Art Series Hotel’s have launched ‘Art in Micro’ an exhibition of micro art - the next big thing in the art world. Guests will be given the opportunity to win a trip for two to Le Louvre, Paris during their stay. On check-in they’ll be handed a magnifying glass, along with a catalogue of the artwork and prompted to find every micro art piece - some of which may prove to be all too tricky to see with just the naked eye. Experiential advertisement created by Thinkerbell, Australia for Art Series Hotels, within the category: Recreation, Leisure.

Film advertisement created by BBDO, United Arab Emirates for Johnson & Johnson, within the category: Health.

See all the videos here. Our objective was to increase sales of milk within a cynical teenage demographic by helping make it more socially acceptable. We wanted to make milk cool. Knowing that traditional 30-second television commercials would be lost on our jaded, media-soaked audience, we created quick, fun, and strangely animated mini-commercials called “Dot Spots” that each highlighted a single health benefit of milk in only five seconds. To date, we have created nearly 200 of these individual Dot Spots, keeping the campaign continually fresh and unexpected. Film advertisement created by Due North, Canada for Dairy Farmers of Canada, within the category: Non-Alcoholic Drinks.

The Volkswagen Polo is one of the most desired car models for young people. In order to foster engagement amongst the digital native target, DDB developed a strategy in social networks aimed to convert the brand in the first topic of conversation on Twitter for a day. The focus of the action was the creation of the hashtag #Polowers, to give a name the followers of the VW Polo in the network. And the reason for the meeting was the celebration of the 1st Polowers Race on Twitter. In terms of results, the campaign generated more than 150,000 tweets 8 hours after launching, at a rate of 5 tweets per second. And it did so on more than 10% of Twitter´s total audience in Spain, in addition to leading the Top 10 trending topics. Also, the game generated a vast amount of visits to Polo´s product section on www.volkswagen.es, reaching a record of its history. Digital advertisement created by DDB, Spain for Volkswagen, within the category: Automotive.

Film advertisement created by Wieden + Kennedy, United Kingdom for Hudl, within the category: Electronics, Technology.

Film advertisement created by Alma, United States for State Farm, within the category: Finance.

Mecal International Short And Animation Film Festival from Barcelona celebrates its 20 anniversary with this campaign that shows how people reacted to the different movies showed over this 20 years of festival. Film advertisement created by Snoop, Spain for Mecal, within the category: Recreation, Leisure.

Digital advertisement created by Ogilvy, United Arab Emirates for Berlitz, within the category: Education.

There are thousands of children in Canada awaiting permanent homes. It’s heartbreaking...yet no one seems to know about it. Until The Last Child needed to develop communication that would address this issue. After rigorous research, we discovered that there are currently over 30,000 children waiting for families. A number that we brought to life in a striking way. We created a spot with an empty sports stadium that holds 30,000, and one solitary child at the center. The spot features a rendition of Kings of Leon’s “Use Somebody” sung by a choir of Canadian children. Our spot launched on TV, cinema, and online nation-wide in Canada on Family Day – a statutory holiday in Canada symbolizing the importance of family. It was the perfect opportunity to highlight that while many kids were enjoying a fun-filled weekend with their parents, thousands of kids where still waiting for permanent families of their own. Film advertisement created by The&Partnership, Canada for Until The Last Child, within the category: Public Interest, NGO.

Film advertisement created by BarrettSF, United States for Made in a Free World, within the category: Public Interest, NGO.

As students get ready to go back to campus for the first time in over a year, experts believe there will be an uptick in sexual assault in what is considered to be a perfect storm of those experiencing campus life for the first time and older students wanting to make up for lost time. To combat this, It's On Us, the nation’s largest nonprofit program dedicated to college sexual assault prevention and survivor support, and independent creative agency Mekanism, have created a Back to School campaign to build awareness of bystander intervention education tactics. Film advertisement created by Mekanism, United States for It's On Us, within the category: Public Interest, NGO.

Jawwy, a Saudi telecom brand from STC believes in fairness at all times! And it’s well known that during Ramadan people do good deeds and heping others, more than at any other time of the year. But, it tends to be “limited time goodness.” With Ramadan ending, Jawwy felt it was important to remind everyone to live that Ramadan spirit all year long by making sure that doing good deeds and helping others becomes an everyday habit. Because, to be honest, it’s not fair to limit goodness to just thirty days when we can spread fairness and goodness all year round! Since Ramadan tends to be the advertising bonanza in the Middle East with advertisers investing in campaigns, this year Jawwy did its Ramadan campaign … after Ramadan! A series of teasers were launched during the last few days of Ramadan with the main campaign kicking-off just after the holidays with an online film showing how differently people act in and out of the holy month. https://www.youtube.com/watch?v=PSJBKNhzYLI (Note: Turn on subtitles for all non-Arabic speakers) A digital challenge was then launched asking people to keep the Ramadan spirit alive by picking a simple good deed (Donate – Feed – Help – Visit – Tolerate - Smile) and then tagging a friend to do the same so that the circle of fairness never stops! But Jawwy’s after-Ramdan campaign did not stop there! It went live on the ground too with activities you normally only see during Ramadan except this time it was outside the holy month! Jawwy placed donation boxes in the supermarkets, hosted meals for the needy in Mosques and distributed water at the traffic lights. While other brands were active during the month of Ramadan much like the goodness of people, Jawwy, with the support of FP7 McCann Riyadh and FP7 McCann Dubai is looking at owning the rest of the year with its clever, insightful and meaningful after-Ramadan campaign, across different occasions through out the year extending the idea to cover other areas such as helping the environment, being a better citizen and colleague, practicising safe driving habits and many. more. Content advertisement created by McCann, Saudi Arabia for Jawwy, within the category: Electronics, Technology.

Film advertisement created by Johannes Leonardo, United States for Google, within the category: Electronics, Technology.

Ronseal knows everyone tries to put off DIY as long as possible, especially the less than glamorous job of painting a fence or staining a door. So why would anyone listen to an ad that asks them to get on with it - unless that ad actually hypnotises them. Film advertisement created by BJL, United Kingdom for Ronseal, within the category: House, Garden.

Film advertisement created by McCann, Ireland for Deep RiverRock, within the category: Non-Alcoholic Drinks.

To promote DEVIL'S DUE, a new horror movie by 20th Century Fox, Thinkmodo created a hidden camera experiment with an animatronic "devil baby". Ambient advertisement created by Thinkmodo, United States for Devil's Due, within the category: Media.

Film advertisement created by gnet, United States for World of Warcraft, within the category: Gaming.

Crazy things happen in front of Domino’s, but they are not as unbelievable as the price of the pizzas. Film advertisement created by Les Aiguilleurs, France for Domino's Pizza, within the category: Food.

Film advertisement created by Hemisphere Droit, France for IKEA, within the category: House, Garden.

Film advertisement created by Grey, Peru for Jumps, within the category: Confectionery, Snacks.