The 12th of september 2018 the Apple Watch EKG function and irregular heart rate monitor became FDA approved. When wearing the watch Apple Health can measure your heart rate and together with Fall Detector it can detect a seizure. When a seizure happens, Apple Health enable Siri to speak it out loud (+ showing it on screen), informing the people around about what is happening and how to react - because it’s not an emergency even though it may look like one.

Film advertisement created by JWT, Netherlands for ING, within the categories: Finance, Sports.

Taking a loan in Latvia is tricky. There are a lot of fast loan companies, many of whom are notoriously famous for hidden costs. To avoid hassle and a need to study numerous legal disclaimers for each loan there is now a platform that does it for you - Credify. The creative idea is to equate borrowing without comparing to a blind chicken finding a kernel of corn, as the old saying goes. Film advertisement created by Ogilvy, Latvia for Credify, within the category: Finance.

Film advertisement created by Havas, Argentina for Forbes, within the category: Media.

The whole Kwik Fit family have always been avid fans of the British Touring Car Championship. As the only motorsport series shown in full on free-to-view TV, the BTCC ethos mirrors many of Kwik Fit’s own values as a business. Both Kwik Fit and the BTCC are easily accessible to everyone, forward-thinking and 100% committed to getting the very best out of the cars people drive every day so that ultimately, customers drive away happy. After decamping to Rochdale to film the TV sponsorship idents, the ads have now hit screens and will run throughout the BTCC season. Film advertisement created by Cogent, United Kingdom for Kwik Fit, within the categories: Automotive, Professional Services.

Film advertisement created by El Ruso de Rocky, Spain for J&B, within the category: Alcoholic Drinks.

We cleaned and gleamed up Signal’s toothbrushing companion with an AR overhaul. Elevating the existing Little Brush Big Brush webseries, the Facebook Messenger experience expands the story with an encouraging chatbot offering 5 fun-filled animal masks that teach kids how to care for their teeth. The experience keeps kids brushing for 21 days through daily reminders, AR interactions and reward stickers — helping them form a positive habit in a playful way. As one of the first Messenger extensions to use augmented reality for learning, the experience shows there’s so much more to AR than puking rainbows. Digital advertisement created by Media Monks, United Kingdom for Signal, within the category: Health.

Film advertisement created by FCB, Netherlands for Politie, within the category: Public Interest, NGO.

Digital advertisement created by JWT, Brazil for Tramontina, within the category: Electronics, Technology.

In the past years, countless historic buildings in the Middle East have been destroyed by countless wars. This huge cultural loss has an even greater impact for the next generations, which will never be able to see or visit these places. Having this in mind, the History Blocks project was created with the support of UNESCO. It is an initiative that takes place inside Minecraft Education Edition, a Microsoft platform with a pedagogical purpose used in schools around the world. The project counted on the participation of teachers who guided – through a pedagogical plan – the collaborative building of monuments that had been destroyed in the Middle East and that had already been projected in the platform. Experiential advertisement created by Africa, Brazil for UNESCO, within the category: Public Interest, NGO.

The project's challenge was to continue the brand strategy used by the construction company (brand and locator names), but to be loaded with a unique, light, fun, contrasting and at the same time popular identity representing the product's interest audience . A great challenge, but certainly a lot of fun for all the team involved. Design advertisement created by Box Comunicação, Brazil for CMO Construtora, within the category: Industrial, Agriculture.

After robbing a train, two friends are pinned down by a Mexican army ready to meet their fate together. Film advertisement created by Anorak, Norway for Komplett.no, within the category: Retail Services.

With the new and emerging 360 video/VR technology, we saw the opportunity to show our products in a format that shows more than what a flat-screen would do. It also allows the user to interact with the content to explore all the angles and furniture in the space. The camera is placed like a fly on the wall to create the impression that you are in someone's home; Where Life Happens. Digital advertisement created by Academy of Art University, United States for IKEA, within the category: House, Garden.

Earth Hour is a global event, attracting millions of people around the globe to ecological problems. But in Russia people don't’ get engaged in action that much. Because average Russian spends 6 hours 29 minutes online every day*. Endless emails & notifications grab away our attention from things that really important - ecological problems. How can we disconnect peoplzse from the web and reconnect them with nature? Introducing Detox Website by WWF. First ever branded web site that works ONLY offline. This year we made official Earth Hour page in Russia visible only when you disconnect the internet. See hidden content, that explains simple steps each can do in 60 minutes to change the situation. Detox website is possible with a special smart script, that shows content when the device is offline - same as with Google Chrome disconnect page. Digital advertisement created by 24ttl, Russia for WWF, within the category: Public Interest, NGO.

Freedom of speech in Spain is in danger, being the country with the most imprisioned artists in the entire world. We have compiled pieces of censored artists and have created a new song out of it, singed by the only voice that can't be judged: IRIS. An artist created by hacking an artificial voice. Film advertisement created by Ogilvy, Spain for No Somos Delito, within the category: Public Interest, NGO.

Narcos: Mexico - Cocaine Routes was created to show cocaine’s journey around the world. Every time a user enters their location within the site, our algorithm creates a personalised video selecting specific post produced scenes from all Narcos seasons, connecting in real time with Google web mapping technologies, merging satellite and Street View images; combining these elements with accurate routes and the specific transportation methods - air, land or sea, to create a hyper personalized video for each user. Visit cocaineroutes.com, an immersive, personalized video experience to promote the launch of Narcos: Mexico on Netflix, so people from around the world can discover how the Cartel of Guadalajara distributes a “package” to their exact location. Integrated advertisement created by Circus, United States for Netflix, within the category: Media.

Obesity in office workers is a big problem in Estonia. People don't move enough. We needed to shake society through unexpected examples. One of the campaign heroes was a swimmer, without hands and with only one whole leg, but far more active than the average Estonian. Film advertisement created by Optimist Creative, Estonia for Eesti Haigekassa, within the category: Public Interest, NGO.

Film advertisement created by Folk, Finland for Kalcipos-D, within the category: Pharmaceutical.

Avery Dennison is a worldwide leader specialized in labeling and packaging solutions. The Challenge is to bring people from different packaging related professions; Producers, designers, printers onto a single packing portal. Integrated advertisement created by Cairo Ad School, United States for Avery Dennison, within the category: House, Garden.

Digital advertisement created by S.I. Newhouse School of Public Communications, United States for Twizzlers, within the category: Confectionery, Snacks.