Digital advertisement created by Dentsu, China for Lenovo, within the category: Electronics, Technology.

Film advertisement created by Ogilvy, United States for American Diabetes Association, within the category: Public Interest, NGO.

Digital advertisement created by TBWA, Denmark for Starmark, within the category: Retail Services.

Digital advertisement created by Saatchi & Saatchi, Argentina for Beldent, within the category: Confectionery, Snacks.

Digital advertisement created by Webchutney, India for MakeMyTrip, within the category: Transport.

Film advertisement created by JWT, Australia for Leggo's, within the category: Food.

Ambient advertisement created by McCann, United Kingdom for Xbox, within the category: Gaming.

Ambient advertisement created by Silent, Iceland for Appelsín, within the category: Non-Alcoholic Drinks.

Digital advertisement created by BBDO, Belgium for Tabasco, within the category: Food.

Direct advertisement created by Red Lion, Canada for Cadillac, within the category: Automotive.

Afrika Tikkun is a non-profit organization that supports underprivileged youth from early childhood to job placement. To help increase donations to this very worthy cause, we created this ad to show people the actual children they would be helping and the great things these kids are capable of, if they’re given the right opportunities. Film advertisement created by Leo Burnett, South Africa for Afrika Tikkun, within the category: Public Interest, NGO.

Experiential advertisement created by Z+, Brazil for AACD, within the category: Public Interest, NGO.

Ambient advertisement created by INNORED, South Korea for Reebok, within the category: Fashion.

Production Company: Code Film Inc. Film advertisement created by Y&R, Canada for BMO, within the category: Finance.

Film advertisement created by Saatchi & Saatchi, Sweden for Boxer TV, within the category: Media.

Integrated advertisement created by IW Alliance, United States for Southern California Edison, within the category: Industrial, Agriculture.

Visual Effects: Crush Inc. Film advertisement created by BBDO, Canada for Canadian Paralympics Committee, within the category: Recreation, Leisure.

The idea starts from a local custom: Italians have always appealed Santini (religious icons on the car dashboard) to feel safe at the wheel. But today, it seems like there’s no Saint able to save them from the temptation of reading a smartphone notification, and texting while driving has become the first cause of car accidents. We’ve created a new Santino that protects Italian drivers for real: Santino Safety System, the first Santino that, thanks to NFC technology, can dialogue with the driver’s smartphone, blocking incoming notifications and answering in his or her place to chat and SMS. Direct advertisement created by Saatchi & Saatchi, Italy for Groupama, within the category: Finance.

Film advertisement created by FCB, United States for Rescue Food, within the category: Public Interest, NGO.

Ambient advertisement created by Rothco, Ireland for AIB, within the category: Finance.