Our holiday spot for Joe Boxer is all about celebrating the moments in which the average Canadian rises above, and steps up in extraordinary situations. Film advertisement created by Mass Minority, Canada for Joe Boxer, within the category: Fashion.

When it comes to buying food on the go, it’s so easy to say yes to going large, adding a side or making it a meal deal. But these little unnecessary extras are having a huge impact on our health. As a society, we need to be more aware of the techniques used to make us buy more than we need. Food Standards Scotland approached the Union to increase awareness around upsizing. An integrated campaign, consisting of outdoor digital 6-sheets and three TV ads, addresses this serious issue in a fun and engaging way, and tells everyone that when it comes to upsizing, it’s time to say no. Film advertisement created by The Union, United Kingdom for Food Standards Scotland, within the category: Public Interest, NGO.

Film advertisement created by JWT, Italy for Kit Kat, within the category: Confectionery, Snacks.

Film advertisement created by BBDO, United Kingdom for Walkers Crisps, within the category: Food.

Film advertisement created by Anomaly, United Kingdom for Freeview Play, within the category: Media.

PayPal Estimator is an online estimation game where users try to guess the exact price of the items sold on PayPal’s international merchant stores like dealextreme, tinydeal.com, lightinthebox.com and make scores to get exciting prizes and discounts. It both in Turkey and the Netherlands. Facebook fans easily joined the game via their accounts, randomly pair off with one of the estimators on the game at that moment. Thousands of players competed at the same time for winning the grand prize. They all tried to estimate the price of variety of products appear on the game screen as close as to the exact price and faster than their opponents to get more scores! Digital advertisement created by MediaSona, Turkey for PayPal, within the category: Finance.

Film advertisement created by FCB, Canada for Toronto Jewish Film Festival, within the category: Recreation, Leisure.

Sprite is going to help you celebrate the Chinese New Year with an amazing campaign full of promotions and awards. During March and April everyone can win a tv every day. The promotions are so unbelievable that everyone wants to be part of it… even some very unexpected guests. Film advertisement created by Ogilvy, China for Sprite, within the category: Non-Alcoholic Drinks.

Supervising Assistant Creative Directors: Rich Weinert, Kathy Speck Film advertisement created by Commonwealth, United States for Chevrolet, within the category: Automotive.

Film advertisement created by LOLA, Spain for Brooke Bond, within the category: Non-Alcoholic Drinks.

Tour n’ Cure launched its new campaign, #StopTheWait, to eradicate Hepatitis C from the world. The film is an initiation of a movement to help cure more than 100 million patients who are waiting for a treatment, that is overly expensive and unavailable. Featuring renowned footballed Lionel Messi, it showcases his life in 2 years versus the life of a patient who meanwhile has to wait for a cure, to live life. Messi vs. Melanie, its about time to #StopTheWait. Film advertisement created by BBDO, Egypt for Tour n’ Cure, within the category: Health.

Editorial Company: David Inc. Film advertisement created by Goodby Silverstein & Partners, United States for HP, within the category: Electronics, Technology.

Film advertisement created by Change, Poland for Radio Zet Foundation, within the category: Public Interest, NGO.

Film advertisement created by Peppermint, Czechia for Halls, within the category: Confectionery, Snacks.

Digital advertisement created by The Martin Agency, United States for Moen, within the category: House, Garden.

Digital advertisement created by Y&R, Australia for AdNews, within the category: Media.

Film advertisement created by Saatchi & Saatchi, Australia for Toyota, within the category: Automotive.

Digital advertisement created by 358, Finland for Sol, within the category: Alcoholic Drinks.

The campaign uses Virtual Reality to create a 5D-experience in a Stockholm hangar that allows participants to recharge on the world’s most beautiful beaches, experience the best Heli-skiing, and enjoy an African safari, among other things. The experience consists of five different VR experiences supplemented with custom-built simulators and sensory effects such as wind, aromas, heat and even an artificial elephant trunk to take the sense of reality to a whole new level. Film advertisement created by King, Sweden for Lotto, within the category: Gaming.