Direct advertisement created by Saatchi & Saatchi, Ukraine for Andrey Lobov, within the category: Professional Services.

Film advertisement created by DDB, France for Winamax, within the category: Gaming.

A traveling exhibition was put together to bring people closer to the elements that are part of child labour exploitation. We provoked a reality check to motivate people to look around more and to reflect upon it. The strategy worked: it drew in schools, parents, classroom professors and civil society. The exhibition has traveled around Brazil, bringing thousands of people to realize the importance of speaking up. Experiential advertisement created by Agência UM, Brazil for Ministério Público do Trabalho, within the category: Public Interest, NGO.

Film advertisement created by TBWA, United States for Apple, within the category: Electronics, Technology.

Some of the excuses have been printed on t-shirts sent to about 200 opinion leaders, including journalists and influencers. When the shirts are laundered, the excuses disappear to reveal the message “Household chores are everyone’s chores.” A small number of shirts were also sold on an online pop-up store, enabling people to send them as a “gift” to a partner or significant other. Integrated advertisement created by FCB, Brazil for Whirlpool, within the category: Electronics, Technology.

Film advertisement created by Saatchi & Saatchi, Germany for Deutsche Telekom, within the category: Electronics, Technology.

Ambient advertisement created by Dentsu, Brazil for Quatro Patinhas, within the category: Public Interest, NGO.

Ambient advertisement created by Saatchi & Saatchi, Brazil for Mizuno, within the category: Fashion.

Film advertisement created by China, Spain for Schweppes, within the category: Non-Alcoholic Drinks.

TVC shot for Asian American audience localized in 5 languages that reflects the imagery associated with flavors when you bite into the new Signature Crafted Recipes Bacon Smokehouse burger from McDonald's. Film advertisement created by IW Group, United States for McDonald's, within the category: Food.

Editorial Company: David Inc. Film advertisement created by Goodby Silverstein & Partners, United States for HP, within the category: Electronics, Technology.

Film advertisement created by Joe Public, South Africa for Brothers for Life, within the category: Public Interest, NGO.

Film advertisement created by Blue Hive, Argentina for Ford, within the category: Automotive.

Film advertisement created by Saatchi & Saatchi, Israel for Mazda, within the category: Automotive.

KFC understands the paramount importance of culture, tradition, and the focus on family and going back to your roots during Chinese New Year celebrations. This is why this content driven domination campaign in partnership with the National Museum of China was such a success. KFC together with National Museum of China and STDecaux transformed Xujiahui Station in Shanghai metro into a mini-museum with replica exhibits displayed inside customized columns. Commuters enjoyed taking a short break from their routine to learn something new. Meanwhile, a giant digital display animated the famous painting of the Lantern Festival parade from the Ming Dynasty. Passers-by scanned the QR code to learn more about the lanterns and play games.

Dave is an extremely gifted clairvoyant who finds out specific financial information. This video reveals the magic behind the magic, making people aware of the fact that their entire life can be found online. And by doing so urging everybody to be vigilant. Tips for using online banking more safely can be found at http://safeinternetbanking.be Ambient advertisement created by Duval Guillaume, Belgium for Febelfin, within the category: Finance.

E-Mart, Korea's No.1 retail brand, is branching out its mobile business. We came up with an idea for customers to experience E-Mart's new mobile technology, "E-Mart Sale Navigation". The concept is to let customers know the location of discounted products in a huge store, through their smart phones. The application which was downloaded to your smartphone is able to communicate with light inside E-mart. Your smart phone receives shopping information; the location of special sale produts. Ambient advertisement created by Cheil, South Korea for E-Mart, within the category: Retail Services.

Film advertisement created by Kanter Lovertising, Argentina for APSV, within the category: Public Interest, NGO.