Film advertisement created by Coming Soon, Portugal for AMCV, within the category: Public Interest, NGO.

Film advertisement created by McCann, Peru for Save the Children, within the category: Public Interest, NGO.

Meet Naomang: tailor by day, chef by night. Through Chinese director Luo Jian's cinematograhic mastery, discover Naomang's midnight canteen, where he experiments blending flavors and spices as an outlet of creative expression after his 9-to-5 day job. Watch as Luo Jian uses visual storytelling to craft a beautiful and thought-provoking portrait of a man who lives audaciously by night.

Digital advertisement created by Saatchi & Saatchi, Argentina for BGH, within the category: Electronics, Technology.

In an effort to preserve the places they fly to, Star Alliance has donated seats to scientists and field workers to destinations all over the world. Andersen M were comminssioned by DDB, London, to create five films, which will run at the head of specially commissioned programmes by the National Geographic Channel, to highlight Star Alliance’s efforts at five specific destinations. Film advertisement created by DDB, United Kingdom for National Geographic, within the category: Transport.

Film advertisement created by Banjo, Australia for Sara Lee, within the category: Food.

Insight: Newborn babies’ only means of communication during their first year of life is through the language of touch. Academic research by Harvard University and The Boston Children's Hospital have proven that "skin to skin" communication releases "Love Hormones" right after birth and helps babies' development as they build their trust in the environment and in their parents. Solution: We made an emotional social experiment video (TV and online) featuring interviews with expecting dads who were challenged to state the sacrifices they are willing to make in order to be closer to their baby. All expectant dads were ready to make extensive lifestyle commitments (work, friends, hobbies, etc...) but when it came to their beards, they were reluctant… until we introduced them to the "Skin To Skin" research findings. Content advertisement created by Grey, Israel for Gillette, within the category: Health.

Film advertisement created by Saatchi & Saatchi, Australia for Bank of Melbourne, within the category: Finance.

Ambient advertisement created by Publicis, Italy for Heineken, within the category: Alcoholic Drinks.

Direct advertisement created by McCann, Romania for Mega Image, within the category: Retail Services.

Film advertisement created by Ageisobar, Brazil for Mattel, within the category: Gaming.

Synopsis: Sitting as a co-pilot on the powerful A45 AMG and equipped only with a virtual reality glasses, a group of users toured the sinuous circuit of the Jarama circuit while they saw the most representative streets of the city of Madrid. We transfer in a virtual way all the adrenaline of the most sporty driving in circuit to the streets of Madrid. #AMGVRace Experiential advertisement created by Pixel and Pixel, Spain for Mercedes, within the category: Automotive.

Since the Harvey Weinstein story broke and the #MeToo hashtag swept the globe, Violence Against Women and Girls (VAWG) has never been higher in people’s consciousness’s – making Saturday’s International Day for the Elimination of Violence Against Women on Saturday, November 25th more important than ever - 1 in 4 women in the UK still being affected (and this rises to up to 70% in some parts of the world). To mark this hugely important day we created #DrawALine for UN Women UK – a social campaign using celebrities such as Benedict Cumberbatch, Deliciously Ella, and Gemma Styles and began with us drawing a physical orange line across Covent Garden. Film advertisement created by JWT, United Kingdom for UN Women, within the category: Public Interest, NGO.

Film advertisement created by BBDO, Brazil for Pedigree, within the category: House, Garden.

Film advertisement created by TBWA, France for Aides, within the category: Public Interest, NGO.

Digital advertisement created by proof., Bulgaria for Dextrophobia Rooms, within the category: Recreation, Leisure.

Integrated advertisement created by VUMC Strategic Marketing, United States for Vanderbilt University Medical Center, within the categories: Health, Public Interest, NGO.

Film advertisement created by Lowe, United Kingdom for British Heart Foundation, within the category: Public Interest, NGO.