years, Latin American movement, especially LGBTQ and feminists, began to denounce that the Spanish language was sexist. The grammatical rule of these language, unlike other languages ​​in the world, indicates that words in the plural are always masculine, leaving out the other genres involved in mixed groups of individuals. These movements began to promote the use of gender neutral Spanish, generating a broad debate in the whole society. In this context, FOX Premium would launch the new series "Pose", composed of more than 120 transgender actors and actresses. In this way, when subtitling the series, the brand decided to do so in the Spanish that included them all. We worked side by side with LGBTQ and feminist associations that promoted neutral language in order to change that grammatical rule of Spanish, analyzing the groups characters scene by scene. In groups of male characters, they were "todos"; in groups of female characters, they were "todas"; but in groups of mixed individuals (women and men, cisgender and / or transgender), they were "todes”. The idea positioned FOX Premium as the first television and streaming brand to support neutral language, generating wide acceptance among its target and minorities and great visibility in the big Spanish-language newspapers and news. This decision ignited the debate on gender diversity throughout Latin America, naming "Pose" as the first series to dare to change the rules of Spanish. Integrated advertisement created by Astillero, Argentina for FX Networks, within the category: Media.

Film advertisement created by Fuel, Portugal for Queer Lisboa, within the category: Recreation, Leisure.

As the most mobile bank in the Netherlands ING launches the most mobile commercial in the Netherlands, a vertical film specifically made to watch on your iPhone or Android phone. Digital advertisement created by JWT, Netherlands for ING, within the category: Finance.

Following the success of last year’s award-winning Upside Down Kitchen campaign with Hannah Hart, Glad once again shows us the sealing power of Press’n Seal—this time with a rugged, Off-Road Kitchen Challenge starring popular YouTube Creator, comedian and TV and podcast host, Grace Helbig. In the video, Grace attempts to make an elegant, “Instagram-worthy” poke bowl—all while bumping along a country road in a kitchen built on the back of a moving flatbed truck. Using a variety of fresh ingredients (we’re talking fish!), sealed safely in their bowls with Press’n Seal, Grace peels back the seal one by one to release the ingredients and hilariously assemble the final dish. It's “classic kitchen aesthetic meets the rugged outdoors” Film advertisement created by Portal A, United States for Glad, within the category: House, Garden.

President, Digital, Social and Mobile Services: Julianne Lamarche Film advertisement created by BLT Communications, United States for Farmville, within the category: Gaming.

When it is about winning, there is nothing more important, gamers know that. Tactics, technique, reflex and world-wide victories won by milliseconds… With that global insight, advertising agency RED and GREY created a campaign for Monster Notebook, and captured the varied and amusing reactions of gamers within the main creative idea: “Gaming is cool. Even when you are not.” In the commercial, we see gamers and their entertaining moments of losing themselves while winning. Film advertisement created by RED and GREY, Turkey for Monster Notebook, within the category: Electronics, Technology.

Film advertisement created by Grey, United Kingdom for Vodafone, within the category: Electronics, Technology.

In retail, marketing based on technology and convenience is key to reaching today’s audiences. But this often comes at a cost: the authentic human experiences that we’ve grown used to in our traditional shopping rituals. In its latest campaign for GIANT, Brownstein Group helps set the grocery chain apart by keeping human interaction front-and-center when marketing a forward-looking service: direct delivery and pickup. By highlighting real-life GIANT associates in the TV spot for GIANT DIRECT, the new campaign underscores moments of funny, genuine interactions within the context of a convenient grocery pick-up order at GIANT. Film advertisement created by Brownstein Group, United States for Giant, within the category: Retail Services.

Direct advertisement created by Y&R, Slovakia for Hyundai, within the category: Automotive.

Film advertisement created by Patchwork, Denmark for Eniro, within the category: Professional Services.

Film advertisement created by BBDO, United States for Sutter Health, within the category: Professional Services.

Animated 3d spot about water purification. Film advertisement created by Svetly Story, Russia for Vodorobot, within the category: Retail Services.

Film advertisement created by BMF, Australia for Amaysim, within the category: Electronics, Technology.

We've all taken pictures of food and posted them on Instagram. But now, if you want to share your food with those who really need it, @ManosUnidasONGD has created a filter for your pics: the money you pay for downloading the app will go to programs against hunger. Go to www.foodsharefilter.com for more details. Digital advertisement created by DDB, Spain for Manos Unidas, within the category: Public Interest, NGO.

Film advertisement created by Grey, United Kingdom for Duracell, within the category: Electronics, Technology.

Ambient advertisement created by Lowe, Spain for Cornetto, within the category: Confectionery, Snacks.

Ambient advertisement created by McCann, Israel for Eran, within the category: Public Interest, NGO.

Film advertisement created by Peppermint, Czechia for Halls, within the category: Confectionery, Snacks.