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Digital advertisement created by Alfred, Canada for EnOcean, within the category: Electronics, Technology.
Developed 3 web videos to raise awareness of the dangers of using pirated software for S.E. Asia. Mythology and supernatural themes are deeply rooted in Asian cultures. Attracting the attention of such creatures are not only taboo but seen as extremely sinister. We leverage on their fears to drive home the message of Piracy costs more than you think. Film advertisement created by Wunderman, Singapore for Microsoft, within the category: Electronics, Technology.
Digital advertisement created by Barton F. Graf, United States for Esquire, within the category: Media.
Film advertisement created by Fold7, United Kingdom for Gocompare.com, within the category: Professional Services.
Ambient advertisement created by Ageisobar, Brazil for British Airways, within the category: Transport.
Someone's in the apartment. Wait for it. And stay original. Film advertisement created by Filmakademie Baden-Württemberg, Germany for Club-Mate, within the category: Non-Alcoholic Drinks.
Film advertisement created by Dare, United Kingdom for Mankind, within the category: Public Interest, NGO.
Film advertisement created by The Red Brick Road, United Kingdom for Magners, within the category: Alcoholic Drinks.
Photographer: David Stewart Film advertisement created by BBDO, United Kingdom for GameStore, within the category: Gaming.
Film advertisement created by 72andSunny, Netherlands for Lynx, within the category: Health.
2019 Clio Juror: Peter Ignazi McDonald's is adapting its Golden Arches logo into directional signage for its restaurants, in a campaign out of Canadian creative agency Cossette. The inspiration for the "Follow the Arches" campaign came from noticing that all over Canada, there were different road signs for McDonald's restaurants, but the branding was inconsistent. Cossette created a billboard style based on the actual logo, directing drivers to follow the curves of the "M" in the arches in whichever direction they need to go. Outdoor advertisement created by Cossette, Canada for McDonald's, within the category: Food.
Content advertisement created by M&C Saatchi, United Kingdom for Dreams, within the category: House, Garden.
Film advertisement created by Altmann + Pacreau, France for Smartbox, within the category: Retail Services.
Experiential advertisement created by Z+, Brazil for AACD, within the category: Public Interest, NGO.
Side assist is a technology from Volkswagen that helps the driver recognize dangers in their blind spot. In essence, it lets you see things before they get dangerous. Film advertisement created by DDB, Germany for Volkswagen, within the category: Automotive.
Film advertisement created by Ogilvy, France for Stimorol, within the category: Confectionery, Snacks.
Digital advertisement created by McCann, United States for MasterCard, within the category: Finance.
For Crime Victims’ Rights Week (April 8 to 14, 2018) this year, MADD is releasing a new public service announcement highlighting the devastating impact that drunk driving has on its victims. It features an injured victim, Philip Ormston, who was hit by a drunk driver suffering a traumatic brain injury that has left him unable to speak, swallow, walk or talk. MADD is grateful to Dallas-based companies The Marketing Arm and ATK PLN for producing and donating the creative and informative PSA.
Film advertisement created by Y&R, Peru for Movistar, within the category: Electronics, Technology.