Action Budlight facebook platform, where users interact with their friends in funny and entertaining strengthening the brand of beer. Digital advertisement created by Cuca Escola de Criativos, Brazil for Bud Light, within the category: Alcoholic Drinks.

Film advertisement created by Banjo, Australia for Sara Lee, within the category: Food.

Ambient advertisement created by Happiness, Belgium for Pimkie International, within the category: Retail Services.

Streaming high definition videos on your phone generates approximately four times more emissions into the atmosphere than necessary. The down-to-earth solution? You know it as standard definition. We call it Earth Definition. A greener, much needed alternative to HD that lets you stream responsibly. Digital advertisement created by Accenture Interactive, Denmark for EarthDay.org, within the category: Public Interest, NGO.

Celebrating 36 years of partnership with the Cannes Film Festival, Air France is offering its customers the opportunity to watch or finish watching their film, from the"Cannes Film Festival" selection, after their flight on tablet,smartphone or PC with a gift code offered by the company. Film advertisement created by BETC, France for Air France, within the category: Transport.

The woman deceived by Don Juan. Ambient advertisement created by JWT, Ecuador for Teatro Sánchez Aguilar, within the category: Recreation, Leisure.

Digital advertisement created by New Republique, Australia for New Republique, within the category: Agency Self-Promo.

Digital advertisement created by McCann, United Kingdom for Hardys Wine, within the category: Alcoholic Drinks.

Film advertisement created by The Thinking Machine, Indonesia for Tata, within the category: Automotive.

In 2006 “Google” became a verb and it was more than evident that internet had become an intrinsic part of our lives. While search engines are flooded with a billion mundane questions, every now and then, things can escalate quite quickly. Roughly 40,000 people search for ways to commit suicide every minute. The automated helpline number that currently pops up has a conversion rate of merely 2.8%. We found that at this vulnerable moment, what people long for, is immediate redressal. Google decided to address this situation with the help of artificial intelligence, chat bots, and voice assistants Idea: Google’s AI based therapist As soon as anyone searches online for ways to commit suicide, an automated chatbot by the name of Zoey (Greek for life) pops up. Thus, eliminating that one step of calling a helpline, which might be the key to saving a life. It offers an understanding, empathic and non-judgmental ear. Furthermore, Zoey checks-in on the person regularly, uses proven methods such as playing music and sharing happy memories to spark a hope in their lives. Experiential advertisement created by Miami Ad School, India for Google, within the category: Electronics, Technology.

Tapping into the ardent football fan-base in India, a first-of- its-kind AR app on the game of football was created to engage with them, by leveraging the partnership between Apollo Tyres & Manchester United. Digital advertisement created by WATConsult, India for Apollo Tyres, within the category: Automotive.

Digital advertisement created by BBDO, Brazil for KISS FM, within the category: Media.

Film advertisement created by Where Eagles Dare, United States for Gymboree, within the category: Fashion.

Ambient advertisement created by Mindshare, Tunisia for Tunisie Telecom, within the category: Electronics, Technology.

Digital advertisement created by Havas, France for Havas Paris, within the category: Agency Self-Promo.

Film advertisement created by BBH, India for Magnum, within the category: Food.

Film advertisement created by Altmann + Pacreau, France for 30 Millions d’Amis Foundation, within the category: Public Interest, NGO.

Film advertisement created by BWM, Australia for realestate.com.au, within the category: Professional Services.

Direct advertisement created by Neogama, Brazil for Ypê, within the category: House, Garden.